Blaed Spence

Blaed Spence

Writer, Editor, & Creative Consultant

Location
Greater Los Angeles Area
Industry
Entertainment

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Blaed Spence's Overview

Current
  • Principal at 4word
Connections

144 connections

Blaed Spence's Summary

I am a seasoned writer, editor, and content consultant.

I offer substantial expertise in brand-based storytelling, customer-facing content, creative communications, and scripted content for print, radio, television, and digital media.

Through creative collaborative 4word, I write and consult for various production, advertising, branding, and design firms. My end-clients include nationally recognized consumer products, Fortune 100 companies, and select non-profits.

On the creative-strategy side, I work with high-profile ideation firms to facilitate breakthrough product development for various Fortune 100 conglmerates.

I bring enthusiasm and a fresh perspective to my work, which has spanned journalism, hi-tech, gaming, film, and television.

I'm currently on a quest to find the best glazed-buttermilk donut in Los Angeles ...

Specialties

Package and product romance copy. Tagline development. Marketing collateral for print, radio, and interactive campaigns. Website and interactive content. Shooting-scripts for video games, sizzle videos, industrial films, and more. Concept, story-arc, and character development for toy properties, consumer products, video games, sizzle videos, industrial films, and other creative initiatives.

Blaed Spence's Experience

Principal

4word

2000Present (12 years)

At  *4word*, we’re passionate about storytelling. Whether we’re re-invigorating brand messaging, enlivening taglines, developing Web content, crafting romance copy, doctoring scripts, or creating collateral that sings, we’re dedicated to telling a story that engages your audience and leaps off the page or screen.

Whether devising Big Ideas or a subtle hook, we develop content that’s memorable, relevant, and refreshing — on time, and on budget.

*4word* is the creative brainchild of Blaed Spence and Colin Berry. We each bring 15 years of heavy-hitting editorial experience to the table. Our clients range from blue-chip to boutique, and our expertise spans a host of specialties, including: brand-based storytelling; marketing collateral and tagline development; package and product romance copy; website and interactive content; concept, character, and story arc development; shooting scripts for video games, sizzle videos, and industrial films; and much more.

We’re as comfortable with creative properties as we are with corporate directives. We’re as adept at writing as we are at editing. And we're masters of creative problem solving, brainstorming, and ideation.

*4word thinking* , the creative consulting arm of our business, offers conceptual brainstorming and strategizing expertise to ideation firms, think-tanks, agencies, corporations, and production companies. As project-based team members, we bring rich experience, fresh perspective, and singular creative energy to any team. We’ve helped develop new products, and create strategies, processes, and possibilities for a host of Fortune 100 companies.

Overall, we’re creative powerhouses. Executives of the imagination. Word nerds. Your secret weapon.

Contact our nerve-center, *4word space* at 323.662.2801 and let us move you 4word.

Contact Blaed for:

  • career opportunities
  • consulting offers
  • getting back in touch

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