Health Care, Public Policy & Public Health Analyst & Advocate
Greater San Diego Area
- Current
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- Co-Founder at Breast Cancer Research Stamp
- Founder at Nonprofit Analyst
- Founder; Program Development Consultant at Breast Buddy Breast Care Program
- Change Agent; Activist at Social Entrepreneur
- Breast Buddy Breast Care Program for Indigent & Underserved Patients at Founder, Program Development Consultant
- Founder at Health Care, Public Policy & Public Health Analyst & Advocate
- Motivational Speaker at Public Speaker & Health Educator
- Past
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- National Spokesperson & Government Relations Director, Stitch to WIN Against Breast Cancer Campaign at The National NeedleArts Association (TNNA)
- Founder, President/CEO at WIN Against Breast Cancer
- Education
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- California State Polytechnic University-Pomona
- Recommended
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9 people have recommended Betsy - Connections
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246
connections
- Industry
- Non-Profit Organization Management
- Websites
Betsy Mullen’s Summary
Betsy Mullen has wide-ranging expertise in all facets of nonprofit development and management; program development, implementation, management and evaluation; marketing, public relations and fundraising; and several years of hands-on experience in community outreach, public health, cultural competency and public policy analysis, development and implementation; having spearheaded legislation to create and sustain the first fundraising stamp in US history, the Breast Cancer Research Stamp, securing several acts of Congress to get and keep this historic United States Postal Service first-class stamp on the market.
Betsy's background also includes playing a key role in the creation of the first breast cancer treatment fund for medically indigent and underserved patients in the US, the California Breast Cancer Treatment Fund.
Experience also includes:
Marketing, public relations and media relations
Grant writing and fundraising
Public policy development/implementation
Grassroots organizing
Clinical breast care service delivery
Cancer care program development and evaluation
Motivational speaker
Program development, implementation and evaluation in medically indigent and underserved communities; community outreach service and delivery in public hospital/clinic settings
Curriculum development, health education and training evaluation for healthcare professionals, patients and peer support volunteers
“Betsy is to be credited with issuance of the first Semi-Postal Stamp for Breast Cancer Awareness. When all had given up hope, Betsy remained committed to the pursuit of the cause. By sharing her compelling story, she was able to change the history of the U.S. Stamp program with the issuance of the Breast Cancer Awareness Semi-Postal Stamp....Betsy is passionate, honest, hard working and knows how to mobilize multifaceted grass roots campaigns....
~ Azeezaly Jaffer, Executive Director, Stamp Services, United States Postal Service
Betsy Mullen’s Specialties:
Adept at creating innovative programs that produce maximum results with minimal capital
Program Development & Implementation
Program & Legislative Analysis
Staff Development & Empowerment
Organizational, Vision & Mission Planning
Critical Analysis & Problem Solving
Community Outreach & Public Relations
Cultural Competency
Consensus Building & Group Facilitation
Public Speaking & Public Education
Professional & Volunteer Relationships
Strategic Planning
Betsy Mullen’s Experience
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Co-Founder
Breast Cancer Research Stamp
(Non-Profit Organization Management industry)
October 1995 — Present (13 years 10 months)
Through dedication and hard work in partnership with United States Senator Dianne Feinstein, Congressman Vic Fazio, Congresswoman Susan Molinari, and others, secured passage of the Stamp out Breast Cancer Act in July 1997 and issuance of the historic Breast Cancer Research Semi-postal Stamp in July 1998.
Featured speaker at a White House ceremony for the Breast Cancer Research Stamp's first day of issuance on July 29, 1998 hosted by First Lady Hillary Rodham Clinton. Spearheaded efforts in securing legislation in July 2000, extending the issuance of the special fundraising Breast Cancer Research Stamp for two additional years.
Organized the nationwide effort to extend the Breast Cancer Research Stamp’s issuance for two years beyond the first extension, working with Congress to pass a third consecutive piece of legislation, the Breast Cancer Research Stamp Act of 2001. Helped to secure additional extensions in January 2004, October 2005 and December 2007, resulting in over $70 million raised to date for breast cancer research at the National Institutes of Health and Department of Defense. With more than 830 million Breast Cancer Research Stamps sold to date, the public awareness raised as a result of this special stamp continues to save lives and is priceless.
“Betsy is a passionate, focused advocate for the cure of Breast Cancer. She is the type of person that can direct her energy to a worthwhile cause and will see it through. Professional and skilled in working with others, Ms. Mullen is an asset to any team.”
~ Michael Krop, Logistics Manager, USPS was with another company when working with Betsy at Breast Cancer Research Stamp
“Betsy is a dedicated, high powered, thoughtful individual that will move heaven and earth to accomplish her goals.”
~ Allen Kane, Museum Director, Smithsonian Institution, Washington, D.C. -
Founder
Nonprofit Analyst
(Non-Profit Organization Management industry)
May 1994 — Present (15 years 3 months)
Dedicated, team-oriented professional whose accomplishments reflect superior business development instinct, strong leadership skills & a demonstrated commitment to organizational growth.
Adept at creating innovative programs that produce maximum results with minimal capital.
Ms.Mullen has wide-ranging expertise in all facets of nonprofit development & management; program development, implementation, management & evaluation; marketing, public relations & fundraising; & several years of hands-on experience in community outreach, public health, cultural competency & public policy analysis, development & implementation.
Experienced in:
All levels & facets of creating & managing a nonprofit organization
Marketing, public relations & media relations
Grantwriting & fundraising
Public policy analysis, development & implementation
Solid career history in developing unique marketing partnership & sponsorship programs. Innovative & tenacious in securing new funding sources. Involved, dedicated member of the community with numerous contacts.
“Ms. Mullen is a unique combination of tenacity and charm. Her competence in her fields of interest...is evident by the many achievements and awards she has won during her career. Presidents, Heads of State, Congressmen, and Senators, know and work with Ms. Mullen on policy. It is therefore comforting to know that Betsy's philosophy is "lead with heart." Here's to the hope her example may rub off on a few of the people she consults...”
Top qualities: Great Results, Personable, High Integrity
~ Eric J. Ellis hired Betsy as a Business Consultant in 2000, and hired Betsy more than once
Additional Information:
The Breast Cancer Research Stamp: Sticking with a Great Idea; Breast Buddy Program Offers Integrated Care, Information, Solace for Indigent Women; Healthplan Magazine November/December 2001; published by the American Association of Health Plans; Author: Genevieve Belfiglio. -
Founder; Program Development Consultant
Breast Buddy Breast Care Program
(Non-Profit Organization Management industry)
October 1992 — Present (16 years 10 months)
Ms. Mullen developed and implemented the Breast Buddy Breast Care Program, identified as a new best practice by the Commonwealth Fund and the American Association of Health Plans.
Representing over 130 million health plan members throughout the US, AAHP’s recognition established the program as “an exemplary practice…an outstanding women’s health program that really is making a difference in improving women’s health.”
Develops & manages all aspects of program operations.
Responsible for:
Curriculum development
Overseeing, screening, selection & training of volunteer patient mentors & providers
Communications
Establishment & maintenance of database & tracking system
Program evaluation
Presentation of findings to program service areas, the outside medical community & media
Financial feasibility & cost-benefit analysis
Risk management
Troubleshooting
Consultations with healthcare providers
Establishment & maintenance of program resource centers in regions served by the program
Initiation of practice improvement & development of best practice guidelines
Improved patient satisfaction with care & clinical outcomes
Coordination with local efforts to achieve regional goals
“Betsy has exceptional leadership skills and charisma. Her groundbreaking work and determination in establishing the Breast Cancer stamp (at a time when such philanthropic efforts were unheard of nationally) is inspiring, and has directly influenced the development of new and creative ways for securing external funds for cancer research. Betsy is highly organized, energetic, intelligent, motivating, articulate, and VERY engaging. Her knowledge of and experience with health care issues and public policies is comprehensive and her ready access to decision makers (on a national scale) noteworthy.”
~ Debra Hess Norris, Chair and Associate Dean, University of Delaware -
Change Agent; Activist
Social Entrepreneur
(Non-Profit Organization Management industry)
October 1992 — Present (16 years 10 months)
…“Betsy epitomizes the term “community health leader.” She is a nationally prominent advocate... The organization she founded and currently runs...provides essential support services for cancer survivors in communities across the country....
I first became acquainted with Betsy when she joined me in a campaign to create a first-of-its-kind postage stamp to fund breast cancer research. She organized and led a team of volunteers who tirelessly made phone calls to Congress and pressed the issue forward. Betsy personally flew to Washington and visited dozens of Congressional offices. With Betsy’s instrumental help, the Breast Cancer Research stamp became law in 1997 and so far has raised over $22 million.
Subsequently, Betsy has twice successfully worked with my office to reauthorize the Breast Cancer Research Stamp.
…Betsy’s commitment to fighting breast cancer comes from personal experience. At the age of 33, she came down with the disease. She deserves all of our admiration for channeling her personal trauma into a powerful crusade to stop breast cancer.
…She works tirelessly as a health care advocate, she has great community outreach skills, and – most importantly – she gets things done. I give Betsy my highest recommendation.”
~ United States Senator Dianne Feinstein
…“I want to express to you my sincere appreciation for your role in making the Breast cancer Research Stamp a success.
…Your enthusiasm for reaching a goal is infectious and your dedication to eradicating breast cancer is a gift to every woman impacted by this horrible disease. Your own heroism in winning the fight against breast cancer is a symbol of strength to women everywhere.
The professionalism, dedication, and skill you have displayed during this fight have made it and honor and a pleasure to work with you.”…
~ United States Congressman Vic Fazio -
Breast Buddy Breast Care Program for Indigent & Underserved Patients
Founder, Program Development Consultant
(Non-Profit Organization Management industry)
October 1992 — Present (16 years 10 months)
The Breast Buddy Breast Care Program is a multidisciplinary effort of physicians, nurses, administrative staff, and community activists to inform and support breast cancer patients throughout their continuum of care.
The information and social support provided was intended to affect four components of the Health Belief Model.
1) Perceived benefits of breast cancer treatment were addressed by clearly defining the treatment decision-making process and the patient's role in this process.
2) The guidance provided for the treatment decision-making process included step-by-step information intended to cue patients to action.
3) Patients' self-efficacy was addressed by verbal reinforcement and empathetic support intended to reduce anxiety.
4) Perceived barriers to breast cancer treatment were overcome by reassurance and countering misinformation. Interactions with with newly diagnosed breast cancer patients were explicitly designed to incorporate four broad types of social support: emotional (empathy), instrumental (tangible services), informational, and appraisal (affirmation).
Source: Effective Clinical Practice, July/August 2000; http://www.acponline.org/journals/ecp/julaug00/breast_cancer.htm
The Breast Buddy Program has been identified as a best practice by the Commonwealth Fund and the American Association of Health Plans. Representing over 130 million health plan members throughout the US, AAHP’s recognition established the program as “an exemplary practice…an outstanding women’s health program that really is making a difference in improving women’s health.” Under Mullen’s leadership, this award-winning program was brought into the lives of medically indigent and underserved patients in a successfully completed pilot program at two LA County run hospitals, reaching medically underserved and indigent populations historically disconnected from the comprehensive health care services and psychosocial support they so desperately need. -
Founder
Health Care, Public Policy & Public Health Analyst & Advocate
(Non-Profit Organization Management industry)
October 1992 — Present (16 years 10 months)
Works with healthcare providers and policymakers to ensure responsible healthcare policy, appropriate delivery systems and pathways of care for cancer screening, treatment services, culturally competent education and psychosocial support for patients.
Leadership and participation in giving professional training to healthcare professionals for CMEs.
Featured guest and participant in healthcare, oncology, public policy, patient advocacy and biomedical research related workshops, seminars, speakers bureaus.
Dedicated, team-oriented professional. Accomplishments reflect superior business development instinct, strong leadership skills,
Adept at creating innovative programs; producing maximum results with minimal capital. Solid history developing unique marketing programs.
Innovative and tenacious in securing new funding. Involved member of the community with numerous personal contacts.
“Betsy Mullen first came to Washington in 1996 with the goal of enacting the Breast Cancer Research Stamp. She knew no one and had no legislative experience. There had been no other stamps in United States history dedicated to raising funds for a special cause, and there was no compelling reason to believe that Betsy's project was poised for success. Yet the following year, the Stamp Out Breast Cancer Act was signed into law. The Stamp has now been reauthorized four times, raised almost $60 million for breast cancer research and increased breast cancer awareness. Its expiration date - originally set for 2000 - has been pushed back to 2011. The impressive success of the Breast Cancer Research Stamp is a testimony to Betsy Mullen. She is effective and tenacious. Few people could have accomplished Betsy's extraordinary results, and she has done it all with class and grace. Betsy is also the consummate team player. It has truly been a privilege and pleasure to work with her.”
~ Karen Goldmeier Green, Counsel, Akin Gump Strauss Hauer and Feld, Washington, D.C. -
Motivational Speaker
Public Speaker & Health Educator
(Non-Profit Organization Management industry)
October 1992 — Present (16 years 10 months)
“Betsy is indefatiguable. She was incredibly powerful as a brainchild and lobby power behind the Breast Cancer Stamp. Dianne always gave her kudos for her untiring work to make this amazing stamp -- which has raised millions for research -- a reality.”
~ Jim Hock, Press Secretary, US Senator Dianne Feinstein
was with another company when working with Betsy at Breast Cancer Research Stamp
"Betsy is an incredibly dedicated, hard working, and giving person. She has gone out of her way to help those affected by breast cancer, including my friend, who was recently diagnosed. Betsy took the initiative to provide assistance with the managed healthcare organization and physicians in order to ensure the best care possible. I feel truly grateful that Betsy has stepped into our lives at this most critical time. She is truly a selfless person that has devoted her life to helping others and has made a significant contribution to support ongoing research."
~ Allison Huerta, Supervisor, Pharmaceutical Analysis and Microbiology at Allergan
...“Betsy has tremendous energy, fervor and an ability to relate to people that few possess. She is a pleasure to work with, and even more importantly a true inspiration. If everyone exhibited her levels of infectious tenacity the world would be a better place.”
~ Kyle Arteaga, Publicist, Breast Cancer Research Stamp
For more information:
Best Practices in Women’s Health: Identifying Exemplary (Breast Cancer) Care (“Ten Key Questions Every Woman Can Ask Her Health Care Plan to Identify Exemplary Care”); June 1998; American Association of Health Plans and the Commonwealth Fund; available on the American Association of Health Plans website at: http://www.aahp.org. -
National Spokesperson & Government Relations Director, Stitch to WIN Against Breast Cancer Campaign
The National NeedleArts Association (TNNA)
(Non-Profit Organization Management industry)
September 2005 — December 2008 (3 years 4 months)
Stitch to WIN Against Breast Cancer was the first comprehensive, national outreach program of its kind in The National NeedlArts Assoication's history. Thanks to the generous contributions of money, materials and time from TNNA's members, industry sponsors, needlearts guilds, as well as volunteers throughout the country, the campaign has raised vital funds to support those living with breast cancer. The awareness raised through this campaign has been priceless.
Selected Awards & Honors
Co-Recipient, with United States Senator Dianne Feinstein of The National NeedleArts Association’s Special Award “for your extraordinary vision and leadership in making the Breast Cancer Research Stamp a reality.”
The National NeedleArts Association’s 30th Anniversary Jubilee Award for raising national awareness about breast cancer via the needle arts.
Proclamation issued by Nevada Governor, Kenny C. Guinn, proclaiming Friday, January 28, 2005 “Stitch to WIN Against Breast Cancer Day” in honor of Mrs. Mullen and the WIN Against Breast Cancer and the National NeedleArts Association organizations.
Special Certificate of Recognition issued by Nevada Lieutenant Governor, Lorraine T. Hunt, to recognize the first Stitch to WIN Against Breast Cancer event in the state of Nevada in honor of Mullen and TNNA.
Additional Information
TNNA Members Stitch to WIN Against Breast Cancer - NeedleArts for a Cause - TNNA teams with WIN ABC to promote awareness of breast cancer and the needlearts; Craftrends Magazine, XXIV, No. 6 cover story, June 2005; Author: Carol Zentgraf.
Plastic Surgical Nursing Journal – Oncology in Plastic Surgery, Fall 1999, Volume 19, Number 3; Delivering a Promise: One Woman’s Story of Partnership and Hope; WIN Against Breast Cancer Programs; Cover Story, 1999; Published by the American Society of Plastic and Reconstructive Surgical Nurses; Author: Elizabeth “Betsy” Mullen; available online for purchase at: http://www.psnjournalonline.com/. -
Founder, President/CEO
WIN Against Breast Cancer
(Non-Profit Organization Management industry)
1994 — 2005 (11 years)
Ms. Mullen created WIN ABC to empower breast cancer patients to become informed partners with their healthcare team. A second key objective was to work with healthcare providers and policymakers to ensure responsible healthcare policy, appropriate delivery systems and pathways of care for breast cancer screening and treatment services and culturally competent education and psychosocial support for patients.
Mullen worked to ensure equal access to appropriate, high quality breast cancer education, screening and treatment services for individuals from all cultural and socioeconomic backgrounds. Betsy was actively involved in the establishment of the first breast cancer treatment fund in the US for patients at or below 200% of the federal poverty level, helping to raise over $65 million for this benchmark program.
“As a volunteer with WIN over many years, I witnessed the dedication, professionalism and intensity that Betsy demonstrated while helping thousands of women cope with the myriad of decisions that they had to make facing breast cancer. I feel that it is mainly due to her determination that the United States post office issued a breast cancer stamp. I think that any organization or business would be fortunate to have Betsy as part of their staff.”
~ Charles/ June Kaufman, retired, County of Los Angeles Public library was with another company when working with Betsy at WIN Against Breast Cancer
“Betsy was Co-founder of the Breast Cancer Research Stamp. Her legislative skills are exemplary. Also, Betsy founded Women's Information Network Against Breast Cancer (WIN-ABC), a highly effective peer support program. As part of that program, she began the Breast Buddies program at several southern California Kaiser Permanente facilities. This program demonstrated the great value of peer support and the potential for patient-to-patient education regarding breast cancer.”
~ Don Parsons, Permanente National Legislative Director, Kaiser Permanente
Betsy Mullen’s Education
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California State Polytechnic University-Pomona
Political Science, Public Administration
Additional Information
Betsy Mullen’s Websites:
Betsy Mullen’s Interests:
Include: Developmental Disabilities, Cancer Research, Oncology, Neurology, Psychoneuroimmunology, Parkinson’s Disease, Multiple Sclerosis, Biomedical Research, Political Science, Leadership, Organizational Psychology, Organizational Effectiveness, Critical Thinking, Appreciative Inquiry (AI), Teamwork, Community Outreach, Grassroots Organizing, Public Policy, Public Health, Medical Ethics, Health Care Reform, Universal Health Care, Patient Education, Patient Advocacy, Patient Empowerment, Physician Education, Human Rights, Animal Rights, Cultural Competency, Public Speaking, Philanthropy, Cause-Related Marketing, Nonprofit Development, Nonprofit Reform, Mentoring, Volunteer Development, Volunteer Management, Environmental Protection, Yoga, Meditation, Spirituality, Philosophy, Education, Anthropology, Cultural Anthropology, International Peace, Archeology, Social Justice, Social Change, Comparative Religion, Personal Empowerment, Youth Empowerment
Betsy Mullen’s Groups:
Current Include:
Allergan Medical Breast Implant Resource Team
British Medical Journal Clinical Evidence Advisory Board
National Cancer Survivors Day Speakers Bureau
Previous Include:
The National NeedleArts Association: National Spokesperson & Government Relations Director, Stitch to WIN Against Breast Cancer Campaign
California Breast & Gynecological Cancer Treatment Task Force
California HealthCare Foundation Quality Initiative Advisory Committee; statewide consumer advocates convening
California Healthcare Partnership, BCC: Breast Cancer Advocacy, Outreach & Education Consultant
California Breast Cancer Treatment Fund Program Primary Breast Cancer Treatment Fund Advisory Committee Member, Treasurer
Southern California Permanente Medical Group: Member, Breast Cancer Task Force & Women’s Health Events Committee, Fontana Medical Center; Panel Member, Patient/Member Empowerment, Kaiser Permanente Interregional (National) Health Education Forum
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Executive Suite -
A U.S. Government Relations & Public Affairs Group -
International Network of Social Entrepreneurs -
Consultants Network -
Good Clinical Practice -
eMarketing Association Network -
Speakers and Panelists -
Nonprofit Management Solutions -
ThoseinMedia -
American Public Health Association (APHA) -
Innovative Government & Political Innovators -
Doctors for Global Health (DGH) -
Biotech & Pharma Professionals Network -
The Managed Care Leadership Network -
SpeakerMatch -
Green -
Public Speaking Network -
Breastcancer.org -
Health 2.0 -
Clinical Research Professionals -
Harvard-MIT Health Sciences and Technology Division -
The Grassroots Forum -
Social Entrepreneur -
Healthcare & Life Sciences -
Health Care Global -
Oncology -
HealthCare Innovators, Medical, Pharmaceuticals & Biotech Innovation Health Care Network -
Creative Communication & Innovation Network of Innovators -
Keynote Speakers -
Non Profit Network - MojaLink -
Cause Communications -
Legislative Affairs Network -
Alliance for Nonprofit Management -
Young Survival Coalition
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Professional Keynote Speakers - by Jorge Olson -
GAVI Alliance -
Connected Health Community -
Leader to Leader Institute -
Oncology Nursing Society -
Shoestring Marketing Group -
Association of Community Cancer Centers -
Society for Nonprofit Organizations -
Oncology League -
Oncology Pharma -
Patient Experience Champions -
The Patient Experience Empathy & Innovation Collective -
Breast Cancer Group
Betsy Mullen’s Honors:
Include:
Co-Recipient, 2006 with US Senator Dianne Feinstein, The National NeedleArts Association’s Special Award “for your extraordinary vision & leadership in making the Breast Cancer Research Stamp a reality”
Recipient, 2004 San Diego Magazine’s 50 People to Watch in 2004
Recipient, 1999 Women Making History Award hosted & presented by US Senator Barbara Boxer & co-presented by US Senator Dianne Feinstein
Recipient, 1999 California Association of Nonprofits Public Policy Excellence Award for Communications Excellence
Special Recognition, 1999 Kaiser Permanente Vohs Award Dinner: “In appreciation for your contribution to the successful implementation of the Breast Buddy Program for our members and the Breast Cancer Research Stamp for cancer research”
Recipient, 1998 United States Senate Certificate of Commendation -- “Exceptional Record of Service on behalf of individuals with breast cancer and her tireless dedication on behalf of the Breast Cancer Research Stamp”
Betsy Mullen’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- new ventures
- expertise requests
- reference requests
- getting back in touch
