Managing Director & Owner, Blue Snapper - Internet Marketing www.bluesnapper.com
Oxford, United Kingdom
- Current
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- Managing Director & Owner at Blue Snapper Limited
- Past
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- Director of Marketing, EMEA (Contract) at E.piphany Inc
- Director of Corporate Marketing, EMEA at Remedy Corporation
- VP Business Development and Marketing at Network Managers
- Senior Product Manager - Business Solutions at PINACL (formerly Pilkington Communication Systems)
- Higher Professional and Technology Officer at Ministry of Defence
- Education
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- University of Liverpool
- Recommended
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9 people have recommended Andrew - Connections
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87
connections
- Industry
- Internet
- Websites
Andrew Dawson’s Summary
I have over 20 years experience in a variety of senior technical, sales and marketing roles. Some would say this makes me a ‘rounded’ professional…
I have a B.Eng Hons degree in Electronic Engineering from Liverpool University. Though this qualification was never used in anger (apart from a bit of R&D on a fibre-optic gyroscope!), it has given me the ability to apply a technical insight into my client’s business development activities.
I’m passionate about Internet marketing - which makes me slightly geeky - but I hope this is balanced by my ability to apply it in a business context. I’m a certified Google Advertising Professional with expertise in SEO, paid search, web analytics and web-to-lead conversion optimisation.
My business background? I was Director of Corporate Marketing for Europe, Middle East and Africa (EMEA) at Remedy Corporation, a provider of IT service management solutions. Before Remedy, I was VP of Business Development & Marketing at Network Managers, a developer of Enterprise network management software. In the dim and distant past, I used to design data comms networks and repair aircraft flight systems.
Andrew Dawson’s Specialties:
Lead generation and relationship marketing through online channels: paid search (PPC), website & Search Engine Optimisation (SEO), web conversion optimisation and web analytics.
Andrew Dawson’s Experience
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Managing Director & Owner
Blue Snapper Limited
(Marketing and Advertising industry)
September 2000 — Present (8 years 11 months)
Blue Snapper is a UK-based online marketing consultancy. Some of our clients have been with us for over 5 years. We must be doing something right.
We specialise in business development through online marketing and we add value through our broad experience and our strategic insight. This might sound dull but we make it fun... -
Director of Marketing, EMEA (Contract)
E.piphany Inc
(Public Company; 51-200 employees; Computer Software industry)
March 2000 — August 2000 (6 months)
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Director of Corporate Marketing, EMEA
Remedy Corporation
(Public Company; 201-500 employees; Computer Software industry)
April 1996 — May 1999 (3 years 2 months)
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VP Business Development and Marketing
Network Managers
(Privately Held; 51-200 employees; Computer Software industry)
October 1992 — December 1995 (3 years 3 months)
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Senior Product Manager - Business Solutions
PINACL (formerly Pilkington Communication Systems)
(Privately Held; 51-200 employees; Computer Networking industry)
February 1989 — October 1992 (3 years 9 months)
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Higher Professional and Technology Officer
Ministry of Defence
(Government Agency; Government Administration industry)
November 1985 — February 1989 (3 years 4 months)
Andrew Dawson’s Education
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University of Liverpool
Hons. , Electronic Engineering , 1982 — 1985
Additional Information
Andrew Dawson’s Websites:
Andrew Dawson’s Honors:
Ministry of Defence "Apprentice of the Year" 1982
Andrew Dawson’s Contact Settings
Interested In:
- consulting offers
- new ventures
- expertise requests
- business deals
- reference requests
- getting back in touch
