Bob Hafer

Current

• Partner at The Berke Group
• Owner/President at Robert E. Hafer & Associates LLC (Sole Proprietorship)

Past

• Associate Member at Home Builders Association of Greater Dallas
• Director of Sales and Marketing at Gehan Homes
• Regional VP of Sales and Marketing at Mercedes Homes

• Vice President of Sales and Marketing at Woodhaven Homes
• Division President at Ryland Homes

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2 more...

Education

• Carroll College

Recommended

19 people have recommended Bob

Connections

154 connections

Industry

Professional Training & Coaching

Websites

• My Website

Bob Hafer’s Summary

Robert E. Hafer’s 36 years as a leader in the new home building industry have given him an unparalleled insight into the mysteries and marvels of successful new home sales. His work embraces progressive success in consulting, management, administration, sales, marketing, merchandising, research and sales training.

As a top executive with some of America’s leading home builders, he has recruited, trained and mentored some of the top sales executives in the nation. A long-time member of the National Association of Home Builders, he holds NAHB’s prestigious designations as a Member of the Institute of Residential Marketing (MIRM) and Certified Sales Professional (CSP). He is a recipient of the NAHB Sales and Marketing Council Silver and Gold Award and was chairman of the Sales and Marketing Council Board of the Home Builders Association of Greater Dallas.

Bob Hafer’s Specialties:

Offer complete marketing and sales support for new home builders and Realtors, from original marketing plan to the final close-out sales. Conducting sales training and coaching for new and experienced salespeople. Publication and release of Building Results – The Ultimate Guide for New Home Sales. A second book; Building Results – 101 Exercises to Successis scheduled for release in 4th quarter, 2008.

Bob Hafer’s Experience

• Partner

  The Berke Group

  (Professional Training & Coaching industry)

  July 2009 — Present (5 months)

  Strategic Sales Consulting - Help improve margins, increase revenues, gain competitive people advantage and develop sales recovery plans that assist home builders get more than their fair share of business, regardless of the economic conditions.

• Owner/President

  Robert E. Hafer & Associates LLC (Sole Proprietorship)

  (Sole Proprietorship; Myself Only; Professional Training & Coaching industry)

  June 1995 — Present (14 years 6 months)

  Bob Hafer offer complete marketing and sales support for new home builders and Realtors, from original marketing plan to the final close-out sales. Conducting sales training and coaching for new and experienced salespeople. Publication and release of Building Results – The Ultimate Guide for New Home Sales. Bob is writing his second book; Building Results – 101 Exercises to Success. Second book scheduled for release in 4th quarter, 2008.

• Associate Member

  Home Builders Association of Greater Dallas

  (Professional Training & Coaching industry)

  2000 — 2008 (8 years )

• Director of Sales and Marketing

  Gehan Homes

  (Professional Training & Coaching industry)

  2005 — 2006 (1 year )

• Regional VP of Sales and Marketing

  Mercedes Homes

  (Professional Training & Coaching industry)

  2005 — 2006 (1 year )

• Vice President of Sales and Marketing

  Woodhaven Homes

  (Privately Held; 51-200 employees; Real Estate industry)

  January 2001 — June 2003 (2 years 6 months)

  Coordinated sales and marketing strategies, conducted research and feasibility studies, provided merchandising counsel, established sales campaigns and conducted sales training programs.

• Division President

  Ryland Homes

  (Public Company; 1001-5000 employees; RYL; Real Estate industry)

  June 1993 — December 1994 (1 year 7 months)

  Responsible for day-to-day operations of Ryland's Cincinnati Division.

Bob Hafer’s Education

• Carroll College

  Business 1963 — 1964

  Attended Carroll College on a basketball scholarship.

Additional Information

Bob Hafer’s Websites:

• My Website

Bob Hafer’s Interests:

Management training, NLP training, reading, writing, public speaking

Bob Hafer’s Groups:

National Association of Home Builders

•    National Association of Home Builders NAHB
•    New Homes Professional Network
•    Homebuilder network forum
•    New Home Know-how
•    Modular Building Systems Network
•    BUILDER
•    Blueprints for Success--A Group Exclusively for Sales & Marketing Trainers of the Building World
•    Dallas Sales and Marketing
•    The HR Chally Group
•    Sales People Only

Bob Hafer’s Honors:

Member Institute of Residential Marketing (MIRM)
Certified Sales Professional (CSP)
Sales and Marketing Council Silver and Gold Recipient
Executive Board – Greater Dallas Homebuilders Association
President – Dallas Sales and Marketing Council Board
McSAM Awards Chairman – Dallas Homebuilders Association
Education Chairman – Dallas SMC Homebuilders Association
Rapport International Leadership Training

Bob Hafer’s Contact Settings

Interested In:

• consulting offers
• expertise requests
• getting back in touch