Senior Manager, Research & Insights. User Experience and Digital Marketing Expertise. University Instructor in Usability
Columbus, Ohio Area
- Current
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- Senior Manager, Research & Insights at Resource Interactive
- Usability Instructor (part-time) at Ohio State, Wright State & Columbus State
- Past
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- Senior Usability Specialist at Resource Interactive
- PTO President & Innovation Grants Chairperson (Community Volunteer) at Scioto Ridge School, Olentangy School District, Powell, OH
- Senior Human Factors Engineer at Battelle
- Education
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- Wright State University
- Wright State University
- Kenton Ridge High School
- Recommended
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30 people have recommended Bob - Connections
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427
connections
- Industry
- Marketing and Advertising
- Websites
Bob Hale’s Summary
A recognized user experience and digital marketing specialist with more than 17 years experience in developing insightful research and strategies that fuel the creation of compelling, emotionally-relevant and effective user experiences and online marketing programs that accomplish established business objectives for a portfolio of Fortune 500 clients in retail, medical, electronics and packaged goods.
Bob sets the standards high and is admired by colleagues for both his constant enthusiasm and usability expertise. He has been working with a range of clients including Hewlett Packard, Limited Brands, Bath & Body Works, Express, Wal-Mart, 1-800-Flowers, Longaberger, Restoration Hardware, Safelite, Wendy’s, Stanley Steemer, Hexion, Kohler and Hot Topic.
Bob's recent speaking engagements include the ACCM, The Society of Technical Communication, and World Usability Day at The Ohio State University. Bob has been invited to lead workshop consulting sessions at Internet Retailer '08 in Miami and ACCM 2008 this year. Bob is a founding member of the Central Ohio Usability Professionals' Association and is Local Coordinator for the User Experience Network in Columbus, Ohio, http://uxnet.org/cat/locales/columbus-oh
Bob holds a B.S. in human factors engineering and an M.S. in systems engineering with a concentration in usability, cognitive science and interface design. Bob teaches both graduate and undergraduate courses in website usability and information architecture at The Ohio State University, Wright State and Columbus State.
Expertise in a variety of research techniques, such as formal usability testing, heuristic evaluation, contextual inquiry, eye tracking, self-confrontational techniques, 3D human modeling & simulation, concept & prototype testing, online & remote testing, and focus groups.
Bob Hale’s Specialties:
Strong communication skills with the ability to present information in spoken or written form to a variety of audiences, from internal teams to client executives.
Recognized leader, mentor, manager and teacher in user experience methods & usability best practices.
Strong organizational and conceptual thinking skills. Understands key business objectives to structure the appropriate user experience. Knowledgeable in brand expression, visual design concepts, and interactive technologies.
Bob Hale’s Experience
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Senior Manager, Research & Insights
Resource Interactive
(Privately Held; 51-200 employees; Marketing and Advertising industry)
July 2008 — Present (4 months)
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Usability Instructor (part-time)
Ohio State, Wright State & Columbus State
(Educational Institution; Higher Education industry)
April 1999 — Present (9 years 7 months)
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Senior Usability Specialist
Resource Interactive
(Privately Held; 51-200 employees; Marketing and Advertising industry)
May 2000 — June 2008 (8 years 2 months)
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PTO President & Innovation Grants Chairperson (Community Volunteer)
Scioto Ridge School, Olentangy School District, Powell, OH
(Non-Profit; 51-200 employees; Education Management industry)
May 2007 — May 2008 (1 year 1 month)
Conducted general and board meetings, served as liaison between parents and school administration. Recruited and coordinated 33 committees and 160 volunteers. Supervised a board of nine which raised, managed and allocated a $95K annual budget. Chaired Innovation Grants committee to encourage and foster innovative teaching efforts in the classroom.
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Senior Human Factors Engineer
Battelle
(Non-Profit; 10,001 or more employees; Research industry)
1991 — 2000 (9 years)
Bob Hale’s Education
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Wright State University
M.S. Engineering, Usability, Cognitive Science & Interface Design, 1995 — 1999
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Wright State University
B.S. Human Factors Engineering, 1988 — 1993
- Activities and Societies:
- Tau Beta Pi Engineering Honor Society (OH Mu '93)
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Kenton Ridge High School
Additional Information
Bob Hale’s Websites:
Bob Hale’s Interests:
Coaching basketball at the Central Ohio YMCA - Powell, Ohio. Coaching baseball and soccer for Olentangy Youth Athletic Association (OYAA).
Bob Hale’s Groups:
Central Ohio Usability Professionals Association, City of Powell, User Experience Week, Usability Professionals Association, Scioto Ridge Patent Teacher Organization, World Usability Day, Society of Technical Communication, Internet Retailer Web Design '08, Keynote Customer Advisory Board, UXnet.org, ACCM
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Usability Professionals' Association International (UPA-I) -
Interaction Design Association -
UX Professionals -
LinkedColumbus -
COUPA - Columbus Ohio Usability Professionals' Association -
Ohio State Design 40 Celebration -
User Experience -
Resource Interactive Community & Alumni
Bob Hale’s Honors:
- Four time Orbie Award winner at Resource Interactive for upholding company's core values (individual and team recognitions), 2002-2004, 2007
- Battelle Innovation Award for software development and commercialization, 1997-2000
- University Distinguish Senior Leadership Award, 1993
Bob Hale’s Contact Settings
Interested In:
- expertise requests
- business deals
- reference requests
- getting back in touch
