Corporate Marketing and Communications at ScerIS, Inc.
Greater Boston Area
- Past
-
- Project Manager, Marketing Manager, Brand Strategist at Taproot Foundation
- Corporate Marketing and Communications Manager at ScerIS, Inc.
- Marketing Generalist at Slades Bank
- Marketing Coordinator at Eastern Bank
- Commercial & Government Contracts QA at Nextel
- Legislative Intern at Massachusetts House of Representatives
- Education
-
- University of Oxford - Said Business School
- University of Massachusetts Dartmouth
- The College of William and Mary
- Recommended
-
3 people have recommended Ben - Connections
-
93
connections
- Industry
- Marketing and Advertising
- Websites
Ben Little’s Summary
Currently an MBA student at the University of Oxford.
Past experience includes B2B commercial software, professional services, financial services, non-profit, and hospitality.
Ben Little’s Specialties:
Creative marketing with roots in traditional branding.
Strategic brand identity and presence, business to business campaign development, analytics, qualitative research, and sales infrastructure development.
Ben Little’s Experience
-
Project Manager, Marketing Manager, Brand Strategist
Taproot Foundation
(Non-Profit; 11-50 employees; Non-Profit Organization Management industry)
December 2007 — September 2008 (10 months)
Currently managing a team of creative professionals through the pro bono consortium, the Taproot Foundation, to create an annual report for MY TURN, Inc., a non-profit focused on helping marginalized teenagers realize their true potential.
-
Corporate Marketing and Communications Manager
ScerIS, Inc.
(Privately Held; 51-200 employees; Computer Software industry)
April 2007 — September 2008 (1 year 6 months)
Trained, coached, and managed a marketing team in the style of an internal agency to meet marketing needs of the company.
Managed external vendor relationships related to marketing.
Directed concept, content, creative, strategic and tactical elements of marketing.
Launched new brand position and identity within first 4 months.
Created the ScerIS Environmental Initiative with associated national and regional marketing campaigns. Developed the ScerIS Environmental Management Strategy to ensure the message was substantiated by good business practices . -
Marketing Generalist
Slades Bank
(Public Company; 51-200 employees; Banking industry)
2005 — 2007 (2 years)
Created semi-automated sales and marketing reporting system, with regular analysis and summary presentations to sales team and Board of Directors. Reporting was used for the SEC, FDIC, and IRS.
Worked with marketing manager to launch a new brand (formerly “Slade’s Ferry Bank.”)
Conducted competitive research, observed market trends, and modeled customer behaviors to better target product
design and marketing efforts.
Managed external vendor relationships and developed partnerships with community institutions. -
Marketing Coordinator
Eastern Bank
(Privately Held; 1001-5000 employees; Banking industry)
2005 — 2005 (less than a year)
A brief foray into banking after college, working with the New Markets group. Worked with local managers and business development professionals on marketing initiatives, events, and seminars.
Followed my manager to Slades Bank after the department was disbanded. -
Commercial & Government Contracts QA
Nextel
(Public Company; 10,001 or more employees; NXTL; Telecommunications industry)
2002 — 2002 (less than a year)
Reviewed commercial and government contracts and ensured new orders complied with agreements. Processed orders and ensured phone programming met all functional, promotional, and contractual requirements.
Promoted to small team managing several thousand employee phones. Handled customer service, order processing, and account maintenance. -
Legislative Intern
Massachusetts House of Representatives
(Government Agency; 1-10 employees; Government Administration industry)
2001 — 2001 (less than a year)
Worked as a legislative intern for my local state representative. Focused mostly on administrative work and communicating with constituents, the internship program also allowed me access to prominent political figures in seminars and lectures.
Had the rare occasion to meet with lobbyists and local governing authorities on a variety of issues (including the Big Dig, legalization of medical marijuana, and same sex marriage.) Spent a great deal of time observing local news and compiling digests of notable items.
Ben Little’s Education
-
University of Oxford - Said Business School
MBA, 2008 — 2009 (expected)
-
University of Massachusetts Dartmouth
MBA, Marketing, 2006 — 2007
Began an MBA program, interrupted by moving.
-
The College of William and Mary
BA, Music, 2000 — 2004
- Activities and Societies:
- Delta Omicron - Professional Music Fraternity
College Radio DJ
University Jazz Ensemble
Ceramics Studio
Additional Information
Ben Little’s Websites:
Ben Little’s Groups:
Taproot Foundation
-
College of William and Mary Alumni
Ben Little’s Honors:
Stanley Z. Koplick Certificate of Mastery - 2000
Eagle Scout Award - 1999
Vigil Honor - 1998
Ben Little’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
