Director, Client Success - Magnify360
Greater Los Angeles Area
- Current
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- Director, Client Success at Magnify360 (Previously SalesBuilder)
- Past
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- Marketing Manager at Qpuncture Inc.
- Marketing and Communications Manager at Allergo France
- Marketing and Communications Manager at Popular.fr
- Education
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- ENITA Bordeaux
- Recommended
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4 people have recommended Benoit - Connections
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- Industry
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- Websites
Benoit Vatere’s Summary
At Magnfiy360 (previously SalesBuilder), Benoit utilizes much of his sales, marketing and organizational background to manage all client-facing relationships and all of magnify360’s creative projects and technological implementations. Prior to magnify360, Benoit created and managed the sales channel, as well as all channel marketing initiatives, for QPuncture, an alternative medical software publisher. Benoit has also held several marketing management positions in France for medical and technology-related companies. Benoit possesses a Bachelor in Business Administration from ENITA in Bordeaux, France, where he completed his graduate thesis on One-to-One and Online Marketing.
Benoit Vatere’s Specialties:
• Behavioral Targeting
• Experienced in web marketing, Internet marketing strategy development, and information architecture.
• Advanced Skills in Account Management
• Skilled in all aspects of mix marketing (market analysis, strategic planning, brand strategy, media campaign...)
• Balanced competencies in technology and content management to create integrated multi-channel business solutions
• Successful brand and product launching
Benoit Vatere’s Experience
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Director, Client Success
Magnify360 (Previously SalesBuilder)
(Privately Held; 11-50 employees; Internet industry)
May 2005 — Present (4 years 3 months)
• Provided leadership and direction to project teams by understanding business processes, gathering requirements, identifying potential usability issues, managing scope, and ensuring that an appropriate level of application quality was maintained at all times.
• Manage and increase our involvement with two major accounts: Intuit (5 different divisions, Citrix (2 major divisions)
• Consulting with over 20 different clients on their web strategy, profiling and targeting their demographics.
• Play a role in the application Road map as well as support sales efforts. -
Marketing Manager
Qpuncture Inc.
(Privately Held; 1-10 employees; Computer Software industry)
August 2003 — April 2005 (1 year 9 months)
• Manage sales strategy and supervise all the channels (telemarketing, direct-mailing, email campaign, symposium presence).
• Redirected e-commerce strategy to include viral marketing, Search engine optimization, email campaign and deployment of new website, yielding 100% increase in web-sessions, 50% increase in orders, producing 40% of company sales orders.
( www.qpuncure.com and www.curepeople.com )
• Establishing product and service relationships with more than 200 schools, 300 physicians and teachers - Developed a network of 100 distributors worldwide.
• Set-up technical support and customer service procedures.
• Manage a team of website designers, graphic artists and Internet consultants.
• Developed and launched the first online oriental medicine video lectures in the world along with the first full color oriental medicine PDA application. -
Marketing and Communications Manager
Allergo France
(Privately Held; 11-50 employees; Pharmaceuticals industry)
December 2000 — August 2003 (2 years 9 months)
• Develop brand strategies, media and PR campaigns to launch and promote the Allergo product line (peanut free food, cosmetics and other allergy control products) in the French and European markets. Increase sales by 60 % over 2 years.
• Establish distribution channels using independent pharmacies, pharmacy & food chains, and specialty health stores). Introduce mail order catalogues. Generate $3 million revenue annually.
• Manage advertising and promotional campaigns, PR and web-based brand communication efforts. Recruit more than 25 000 prospects, and converted 40% to active customers.
• Conceptualize and manage brand websites:www.abcallergies.com , www.allergofrance.com -
Marketing and Communications Manager
Popular.fr
(Privately Held; 1-10 employees; Internet industry)
June 2000 — December 2000 (7 months)
Created and developed the marketing backoffice technology. Managed email-marketing campaigns. Planned the permission-based marketing strategy. Increased 80% website traffic.
Benoit Vatere’s Education
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ENITA Bordeaux
Master , Engineering, Marketing , 1997 — 2000
Additional Information
Benoit Vatere’s Websites:
Benoit Vatere’s Groups:
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Apple fans -
B2C Conversion Optimization Network
Benoit Vatere’s Contact Settings
Interested In:
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
