Blake Robinson

Current

• Director at Attention PR

Past

• Senior Digital Media Specialist at MWW Group
• Account Executive at Federated Media
• Managing Editor at CrunchGear

• Director, Blogging at Next New Networks

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Education

• Louisiana State University and Agricultural and Mechanical College
• Loyola University New Orleans

Recommended

5 people have recommended Blake

Connections

445 connections

Industry

Online Media

Blake Robinson’s Summary

Media expert focusing on new and emerging mediums particularly in the technological and cultural sectors. Currently working at Attention! where I specialize in measurement and research.

Former managing editor of CrunchGear.com, the successful gadgets and electronics arm of the TechCrunch Network. Previous employers include MWW Group, an NYC-based PR/marketing firm, Federated Media, an online advertising pioneer, and Next New Networks, a company devoted to creating video podcasts.

Writings have been featured in outlets such as Condé Nast, Ziff Davis, TechCrunch, Silicon Alley Insider, Read/Write Web, Uncrate and paidContent.

Blake Robinson’s Specialties:

writing, editing, negotiation, project management, culture, technologies, media, new media, emerging media, consultancy, advocacy, evangelism, viral marketing, conversational media, early adoption, emerging technologies, strategy, implementation

Blake Robinson’s Experience

• Director

  Attention PR

  (Privately Held; Public Relations and Communications industry)

  May 2009 — Present (3 months)

  Measurement, research and technology.
  
  Developing new models to demonstrate value.
  
  Solidifying the bed-of-sand metrics previously used to quantify the efficacy of media initiatives.
  
  Defacto IT guy.
  
  General pain in the ass.

• Senior Digital Media Specialist

  MWW Group

  (Public Company; IPG; Public Relations and Communications industry)

  September 2008 — May 2009 (9 months)

  Managing the objectives of clients as they embrace new and emerging media.

• Account Executive

  Federated Media

  (Privately Held; 11-50 employees; Online Media industry)

  April 2008 — September 2008 (6 months)

  Fueling the engine of New Media while reinventing the way companies communicate with its consumers.

• Managing Editor

  CrunchGear

  (Privately Held; 11-50 employees; Online Media industry)

  June 2006 — January 2008 (1 year 8 months)

  I've fulfilled a variety of roles for the CrunchNetwork, initially serving as Managing Editor for CrunchGear, then reporter and finally as Reviews Editor

• Director, Blogging

  Next New Networks

  (Privately Held; 11-50 employees; Media Production industry)

  June 2007 — November 2007 (6 months)

  I managed all of the blogs for NNN.

Blake Robinson’s Education

• Louisiana State University and Agricultural and Mechanical College

  BA , English, history , 2000 — 2005

• Loyola University New Orleans

Additional Information

Blake Robinson’s Interests:

new media, early adoption, technologies, music, film, literature, cities, networking, people, chinese food, writing, reporting, journalism, conversational media

Blake Robinson’s Groups:

sigma tau delta, society of professional journalists

Blake Robinson’s Contact Settings

Interested In:

• career opportunities
• job inquiries
• expertise requests
• business deals
• reference requests
• getting back in touch