Bob Lamons

Current

• CEO at Industribrand

Past

• Chief Marketing Officer at Unleaded Communications
• Author at The Case For B2B Branding
• President/Creative Director at Robert Lamons & Associates

• Senior Vice President at Ackerman McQueen

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Education

• University of Tulsa

Recommended

13 people have recommended Bob

Connections

352 connections

Industry

Marketing and Advertising

Websites

• My Company
• Twitter
• My Blog

Bob Lamons’s Summary

Thirty-nine years in advertising and marketing. Author of The Case For B2B Branding, published in 2005 by Thomson Publishing and The American Marketing Association. Monthly columnist for Marketing News magazine, 1992-2007. Certified Business Communicator.

Bob Lamons’s Specialties:

I specialize in helping business-to-business companies get the messages right -- WHAT needs to be said, HOW you should say it, and TO WHOM.

My branding process is aimed at creating a focused "expectation" for your company, product or service. That is used as a foundation for all communication strategies.

Bob Lamons’s Experience

• CEO

  Industribrand

  (Marketing and Advertising industry)

  June 2008 — Present (1 year 6 months)

  Helping B2B companies develop focused brand expectations.

• Chief Marketing Officer

  Unleaded Communications

  (Marketing and Advertising industry)

  January 2006 — June 2008 (2 years 6 months)

  In charge of marketing, branding and account service

• Author

  The Case For B2B Branding

  (Marketing and Advertising industry)

  August 2002 — June 2005 (2 years 11 months)

  Wrote first-ever book on branding for business-to-business marketers.

• President/Creative Director

  Robert Lamons & Associates

  (Marketing and Advertising industry)

  June 1984 — May 2002 (18 years )

  A full-service business-to-business advertising, marketing and branding strategy firm.

• Senior Vice President

  Ackerman McQueen

  (Privately Held; 51-200 employees; Marketing and Advertising industry)

  1975 — 1981 (6 years )

Bob Lamons’s Education

• University of Tulsa

  BSBA , Marketing , 1968 — 1970

Additional Information

Bob Lamons’s Websites:

• My Company
• Twitter
• My Blog

Bob Lamons’s Interests:

advertising, marketing and branding

Bob Lamons’s Groups:

Business Marketing Association
American Marketing Association
Chapelwood United Methodist Church

•    AMA Houston - The Marketing Connection
•    Advertising Professionals
•    Linked:Energy (Energy industry expertise)
•    Business Marketing Association
•    Brand & Communications Management
•    The Customer Collective
•    The University of Tulsa Alumni Association
•    Society for Marketing Professional Services (SMPS) Houston
•    BtoB Marketing
•    BtoB magazine
•    ISBM, Institute for the Study of Business Markets
•    BMA Houston Chapter
•    Sales Playbook!
•    Twitter Power for Business
•    AMA Houston - B2B Marketing SIG

Bob Lamons’s Honors:

International Chairman, Business Marketing Association 1992-93
G.D. Crain Jr. Award 1994
Business Marketing Hall of Fame 1994
Lifetime Achievement Award - Houston BMA
Past President - Houston BMA Chapter
Past President - Oklahoma City BMA Chapter
Past President - Tulsa BMA Chapter

Bob Lamons’s Contact Settings

Interested In:

• consulting offers
• new ventures
• expertise requests
• business deals
• reference requests
• getting back in touch