
Program Management | Product | Director | PMO | Matrix | Operations | Project | PLM | PLC | SDLC | IPTV
San Francisco Bay Area

Program Management | Product | Director | PMO | Matrix | Operations | Project | PLM | PLC | SDLC | IPTV
San Francisco Bay Area
I'm a product development professional, with experience delivering award winning retail PCs, IP convergent HDTVs, set top boxes and services. I lead cross-functional teams to define roadmaps and release profitable products from concept (MRD/PRD) through launch, and have grown business from breakeven to beyond $1B.
I'm seeking my next opportunity to lead product development teams ready to leap from lab to launch, concept to cash.
bernie@greenfieldz.com
SELECTED ACCOMPLISHMENTS:
• Delivered 100s of electronics products across dozens of US and EU markets, meeting or beating financial objectives
• Scaled division results 37x with less than 4x headcount growth by creating agile, streamlined processes
• Transitioned a $1B+ division to a strategic product lifecycle process, increasing available product features without new development resources
• Launched the 1st Internet-connected TV (HP MediaSmart) and its consumer services
COMPETENCIES:
• Leading cross-functional, matrix, and international teams to define strategies and deliver profitable products
• Bridging Engineering, Marketing and Operations in rapidly growing (33+% YoY) organizations
• P&L and Bill of Materials cost management
• Comfortable with ambiguity and bringing order from chaos
• Strategy & Planning - PMO
• Cross-Functional Program Management
• Agile Product Development
• Product Roadmaps
• Global, Matrix, Virtual Teams
• Influence without Authority
• Product, Process and Software Lifecycles (PLC, SDLC)
• Change Management
• Process Streamlining
• Trend Anticipation
(Public Company; HPQ; Computer Hardware industry)
2005 — 2008 (3 years )
Spearheaded global, cross functional product development for IP video device startup (Flat Panel HDTVs, set-top boxes and their consumer software services).
(Public Company; HPQ; Computer Hardware industry)
1997 — 2008 (11 years )
Multiple Product Line Management Roles in PCs and TVs
(Public Company; HPQ; Computer Hardware industry)
1997 — 2008 (11 years )
Multiple 1st and 2nd level Program Management roles in PCs and TVs
(Public Company; HPQ; Computer Hardware industry)
2002 — 2005 (3 years )
Drove product cycle business planning and technology development for 14 European markets
(Public Company; HPQ; Computer Hardware industry)
2000 — 2002 (2 years )
Created portfolio development strategy and delivery to scale retail PC business from $2B to $4B worldwide.
(Public Company; HPQ; Computer Hardware industry)
1997 — 2000 (3 years )
Built teamwork, processes and roadmaps that scaled retail PC business from $100M to $2B
(Public Company; Computer Software industry)
1994 — 1997 (3 years )
(Public Company; HPQ; Computer Hardware industry)
1992 — 1994 (2 years )
(Public Company; Electrical/Electronic Manufacturing industry)
1986 — 1989 (3 years )