Martin Bell

E-Commerce Manager at Birkenstock USA

San Francisco Bay Area

Current
Past
Education
  • University of California, Berkeley
  • Golden Gate University
  • University of the West of England
Connections
109 connections
Industry
Internet

Martin Bell’s Summary

I'm interested in socially responsible, strategic online marketing, SEO & SEM, copywriting and web design and development.

Martin Bell’s Specialties:

SEO, SEM, Copywriting, Strategic content development, Web analytics, Site design (Fireworks, Photoshop, Illustrator), HTML, CSS, Flash & ActionScript, JavaScript, PHP, mySQL, Server administration (LAMP / FreeBSD)


Martin Bell’s Experience

  • E-Commerce Manager

    Birkenstock USA

    (Privately Held; Apparel & Fashion industry)

    2009Present (less than a year)

  • Online Marketing Manager

    Wild Planet Entertainment, Inc.

    (Consumer Goods industry)

    January 2005February 2009 (4 years 2 months)

    Responsible for all aspects of Wild Planet’s Internet strategy, extending brands online through designing and developing standards-based, user-focused web sites; directed e-commerce partner in the creation of an online store, taking revenues from zero to over $1 million in three years; managed national promotional contest (Kid Inventor Challenge),growing number of entries by 50%.

  • Marketing Analyst

    Wild Planet Toys Inc

    (Privately Held; 51-200 employees; Consumer Goods industry)

    March 2004January 2005 (11 months)

    Provided strategic market analysis and reported industry trends to business managers, sales and management teams; supported Research Manager with quantitative analysis; managed Consumer Service Associate; developed web strategy and managed outsourcing of web site design and development; introduced SEO practices, increasing site traffic by 200%.

  • Associate Marketing Manager

    Wild Planet Toys

    (Privately Held; 51-200 employees; Consumer Goods industry)

    March 2002May 2003 (1 year 3 months)

    Managed consumer services, added brand management responsibilities, directing product line development from ideation through production; created trade promotional materials.


Martin Bell’s Education

  • University of California, Berkeley

    Sequence for Internet Professionals 20032005

  • Golden Gate University

    MA , Liberal Studies , 19981999

    Classes taken 1998 - 1999; degree is incomplete.

    Activities and Societies:
    Contributor to Campus Currents
  • University of the West of England

    BA (Hons) , Science, Society & The Media , 19921995

    Activities and Societies:
    Editor of Wavelength, the Journal of Science Communication

Additional Information

Martin Bell’s Interests:

Socially responsible, strategic online marketing, SEO & SEM, copywriting and web design and development.

Martin Bell’s Honors:

Rotary Foundation Ambassadorial Scholar 1998


Martin Bell’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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