Director and Partner, RDVO, Inc.
Greater Boston Area
- Current
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- Prinicpal, and Director of Strategy at RDVO, Inc.
- Past
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- Independent Consultant (Self-employed)
- Director, Interactive Marketing at Renaissance Worldwide
- Producer at Digitas
- Interactive Marketing Specialist at Arthur D. Little, Inc.
- Education
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- University of New Hampshire
- Recommended
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- Industry
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- Websites
Ben Zipkin’s Summary
Ben Zipkin is a principal and director of RDVO. He oversees strategic and research initiatives—working with clients to develop interactive media solutions for all types of business challenges. Ben is a seasoned business strategist, information architect, researcher, digital marketer, and design specialist with over twelve years of experience delivering results for leading clients around the globe.
Ben has been instrumental in growing RDVO from a loose collection of freelancers to one of the top user experience firms in the Northeast with an impressive roster of clients that includes Microsoft, Kodak, Monster.com, Abbott Laboratories, Procter & Gamble, Fidelity Investments, Polaroid, and Genzyme.
His work at RDVO has resulted in more than a dozen significant industry awards including two Webby Awards, eight MITX awards (including Best of Show), and recognition from Communication Arts and I.D. Magazine. Ben also serves as an advisor to several venture capital firms, marketing agencies, and early-stage technology companies.
Ben was featured in Computerworld Magazine as a “Top-100 Innovator” for his work on the Arthur D. Little Extranet System. He was part of the team that captured Hatch Awards for the Kraft Interactive Kitchen and the L.L. Bean ecommerce site.
Prior to founding RDVO, he held management positions at global corporations including Arthur D. Little, Digitas, and Renaissance Worldwide where he oversaw major initiatives for IBM, Intel, Kraft Foods, CMGi, the US Postal Service, and LL Bean.
Ben attended the University of New Hampshire and completed graduate coursework at Cambridge University, UK in the fields of advanced communications and statistics. He is a member of MITX, The Usability Professionals Association, the Information Architecture Institute, SEMPO, and the Meet the Makers Collaborative.
Ben maintains a blog at benzipkin.com.
Ben Zipkin’s Specialties:
User interface development, human factors engineering, internet marketing, website design and development, web marketing analytics, search engine optimization, site strategy, web technologies, multimedia, new technologies
Ben Zipkin’s Experience
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Prinicpal, and Director of Strategy
RDVO, Inc.
(Privately Held; Internet industry)
July 2000 — Present (9 years 1 month)
Founder and principal at RDVO, a leading interactive design firm in Boston, MA.
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Independent Consultant
Self-employed
(Self-Employed; Myself Only; Internet industry)
June 1999 — June 2000 (1 year 1 month)
Worked as an independent consultant, focusing on project management, project strategy, product development, and web strategy for leading companies including CMGi, iCast Corporation, Benchmarking Partners, Rhodia, and Surgency.
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Director, Interactive Marketing
Renaissance Worldwide
(Public Company; 1001-5000 employees; RENS; Management Consulting industry)
July 1998 — June 1999 (1 year)
Managed all Interactive marketing intiatives for leading professional services firm. Oversaw team of 8 designers and developers. Managed rollout of external website, intranet, and knowledge management application.
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Producer
Digitas
(Public Company; 1001-5000 employees; DTAS; Information Technology and Services industry)
September 1997 — May 1999 (1 year 9 months)
Produced and project managed a wide portfolio of websites and interactive marketing projects for clients including Kraft Foods, IBM, Intel, and L.L. Bean.
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Interactive Marketing Specialist
Arthur D. Little, Inc.
(Privately Held; 501-1000 employees; Management Consulting industry)
September 1994 — July 1996 (1 year 11 months)
Worked with marketing team to plan, develop, launch, and support the corporate website and other web-based marketing applications.
Ben Zipkin’s Education
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University of New Hampshire
BA , English, Journalism , September 1990 — May 1994
- Activities and Societies:
- Student Newspaper, Short Fiction Award Winner
Additional Information
Ben Zipkin’s Websites:
Ben Zipkin’s Interests:
art, product design, architecture, squash, golf, new technology, web2.0, writing, investing, interior design
Ben Zipkin’s Honors:
Computerworld Magazine Top 100 Innovator, MIMC Awards Best of Show, Hatch Award, 2007 Webby Award, 2007 MITX Award
Ben Zipkin’s Contact Settings
Interested In:
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
