Bertrand Leseigneur

Past

• Project manager at Echangeur (Galeries Lafayette group)

Education

• Université Paris 2 Panthéon Assas
• IHEDN

Recommended

8 people have recommended Bertrand

Connections

216 connections

Industry

Marketing and Advertising

Bertrand Leseigneur’s Summary

SNITTS.com is a proposed health and fitness themed website and online personal trainer. Visitors to SNITTS.com can select various diets and nutrition plans based on their needs along with personal fitness plans. Many of SNITTS.com’s competitors only offer weight loss workouts. SNITTS.com is versatile and appeals to clients who have various fitness needs and goals. The site will also feature related articles, forums, visitor profiles, email alerts and a system which allows users to keep track of their progress and count calories. SNITTS.com offers these services for free.

Bertrand Leseigneur’s Specialties:

• Marketing, web technology, Web 2.0

Bertrand Leseigneur’s Experience

• Project manager

  Echangeur (Galeries Lafayette group)

  (Information Technology and Services industry)

  October 2001 — May 2007 (5 years 8 months)

  •Research on Innovative New Technologies
  -Conducted ongoing research and monitoring of technological advancements including Internet, new media, blogs, Web 2.0 etc.
  
  •Strategic Partnerships Creation
  -Managed the strategic creation of over 30 diverse partnerships including Microsoft, Google, SAP, SAS, Inxight…
  
  •Project Management
  -Managed the partner relationship
  -Initiated and strengthened contact between customers and partners
  
  •Presentation of Marketing Uses of Technologies
  -Provided presentations on technological innovations to various European and international companies in the services, industrial, banking and retail sectors. (ie Nestlé, Danone, Tesco, L'Oréal...)
  -Created and conducted demonstrations around companies' uses of new technologies and business intelligence. This included personalized customer offers based on fingerprint identification, tracking of products using the RFID technology and the innovative uses of Google Earth to communicate with customers.

Additional Information

Bertrand Leseigneur’s Interests:

Business intelligence, marketing, fitness industry