Beth Thompson

Current

Regional Marketing Manager at Aetna
Co-Founder at Women Who Win In The Sport of Business

Past

VP/Strategic Planning at C&M Communique
Senior Account Relationship Supervisor at Capella + Solazzo, Inc. Design & Advertising
Advertising Manager at South Coast Plaza

Account Executive at The Roxburgh Agency

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Education

University of California, Los Angeles
Newport Harbor High School

Recommended

19 people have recommended Beth

Connections

467 connections

Industry

Marketing and Advertising

Websites

Beth Thompson’s Summary

A creative marketing executive with talent for developing and deploying communications strategies and tactics that drive revenue. Experience in shopping centers, high-end retail, residential real estate, financial and professional services, hospitality, and consumer electronics.

Beth Thompson’s Specialties:

Strategic marketing and media partnerships. Integrated communications strategies. Media planning and buying for on- and off-line media tactics. Exceptional presentation, writing and strategic concept-building capabilities. Public relations, event planning and community relations. Meticulous budget management skills.

Beth Thompson’s Experience

Regional Marketing Manager

Aetna

(Public Company; 10,001 or more employees; AET; Insurance industry)

July 2008 — Present (1 year 5 months)

Manage consumer marketing communications for Aetna Medicare products in the West and Southwest Regions.
Co-Founder

Women Who Win In The Sport of Business

(Public Relations and Communications industry)

March 2008 — Present (1 year 9 months)

A women's networking group, mixing a love of sports with making new business connections. Pre-game events held at Southern California sports venues. Join us! www.MeetWomenWhoWin.com
VP/Strategic Planning

C&M Communique

(Marketing and Advertising industry)

December 2005 — July 2008 (2 years 8 months)

Senior strategist and implementation director for clients’ media and marketing communications programs.
Senior Account Relationship Supervisor

Capella + Solazzo, Inc. Design & Advertising

(Privately Held; 1-10 employees; Marketing and Advertising industry)

April 1997 — November 2005 (8 years 8 months)

Directed all aspects of client’s marketing and communications programs, including brand development, market positioning, event marketing, on-line and off-line media planning and collateral design and printing for a host of market-leading clients.
Advertising Manager

South Coast Plaza

(Privately Held; 51-200 employees; Marketing and Advertising industry)

April 1994 — April 1997 (3 years 1 month)

Managed the media and publication programs for one of the nation’s leading shopping destinations. Negotiated contracts with media and marketing vendors. Planned and executed all media campaigns and coordinated with tenants on store launches, events and marketing programs. Partnered with Segerstrom executives to develop and deploy affiliated campaigns for office, restaurant, and commercial divisions.
Account Executive

The Roxburgh Agency

(Privately Held; 11-50 employees; Marketing and Advertising industry)

December 1986 — April 1994 (7 years 5 months)

Steadily promoted to increasingly prominent client relationship management roles. Ultimately directed all aspects of client’s marketing and sales development programs, including brand development, market positioning, event planning, collateral design and printing, and media strategies, for a broad range of leading residential development, land planning and commercial clients.