Benjamin Hultstrand

Current

• Search Marketing Strategist at McCann Worldgroup

Past

• Natural Search Strategist at iCrossing
• Account Manager at 360 Enterprises

Education

• Mesa Community College
• Mesquite High School

Recommended

1 person has recommended Benjamin

Connections

201 connections

Industry

Internet

Websites

• My Company

Benjamin Hultstrand’s Summary

Benjamin Hultstrand’s Specialties:

Search Engine Optimization
Pay-Per-Click Management (Google Certified)
Brand and Reputation Management
External Site Optimization

Benjamin Hultstrand’s Experience

• Search Marketing Strategist

  McCann Worldgroup

  (Public Company; 10,001 or more employees; IPG; Marketing and Advertising industry)

  January 2008 — Present (11 months)

  Natural Search Strategist for global Microsoft brands. Responsible for developing and managing all natural search strategies, processes and best practices for global Microsoft campaigns.
  
  - Create web strategies to improve the natural search rankings in the major search engines
  
  - Collaborate with creative and user experience teams to ensure the natural search strategy
  
  - Create report for pre-defined success metrics
  
  - Ensure best practices are implemented globally

• Natural Search Strategist

  iCrossing

  (Privately Held; 201-500 employees; Marketing and Advertising industry)

  January 2006 — January 2008 (2 years 1 month)

  Create natural search strategies and recommendations for Fortune 500 Clients.
  
  - Responsible for developing a custom natural search strategy for each client
  
  - Responsible for improving and maintaining natural rankings
  
  - Solely responsible for creating and presenting all deliverables to each client
  
  - Involved in on-going education for the clients to understand current industry trends

• Account Manager

  360 Enterprises

  (Internet industry)

  May 2005 — January 2006 (9 months)

  Introduced and managed new products and service offerings designed to assist with natural search rankings.
  
  - Developed SEO strategies for multiple corporate accounts such as eHarmony, LendingTree, and NetworkSolutions
  
  - Introduced new products and service offerings designed to assist clients with off-site optimization
  
  - Managed the sales to delivery process to ensure a quality product

Benjamin Hultstrand’s Education

• Mesa Community College

  General Studies / Business Marketing 2002 — 2004

• Mesquite High School

  1998 — 2002

Additional Information

Benjamin Hultstrand’s Websites:

• My Company

Benjamin Hultstrand’s Interests:

new technology, internet advances, search marketing, user experience, golf, cars

Benjamin Hultstrand’s Groups:

Google Advertising Professional

•    Google Group
•    Web Analytics Professionals (+2500 members) Join now!
•    Search Marketing Salon

Benjamin Hultstrand’s Honors:

Google Advertising Professional

Benjamin Hultstrand’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• new ventures
• job inquiries
• expertise requests
• business deals
• reference requests
• getting back in touch