
Started my own production company: Social Video Productions
Stockholm Area, Sweden

Started my own production company: Social Video Productions
Stockholm Area, Sweden
"There is no such thing as "One size fits all", just 'cos it's stretch, it doesn't mean it fits!"
Björn works as a New Media and Social Media producer. Using the tools from his experience working with Newspapper, TV, Marketing, Software, internet and PR. Making solutions that are unique the client, achieving the goals and encourages to a discussion more than a monolog. Björn liks to think that he's work give him the opportunity to develop and future what's called "Communication 2.0" and in that way making communication easier and more effective for both sides. The final goal should always be to convert the viewers to something more than just "viewers".
"Ok, now all our stuff is on the internet, but why is no one looking at it"
To produce is fairly easy, but you still have to make you content both available and discoverable for the target group. This has created a new kind of producers, Social Video producer's, where Björn like to thinke himself as one of the pioneers. Already in the planing stage, take in to consideration what and how to produce, to make the video a tool for guiding and encourage the discussion that we want the "user" to follow. It's no longer only essential "that" you publish your material. Now you have to take in to process "how" you publish. In traditional TV and video, everything has to be contained with in the storyline of the movie. When working with "video on the net" there is two factors that are radically different. The space to work with outside the moving picture. Before and after airtime has a totally different length and value on the net. With traditional TV and video the main goal could be to engage the view for 25 minutes. Social video's is to engage the user to interact with the material and the discussion for weeks.
If you interested in the technology around Frankenstein, blip.tv and "video on the net" you can check out Björns blog at http://bjornfalkevik.blogspot.com ;-)
Social video production
(Public Relations and Communications industry)
January 2009 — Present (7 months)
(Internet industry)
June 2007 — Present (2 years 2 months)
Http://www.disruptivemedia.se
(Educational Institution; 1-10 employees; Media Production industry)
April 2006 — June 2007 (1 year 3 months)
My main responsibilty was as course director for Mediaskolan's TV-Production course and the Cross media producer course.
(Non-Profit; Myself Only; Media Production industry)
October 2004 — February 2006 (1 year 5 months)
Spent almost 1 and a half year in South east Aisa working as a Divemaster and fine tuning my skills as an underwater videographer making short movies about the flora and fauna in the waters around Cambodia and Viet Nam.
(Broadcast Media industry)
2003 — 2004 (1 year)
(Privately Held; 11-50 employees; Media Production industry)
January 2003 — October 2004 (1 year 10 months)
At Mediakompaniet my main work was producing and edit company-TV for Stadium TV witch is Swedens bigest retaler for sports equitment.
(Public Company; 1001-5000 employees; Broadcast Media industry)
August 2003 — December 2003 (5 months)
Production assistant at REA, a youth program aired in the Swedish public service.
(Internet industry)
2003 — 2003 (less than a year)
(Public Company; 201-500 employees; Information Technology and Services industry)
September 2001 — April 2002 (8 months)
(Privately Held; 11-50 employees; Marketing and Advertising industry)
1998 — 2001 (3 years)
(Privately Held; 1-10 employees; Marketing and Advertising industry)
1996 — 1996 (less than a year)
(Privately Held; 1-10 employees; Photography industry)
1995 — 1995 (less than a year)
2002 — 2003
Project managment 1999 — 1999
Production managment 1998 — 1998
Online video production, multimedia technology, underwater videography, digital photography,Social Media, New Media, Marketing and communications, Communications 2.0