Beatrice Perkins Johnston

Beatrice Perkins Johnston

CEO at Brand Excitement

Location
Greater New York City Area
Industry
Marketing and Advertising

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Beatrice Perkins Johnston's Overview

Current
Past
Education
  • University of Illinois at Urbana-Champaign
  • New York University
Recommendations

1 person has recommended Beatrice

Connections

413 connections

Beatrice Perkins Johnston's Summary

Experienced marketing manager and producer with over 10 years experience in both print and web media. Solid background in Financial industry.

Specialties

- Graphic Design
- Print Production
- Email Marketing
- Financial Industry Communications

Beatrice Perkins Johnston's Experience

CEO, Director

Brand Excitement

Privately Held; Myself Only; Marketing and Advertising industry

January 2010Present (2 years 2 months)

Producer/Coordinator

Mattlin Mandell, Inc

February 2007May 2009 (2 years 4 months)

Mattlin Mandell, Inc. is an interactive communications agency creating interactions that increase interest, build involvement, inspire loyalty and evoke response. Our clients are those who understand that interactive touchpoints create powerful, effective communications - and we help them achieve their business objectives with strategic planning, creative development, design and production.

Project Manager

UBS Wealth Management

Public Company; 10,001+ employees; UBS; Financial Services industry

July 2006February 2007 (8 months)

- Coordinated production of internal and external marketing collateral. Typically handled 40-50 concurrent projects per month. Departments included Retirement Consulting Services, Human Resources, Banking Products, Corporate Employee Financial Services, Management Support and Event Marketing.
- Managed team of 10 designers through creative process; proactive and successful in keeping ALL assigned projects on-time and within budget.
- Obtained print estimates and maintained documentation for all print/production jobs. Acquired studio estimates to determine level of support needed by creative staff. Assisted studio during periods of heavy volume.

Graphic Designer/Producer

Credit Suisse

Public Company; 10,001+ employees; CS; Banking industry

June 2004July 2006 (2 years 2 months)

- Managed electronic marketing throughout entire life cycle creating e-mail campaigns, fact sheets, newsletters, monthly and quarterly reports, press releases and conference invitations.
- Created comprehensive reports with analysis of successful delivery, open and click-through rates as well as manage hard and soft bouncebacks, passalongs, and unsubscribes.
- Managed software vendors and assisted in the parameters needed to develop the annual plan and budget. Assisted in negotiating contract prices, reporting parameters and optimal billing cycles for software vendors.
- Ensured web and print graphics are consistent with firm-wide branding tone and style.

Presentation Specialist / Workflow Coordinator

Merrill Corporation

Privately Held; 1001-5000 employees; Marketing and Advertising industry

20002004 (4 years)

- Created and enhanced presentations, pitchbooks, conference booklets, roadshows, advertisements and internal correspondence to support the Private Equity, Telecommunications, Consumer Products, Industrial Growth, Health Care, Technology, Mergers and Acquisitions and High Yield groups.
- Handled intake and assigned desktop projects according to team member’s individual skills as well as produced daily turnover report for subsequent shift. Expedited turnaround in high volume, confidential, priority environment.
- Recreated logos and scanned images in Adobe Photoshop, Illustrator and CorelDraw for use in a variety of imaging formats including .EPS, .JPG, .TIF and .GIF

Privately Held; 1001-5000 employees; Staffing and Recruiting industry

19952000 (5 years)

- Created and revised overhead and bound presentations, maps, charts, covers, brochures, flyers, conference booklets, roadshows, advertisements, invitations, posters, capabilities pieces, RFPs and web content.
- Created and recreated (traced) logos, scanned images, maps, charts and graphs for use in both printed and web media in .eps, .jpg, .tif and .gif formats.
- Converted and edited documents in PDF format, manipulating graphic sizes and font compression to ensure file size and print quality.
- Created manuals and trained word processors and production operators on Microsoft Word and PowerPoint at the intermediate and advanced levels. Upgraded professional staff. Provided telephone support for general PC projects.

Beatrice Perkins Johnston's Education

University of Illinois at Urbana-Champaign

BA, Urban and Regional Planning

19881992

New York University

Professional Certificate, Journalism

Beatrice Perkins Johnston's Additional Information

Interests:

Branding, Marketing, Nutrition, Volunteerism

Contact Beatrice for:

  • career opportunities
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  • expertise requests
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  • reference requests
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