Owner, Make Waves: Impact Marketing for Nonprofits
Greater New York City Area
- Current
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- Owner at Make Waves: Impact Marketing for Nonprofits
- Visiting Professor at Milano Graduate School at The New School
- Past
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- Interim Senior Vice President, Communications & Marketing at Girl Scouts of the USA
- Executive Vice President at Douglas Gould & Co.
- VP,Communications at Planned Parenthood Federation of America
- National Director, Communications at Girl Scouts of the USA
- Education
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- New School University
- New School University
- State University of New York College at Geneseo
- Recommended
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- Websites
Bonnie McEwan’s Summary
Bonnie has over 20 years experience leading marketing and communications efforts for nonprofit organizations. For the past 13 years she has also held various faculty positions with the Milano Graduate School of Management and Urban Policy at The New School in New York City, where she teaches courses in media advocacy, social marketing and nonprofit management.
Bonnie is profiled in the leadership book, Thriving in 24/7: Six Strategies for Taming the New World of Work, by Sally Helgesen, published by The Free Press.
Bonnie McEwan’s Specialties:
My firm, Make Waves, specializes in marketing and communications for nonprofit organizations. We are especially interested in working with advocacy groups seeking social change in the areas of health & medicine, racial, gender & LGBTQ equity, human rights and economic justice.
Bonnie McEwan’s Experience
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Owner
Make Waves: Impact Marketing for Nonprofits
(Privately Held; 1-10 employees; Public Relations and Communications industry)
January 2007 — Present (2 years 7 months)
My firm, Make Waves, specializes in marketing and communications for nonprofit organizations. We are especially interested in working with advocacy groups seeking social change in the areas of health & medicine, racial & gender equity, human rights and economic justice.
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Visiting Professor
Milano Graduate School at The New School
(Higher Education industry)
1995 — Present (14 years)
Teach graduate level courses in media advocacy, social marketing, nonprofit marketing and leadership.
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Interim Senior Vice President, Communications & Marketing
Girl Scouts of the USA
(Non-Profit; 501-1000 employees; Non-Profit Organization Management industry)
January 2007 — February 2008 (1 year 2 months)
Oversaw the communications and marketing functions for the national Girl Scout organization, which is a client of my consulting firm, Make Waves.
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Executive Vice President
Douglas Gould & Co.
(Marketing and Advertising industry)
December 2000 — January 2007 (6 years 2 months)
Provided communications consulting to nonprofit organizations throughout the US.
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VP,Communications
Planned Parenthood Federation of America
(Non-Profit; 201-500 employees; Non-Profit Organization Management industry)
August 1998 — December 2000 (2 years 5 months)
Directed the communications function for the national Planned Parenthood organization.
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National Director, Communications
Girl Scouts of the USA
(Non-Profit; 201-500 employees; Non-Profit Organization Management industry)
August 1980 — July 1997 (17 years)
Directed the communications function for the national Girl Scout organization
Bonnie McEwan’s Education
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New School University
Adjunct faculty in Nonprofit Management 2003 — 2008
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New School University
Master of Science , Nonprofit Management , 1989 — 1993
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State University of New York College at Geneseo
Bachelor of Arts , English , 1969 — 1973
Additional Information
Bonnie McEwan’s Websites:
Bonnie McEwan’s Interests:
Nonprofit marketing, health & medicine, advocacy organizations, human rights, gender and social equity, social justice
Bonnie McEwan’s Honors:
National Silver Anvil for public relations excellence, ACE awards from IABC
Bonnie McEwan’s Contact Settings
Interested In:
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
