Blagica Bottigliero

Current

Manager, Emerging Media & Measurement at Edelman
Founder at Bsolutions, LLC (Sole Proprietorship)

Past

Senior Online Marketing Manager at Q Interactive
eMarketing Manager at Orbitz.com
Account Manager at Giant Step (became ARC)

see less...

Education

Western Michigan University
Alliance Francaise - Chicago
Alliance Francaise - Lyon

see less...

Recommended

6 people have recommended Blagica

Connections

500+ connections

Industry

Internet

Blagica Bottigliero’s Summary

Digital media veteran with 13 years experience in every aspect of Internet development, online marketing and social media technologies. Unique background that blends both corporate know-how, agency dynamics and the flexibility of a start-up.

Experience includes:
-information architecture management
-online media buying and planning
-SEM/SEO
-affiliate marketing
-web analytics
-social media applications
-WOM best practices
-blogging

Currently provides social media strategy and insight to Edelman Digital clients including Quaker, Unilever, Kimberly Clark and Kraft.

Solid experience with training executives and public speaking engagements, including a panel at the SXSW interactive conference.

Recent speaking/training engagements:

Washington State Department of Commerce
http://www.commerce.wa.gov/DesktopModules/CTEDPublications/CTEDPublicationsView.aspx?tabID=0&ItemID=7731&MId=877&wversion=Staging

The Entrepreneurship Institute
http://www.tei.net/

SXSW Panel:
http://sxtxstate.com/2009/03/23/are-women-taken-more-seriously-on-the-web/

Main Streets Conference
http://blogs.nationaltrust.org/preservationnation/?p=3429

Marquette University
http://www.mu.edu/~owt/ITSO/ITSOV2No3.pdf

Recent Interviews:

Knowist
http://www.knowist.com/knowist/2009/05/interview-with-blagica-bottigliero.html

IT MK
http://it.com.mk/index.php/Statii/Intervjua/Intervju-so-Blagica-Botiljero

Blagica Bottigliero’s Specialties:

social media, WOM strategies, online marketing, training

Languages: Macedonian, German and French

Blagica Bottigliero’s Experience

Manager, Emerging Media & Measurement

Edelman

(Public Relations and Communications industry)

January 2009 — Present (11 months)

Formulating social media strategies for our suite of consumer brands.
Founder
Bsolutions, LLC (Sole Proprietorship)

(Sole Proprietorship; Internet industry)

June 2005 — Present (4 years 6 months)
Senior Online Marketing Manager

Q Interactive

(Internet industry)

February 2005 — September 2005 (8 months)
eMarketing Manager

Orbitz.com

(Public Company; Internet industry)

June 2001 — September 2004 (3 years 4 months)
Account Manager

Giant Step (became ARC)

(Internet industry)

May 1998 — March 2001 (2 years 11 months)

Blagica Bottigliero’s Education

Western Michigan University

BBA , Advertising, Marketing, Business, German , 1994 — 1998

Activities and Societies:

Delta Sigma Pi - Co-Ed Professional Business Fraternity
Resident Advisor for two years
Alliance Francaise - Chicago

French
Alliance Francaise - Lyon

French

Additional Information

Blagica Bottigliero’s Interests:

eMarketing consulting and marketing, real estate development, mentoring young women, speaking at midwest universities and colleges about careers online, chicago culture and history

Blagica Bottigliero’s Groups:

Chicago Interactive Marketing Association(http://www.chicagoima.org), Western Michigan University Alumni Association, NBC5 Street Team, Chicago 2016, 2nd Ward Citizen's Advisory Committee on Development