Beth Bijou

Current

Director of Marketing at TextLinkBrokers.com
Principal Interactive Designer at BijouMind Interactive

Past

Principal Information Designer at GoDaddy.com
Principal UX/UE Designer at CWIE
User Experience, Information Architect at University of Phoenix

Usability Manager at USWeb/CKS

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Education

Arizona State University

Recommended

2 people have recommended Beth

Connections

82 connections

Industry

Internet

Websites

Beth Bijou’s Summary

I am a user experience evangelist with top-tier web design expertise with process-driven projects. I specialize in creating high-performance, user-based designs that directly impact customer satisfaction, company growth and profitability. My background in the IT industry, user experience design, visual interaction design, website design, usability, and SEO/SEM are a definite asset to any company with an online presence or browser-based applications.

• Drives the design of clean, efficient, useful application interfaces from conceptualization to implementation

• Translates user requirements and complex business processes into highly usable, highly interactive Web applications

• Constructs diagrams, mockups, and prototypes to effectively communicate your designs to internal and external stakeholders

• Works as usability specialist to conduct usability tests, site visits and other user research to inform and validate your designs

• Collaborates with branding and graphics specialists to support the visual style of corporation

• Conceive, document, and evangelize user interface guidelines and design patterns

Having run my own business I know what it takes first-hand to do an excellent job. My enthusiasm and energy enable me to obtain consistent results. I am confident and approachable. You will find me truly dedicated to customer satisfaction and completely loyal. I know how essential ‘team spirit’ is and am successful at motivating and leading staff.

Visit my website www.bijoumind.com for additional information about my skill set, experience, client list and project descriptions. I look forward to speaking with you to further discuss how we may help each other be successful.

Beth Bijou’s Specialties:

visual interaction design, UI design, user experience, information architecture, SEO/SEM, PPC, web design, UAT / usability, content management, online marketing, survey creation, multi-variate a/b testing, prototyping, wireframes, Axure, user profiles, RoboHelp8, screen flows, creative direction,

Beth Bijou’s Experience

Director of Marketing

TextLinkBrokers.com

(Internet industry)

2009 — Present (less than a year)
Principal Interactive Designer

BijouMind Interactive

(Internet industry)

January 1996 — Present (13 years 11 months)

BijouMind Interactive is a full-service interactive and user experience design firm that specializes in effective user interface design for a range of platforms, from enterprise applications and software as a service (SaaS) applications to social networks and online communities.

BijouMind Interactive also provides email marketing, search engine marketing (SEM) and optimization (SEO), online advertising, and social media mining.
Principal Information Designer

GoDaddy.com

(Privately Held; Internet industry)

August 2008 — October 2008 (3 months)

Information design is an emerging discipline that blurs the boundaries between corporate initiatives and goals, user-centered visual and user interface [UI] design, human factors [HFE], computer-human interactions [CHI], information architecture, usability, and cognitive psychology.

In my role as Principal Information Designer I work with Business Intelligence and the Executive Staff defining, designing and presenting monthly, quarterly and annual reports, for online, print and visual display. As the first person to hold this position at GoDaddy.com, my primary responsibility is the art and science of preparing information so that it can be used by human beings with the greatest understanding, efficiency and effectiveness.

The benefit of this holistic design approach comes from maintaining a consistent sense of vision and end-user requirements throughout the entire design process.
Principal UX/UE Designer

CWIE

(Privately Held; 201-500 employees; Information Technology and Services industry)

June 2007 — June 2008 (1 year 1 month)

Headed up the User Experience department at CWIE [CCBill.com], as Principal User Experience (UE) overseeing an expert UI design and development team in Malta.

I was responsible for the complete User Experience of customer-facing digital touch points. Liaising with key stakeholders globally, I worked closely with Product Managers, Business Development Director and Sales divisions to coordinate and manage UE/UI initiatives and standards.

Managed US and international teams of UE/UI design and development teams to define and deliver a best-in-class user experience for CCBill, ECSuite and CDN products. I provided thought leadership and quality creative direction for UE/IX guidelines and interactive projects.
User Experience, Information Architect

University of Phoenix

(Public Company; 10,001 or more employees; APOL; Higher Education industry)

July 2006 — July 2007 (1 year 1 month)

As Sr. Information Architect and UE Designer I worked with colleges and external vendors to design meaningful interactive experiences. This role required strategic thinking, UE team leadership, and communication with all members of the project team.

I exposed University of Phoenix to innovative search technology, web 2.0 paradigms and analytic-based methodologies to transform the corporation’s linear thinking into a multi-dimensional, satisfying end-user experience.

Ten years of experience with UE/IX activities and deliverables gave me the tools to increase value to the student consumer to include transactional and corporate web initiatives. Increasing the conversion rate of www.phoenix.edu by 37% in a single phase of iterative design was a key success.

Conducted user, stakeholder and competitive research, drove persona designs and scenarios resulting in conceptual concepts, annotated wireframes, interactive models, prototypes and functional specifications.
Usability Manager

USWeb/CKS

(Internet industry)

1998 — 2001 (3 years )