Marketing Manager at Plimus
San Francisco Bay Area
Marketing Manager at Plimus
San Francisco Bay Area
Billy joined Plimus as Marketing Manager in June 2009.
From May 2006 to November 2008, Billy Ramirez was a Partner Operations Specialist at MyWaves. Prior to this, he served as Marketing Associate and Content Programmer.
Previously, he was the Assistant Editor at DRUM! Magazine where he interviewed industry professionals and wrote monthly articles ranging from 300 to 3,000 words.
He graduated from Santa Clara University with a degree in Communication in 2003.
Written Communication, Video Editing, Graphics Editing, Video Encoding, Graphic Design
(Privately Held; Internet industry)
June 2009 — Present (6 months)
• Managing PR consultant and execution.
• Booking, planning and executing live and online events.
• Producing sales materials, including presentations, templates and proposal materials.
• Coordinating marketing resources toward guerilla (i.e. blog, article, etc.) marketing efforts.
• Delivering direct communication with clients via newsletter etc.
• Writing blog entries for Plimus blog and external sites.
• Writing and delivering materials for marketing purposes, including White Papers, datasheets, brochures etc.
(Self-Employed; Myself Only; Writing and Editing industry)
May 2006 — Present (3 years 7 months)
(Privately Held; Online Media industry)
May 2006 — November 2008 (2 years 7 months)
• Successfully launched and managed online and mobile advertising campaigns. Also, made any necessary changes to ensure fulfillment of all campaign goals.
• As primary technical liaison, worked with content partners such as ESPN, Sports Illustrated, Maxim, and Columbia Records to successfully acquire media and ensure brand integrity and optimal mobile viewing experience for consumers.
• Parsed raw SQL reports to produce and deliver detailed monthly data reports for more than two dozen video content partners.
• Effectively utilized technical skills to test and troubleshoot application using various Internet browsers, video formats, and mobile phones.
• Produced and managed premium content offerings for top-tier partners Alltel and Verizon Wireless.
• As sole customer support manager, promptly responded to user feedback and answered technical questions.
• Wrote and published e-mail communication pieces aimed at worldwide user base, updating them of new site features, new content partnerships, and service upgrades.
• Maintained and updated corporate web site by uploading images, adding and editing press releases, and hand-coding any changes as needed.
• Wrote majority of original online user documentation and Frequently Asked Questions, as well as content partner "Welcome Packets."
• Created and produced vector and raster graphics integral to MyWaves advertising accounts. Also, designed and produced graphic assets for sales collateral, corporate communications, and marketing presentations using Powerpoint, Photoshop, InDesign, and Camtasia.
• Supervised development of embedded Flash video player. Also, performed ad hoc testing and tested its performance and stability on social media sites like Myspace, Bebo, LiveJournal, Hi5, Orkut, and Friendster.
• Represented MyWaves at various events, such as Pepcom in New York City, NBA All-Star Weekend in Las Vegas, and CTIA in San Francisco.
(Privately Held; 11-50 employees; Writing and Editing industry)
August 2004 — May 2006 (1 year 10 months)
• Produced approximately 10 percent of monthly content by writing a variety of compelling pieces ranging from 300-word sidebars to 3,000-word product reviews and cover stories.
• Successfully leveraged close relationships with industry contacts to gather press releases to write monthly product news and world events columns.
• Maintained publication’s high standards of grammar, style, and accuracy by effectively fact-checking and editing copy before final publication deadline.
• Represented DRUM! Magazine during Winter and Summer NAMM industry trade shows.
• Assisted in updating and maintaining company website by formatting and posting articles.
(Public Company; 5001-10,000 employees; NSM; Semiconductors industry)
2002 — 2003 (1 year )
• Collected and edited information from various product line managers, press releases and technical documents to create “National News” sales publications.
• Served as production assistant for on-site broadcasts and assisted in several capacities such as setting up video equipment, serving as stage manager, and operating cameras and soundboards.
• Created supplementary graphics for online and print advertisements according to company style guide.
• Provided trade show booth support at Communication Design Conference and Intel Developers Forum.
BA , Communication , September 1999 — June 2003
Hockey, Drumming, Music, Exercise, Running, Comedy, Writing, Acting, Graphic Design