Beth Harte

Current

• Community Manager at MarketingProfs
• Blogger and Speaker at The Harte of Marketing
• Adjunct Professor, Marketing & PR at Immaculata University

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Education

• Chestnut Hill College
• Saint Joseph's University - Erivan K. Haub School of Business

Recommended

20 people have recommended Beth

Connections

497 connections

Industry

Marketing and Advertising

Beth Harte’s Summary

I have over 14 years of experience and a proven track record of implementing successful strategies and campaigns for startups, SMBs, mid-market, and Fortune 500 companies.

I specialize in integrated marketing and communications, which has allowed me to wear many different hats including: strategic planning, branding, public relations, analyst relations, product marketing, international marketing, business development, lead generation, website management, and SEO/SEM.

I am also an adjunct professor at Immaculata University where I've taught:

● Marketing in a Global Economy
● Marketing Principles and Practices
● Introduction to Public Relations
● Writing for Public Relations & Social Media
● Issues in E-Commerce

Beth Harte’s Specialties:

Marketing, marketing communications, social media, and public relations strategy; branding (specializing in re-branding); and product marketing (specifically new product launches).

Beth Harte’s Experience

• Community Manager

  MarketingProfs

  (Privately Held; Publishing industry)

  June 2009 — Present (6 months)

  MarketingProfs, is a business publishing entity based in Los Angeles, CA.
  
  As the community manager for MarketingProfs, it's my job to make sure that our community of over 320,000 marketers have access -- whenever and wherever they need it-- to MarketingProfs and each other; the information that they need to do their jobs better; and a strong network that they can count on for support and professional insights. I also blog at MarketingProfs Daily Fix (www.mpdailyfix.com).

• Blogger and Speaker

  The Harte of Marketing

  (Marketing and Advertising industry)

  June 2008 — Present (1 year 6 months)

  At The Harte of Marketing I blog about opinions and observations on marketing, public relations and social media and how our industry and profession is in transition.
  
  The Harte of Marketing is featured in AdAge's Power 150, a globally recognized ranking of top media and marketing blogs.
  
  I also speak nationally/locally on topics such as PR 2.0, Implementing Social Media into Marketing & PR, The ROI of Social Media, Online Brand Monitoring and Management at conferences and events like:
  
  The O'Reilly Twitter Boot Camp
  MarketingProfs B2B Forum
  Search Engine Strategies (SES)
  Learn About Web
  IABC/Philadelphia
  Social Media Club/Philadelphia
  BarCamp Philadelphia
  HealthCamp Philadelphia
  PodCamp Philadelphia
  SearchCamp Philadelphia.

• Adjunct Professor, Marketing & PR

  Immaculata University

  (Educational Institution; Education Management industry)

  2002 — Present (7 years )

Beth Harte’s Education

• Chestnut Hill College

  BS , Marketing

• Saint Joseph's University - Erivan K. Haub School of Business

  MS , International Marketing

Additional Information

Beth Harte’s Interests:

Networking, reading (mainly fiction and business books), history, politics, culture, learning, equestrian sports & living a balanced life.

Beth Harte’s Contact Settings

Interested In:

• career opportunities
• job inquiries
• expertise requests
• reference requests
• getting back in touch