Mark Evans

Current

President at American Marketing Association, San Francisco
Managing Principal at Bancroft Research Group

Education

University of California, Davis

Recommended

14 people have recommended Mark

Connections

240 connections

Industry

Market Research

Websites

Mark Evans’s Summary

For executives and investors, managers of Fortune 500 companies and other clients requiring expert assistance with competitive research in the financial services and high-tech industries, Mark Evans brings a wealth of experience.

For more than 10 years, he has earned a reputation for providing skilled and practical guidance as a market researcher and analyst, consultant, and entrepreneur.

Mark is the founder and principal of Bancroft Research Group, a market intelligence firm. Bancroft was founded in 2005 to help executives and business teams manage information-overload through the delivery of customized market intelligence reports (Dossiers), a monthly brief that keeps a client on top of the information they need-to-know that they don't have time-to-know. e.g., competitive, industry, media landscapes

He is also currently serving as President-elect for the San Francisco American Marketing Association.

Mark is also a member of Palo Alto's VC Taskforce sponsorship committee.

Prior to starting his own research firm, Mark was director of sales and business analysis for the consulting firm, Business Design Corp.(BDC), specializing in developing and implementing new growth strategies for both BDC and its clients.

Mark Evans’s Specialties:

Building and maintaining business relationships, connecting people, competitive and market intelligence, vendor/supplier research, program management, and identifying new market opportunities.

Mark Evans’s Experience

President

American Marketing Association, San Francisco

(Marketing and Advertising industry)

July 2009 — Present (6 months)

President, American Marketing Association, San Francisco

Marketing and Advertising industry

July 2009 – Present

Responsible for planning, driving and executing strategic marketing and organizational initiatives with the San Francisco chapter of the AMA.
Managing Principal

Bancroft Research Group

(Market Research industry)

October 2005 — Present (4 years 3 months)

Managing Principal
Bancroft Research Group

Market Research industry

2005 – Present (3 years)

- Strategic Director, including new market & sales strategy development.

- Research network director, responsible for managing a large network of market analysts, librarians, economists, and information professionals.

- Developing customized market and competitive intelligence products and services for venture-backed start-ups and Fortune 500 companies.