Lorraine Bordegaray

Recommended

15 people have recommended Lorraine

Connections

150 connections

Industry

Marketing and Advertising

Lorraine Bordegaray’s Summary

13+ years experience developing online and mobile marketing campaigns
--Shutterfly.com
--Tapatap.com
--Soapnet.com
--Disney.com
--Ask.com
--BabyCenter.com
--PGP
--Matchmaker.com

I enjoy:
-Collaborative online creative projects
-Managing complex and fast moving clients/projects
-Writing complex/strategic presentations
-Developing innovative recommendations for online marketing programs
-Managing implementation of all web and mobile campaigns, including detailed project management, creative lead, managing multiple partnerships
-Analyzing web and mobile traffic data to further refine programs/sites to deliver better customer experiences
-Optimizing user experiences (ie landing pages, site flow)
-Developing cohesive email programs resulting in increased sales or membership

Don't enjoy:
-Micro-management
-Presentations with just bullets
-Slow moving organizations
-"I want 1m uniques with viral marketing and no budget........"

Lorraine Bordegaray’s Specialties:

Running online and mobile campaigns (overall strategy, media, creative, deployment, conversion tracking, site integration, online contests/promotions, social community building)