Bill Kiefaber

Current

• Chief Operating Officer at GRIP Technology, LLC

Past

• Vice President at Paul Werth Associates
• Manager, Client Services at Resource Interactive
• Marketing Manager at Deloitte

• Retail Consultant at Retail Planning Associates

see less...

1 more...

Education

• The Ohio State University
• Washington College

Recommended

5 people have recommended Bill

Connections

500 connections

Industry

Information Technology and Services

Websites

• My Company

Bill Kiefaber’s Summary

Bill Kiefaber is the Chief Operating Officer of GRIP Technology, LLC. In his role, he is responsible for developing growth strategies, overseeing client relationships and managing the internal operations of the company.

Kiefaber brings more than 17 years of management, marketing and communications experience to GRIP Technology and its clients. During his career, he has developed a strong knowledge and expertise in internal process management, strategic planning and program implementation related to interactive marketing, brand positioning, consumer and business-to-business research, promotional campaigns and internal/external communications.

Prior to joining GRIP Technology, Kiefaber spent more than seven years as a Vice President at Paul Werth Associates, a nationally-recognized public relations firm. During this time, he was responsible for overseeing the development of results-oriented public relations, communications and marketing programs for corporate, technology and high growth companies. Previously, he has served in client management and consulting roles with Resource Interactive and Retail Planning Associates, as well as serving as the marketing manager for Deloitte and Touche’s Central Ohio practice. During his career, Kiefaber has worked for a broad mix of clients including Hewlett-Packard, Wal-Mart, Huntington National Bank, Battelle, JUSCO (Japan), Westpac Banking Corporation (Australia), Grupo Minsa (Mexico), Ohio Department of Development and Accenture.

Kiefaber is heavily involved in the Central Ohio community and serves on a variety of non-profit and advisory boards, including Leadership Columbus, one of the top five community leadership programs in the United States. In 2004, he was recognized by Business First of Columbus as one of the top business leaders in Central Ohio under the age of 40. Kiefaber earned a B.S.B.A. in Marketing from The Ohio State University and currently lives in Westerville with his wife Suzy and their two children.

Bill Kiefaber’s Specialties:

internal process management, strategic planning and program implementation related to interactive marketing, brand positioning, consumer and business-to-business research, promotional campaigns and internal/external communications.

Bill Kiefaber’s Experience

• Chief Operating Officer

  GRIP Technology, LLC

  (Information Technology and Services industry)

  2007 — Present (2 years )

• Vice President

  Paul Werth Associates

  (Privately Held; 11-50 employees; Public Relations and Communications industry)

  2000 — 2007 (7 years )

• Manager, Client Services

  Resource Interactive

  (Privately Held; Marketing and Advertising industry)

  1998 — 2000 (2 years )

• Marketing Manager

  Deloitte

  (Partnership; 10,001 or more employees; Accounting industry)

  1996 — 1998 (2 years )

• Retail Consultant

  Retail Planning Associates

  (Marketing and Advertising industry)

  1992 — 1996 (4 years )

Bill Kiefaber’s Education

• The Ohio State University

  BSBA , Marketing , 1989 — 1991

• Washington College

  1987 — 1989

Additional Information

Bill Kiefaber’s Websites:

• My Company

Bill Kiefaber’s Groups:

- Leadership Columbus, trustee and class of 2002
- Capital Area Human Society - volunteer
- Columbus Museum of Art - volunteer

•    Entrepreneurs' Organization (EO)
•    Marketing Executives Group
•    LinkedColumbus
•    IT Martini
•    Ohio Web Leaders (OWL)
•    Athletic Club of Columbus
•    Interactive Marketers of Ohio
•    Leadership Columbus
•    FITCH and FITCH/RPA Alumni
•    Columbus Chamber Members
•    TechLife Columbus
•    Business to Business Marketing Ohio
•    Strengthening Brand America
•    State of Perfect Balance

Bill Kiefaber’s Honors:

- 40 Under Forty
- GCAC Business Arts Partnership - 2008 Small Business
- Association of Fundraising Professionals (AFP) National Philanthropy Day Award - 2008 Small Business
- American Marketing Association - AIM awards
- PRSA - Prism awards

Bill Kiefaber’s Contact Settings

Interested In:

• expertise requests
• business deals
• reference requests
• getting back in touch