Bas Rotgans

Current

Match Maker at Firestarters (Self-employed)
Owner at First Tracks

Past

Creative Director at Youth In Control
Sports & Events Manager at Red Bull Nederland B.V.
editor in chief White Skiing Magazine at Soul Media

editor at Management Media
owner at 90 square meters
Content Manager at Telegraaf Elektronische Media

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Education

Haarlem Business School

Recommended

3 people have recommended Bas

Connections

348 connections

Industry

Marketing and Advertising

Websites

Bas Rotgans’s Summary

Long-time sports marketeer highly specialised in Action Sports

Bas Rotgans’s Specialties:

Sports marketing, athlete marketing, event production

Bas Rotgans’s Experience

Match Maker
Firestarters (Self-employed)

(Self-Employed; 1-10 employees; Marketing and Advertising industry)

September 2007 — Present (1 year 11 months)

“It astounds me how people are afraid of so many things, but mediocrity never seems to be one of them.”

Firestarters are innovation pyromaniacs, using their passion for innovation to set fire to companies or product categories that seem unflammable.

We are obsessed about ideas that break the barrier and jump the curve. Avoid mediocrity. Avoid mediocrity. Avoid mediocrity.

Firestarters - disruptive by nature.
Owner

First Tracks

(Marketing and Advertising industry)

March 2001 — Present (8 years 5 months)

We are addicted to progression, which is why we chose to specialise in the intersection of Extreme Sports and Marketing. Carey Hart's first backflip on a dirtbike, Kelly Slater pushing the envelope of competitive surfing or the sheer entertainment value of a Red Bull Air Race show where progression can lead.

First Tracks combines creative strategies with world-class execution for clients like Red Bull, LG mobile and Nike action sports.

Like Mike Skinner says on the first The Streets album: "Let's push things forward."
Creative Director

Youth In Control

(Marketing and Advertising industry)

September 2007 — September 2008 (1 year 1 month)
Sports & Events Manager

Red Bull Nederland B.V.

(Food & Beverages industry)

March 2005 — September 2007 (2 years 7 months)

Sports & Events Marketing for Red bull in The Netherlands. Create enticing sports marketing concepts, align with overall marketing strategy, execute and production of strategy.
editor in chief White Skiing Magazine

Soul Media

(Marketing and Advertising industry)

2003 — 2005 (2 years)
editor

Management Media

(Marketing and Advertising industry)

2000 — 2004 (4 years)
owner

90 square meters

(Privately Held; 1-10 employees; Retail industry)

April 2001 — March 2003 (2 years)

90 square meters was the first shop in The Netherlands exploring new retail ground, with the help of art expos, product launches and marketing projects.

Still widely recognised as one of the most leading retail spaces for high-end shopping. Sneakers, fashion, abgs, accesories and more...
Content Manager

Telegraaf Elektronische Media

(Public Company; 501-1000 employees; Publishing industry)

March 1999 — September 1999 (7 months)

Content Manager for www.autotelegraaf.nl, at the time one of the largest second hand car-websites.

Bas Rotgans’s Education

Haarlem Business School

Small Business 1993 — 1999

Additional Information

Bas Rotgans’s Websites:

Bas Rotgans’s Interests:

snowboarding, skiing, Purple Cow, better ways of marketing, sufing, cycling, track cycling, mountainbiking, reading, Apple, music, youth media, mountain guiding