Jeremy Barnish

Current

• SENIOR PRACTICE MARKETING DIRECTOR & VIRTUALIZATION INITIATIVE OWNER, GLOBAL FIELD MARKETING at Sun Microsystems

Past

• Senior Director, Messaging & Positioning at Sun Microsystems
• Senior Director, US Field Marketing at Sun Microsystems Inc.
• Senior Director, Customer Experience at Sun Microsystems

• Senior Director, Corporate Communications at Sun Microsystems Inc.
• Director, Corp Comms, Exec Comms, Industry PR at Sun Microsystems Inc.
• Speechwriter at Sun Microsystems Inc.
• Senior Account Executive at Shandwick Communications
• Senior Manager, Advertising & Corp. Identity at Unisys Ltd
• Publications, Production Manager at Burroughs Machines Ltd
• R&D Engineering at ICL Ltd
• Forex, Telex and Collections Clerk at Calif. Canadian Bank

see less...

8 more...

Education

• University College London

Recommended

8 people have recommended Jeremy

Connections

381 connections

Industry

Computer Hardware

Websites

• My Website

Jeremy Barnish’s Summary

Dynamic and highly creative, leading marketing teams in agencies and vendors across the world’s major markets.
• Broad experience as a highly respected contributor, and a capable manager of up to 150 people and $35M+ budgets, driven to motivate people to achieve themselves.
• Someone you trust to deal with substantial problems that are not well defined and have the foresight, agility, intuition and drive to seize abstract opportunities and derive concrete solutions.
• Rare breed of practical customer-oriented marketeer with experience in front of the customer to the boardroom.
• Technically savvy, intelligent, practical and not afraid to step out-of-the-box.
• A key participant and the company go-to person on applying social networking and Web 2.0 technology.

Jeremy Barnish’s Specialties:

• Successful experience leading communications teams
• World-class individual skills in software, systems, web, public relations, messaging and executive comms.
• International communications, marketing, corporate identity and brand building.
• High-tech marketing agency experience building business opportunity and success for clients.
• A respected leader in online community building and infrastructure.
• Field marketing, go-to-market and high-touch customer engagement.

Jeremy Barnish’s Experience

• SENIOR PRACTICE MARKETING DIRECTOR & VIRTUALIZATION INITIATIVE OWNER, GLOBAL FIELD MARKETING

  Sun Microsystems

  (Public Company; 10,001 or more employees; JAVA; Computer Hardware industry)

  September 2006 — Present (2 years 2 months)

  Owner for billion dollar virtualization initiative and lead for service sales and customer engineering technical SVPs:
  • Re-building a portfolio of go-to-market campaigns for Sun’s $5B services sales practice and for its foray into
  virtualization software and systems.
  • Helping reinvigorate Sun’s customer engineering community. Building an innovative company-wide customer
  engineering Web 2.0 infrastructure to allows engineers to rate peers by contribution, trust and popularity.
  • Running the company’s short video news briefing channel (similar to Diggnation).

• Senior Director, Messaging & Positioning

  Sun Microsystems

  (Public Company; 10,001 or more employees; SUNW; Computer Hardware industry)

  September 2004 — October 2006 (2 years 2 months)

  A newly created function working with Sun’s marketing management team to re-brand the company and create a content-excellence program for 2,000 marketing employees.
  • Established company messaging processes and quality standards, including web sites.
  • The company guru writing messaging for critical company launches and events.
  • Produced highly successful company wide value proposition and value-based messaging training.

• Senior Director, US Field Marketing

  Sun Microsystems Inc.

  (Public Company; 10,001 or more employees; SUNW; Computer Hardware industry)

  2003 — September 2004 (1 year)

  Re-organized and started to re-establish credibility for Sun’s field marketing organization, working across commercial and government sectors supporting a $5B US sales organization.
  • Re-deployed a global marketing group of 500 into account, partner and mid-market roles.
  • Segmented top customers and partners into a new standard company-wide data model.
  • Re-focused sales leadership team to communicate high impact new strategy.

• Senior Director, Customer Experience

  Sun Microsystems

  (Public Company; 10,001 or more employees; SUNW; Computer Hardware industry)

  2001 — 2002 (1 year)

  Ran Sun’s global briefing network and re-established credibility with sales and executive team.
  • Doubled global briefings to 1,600 companies annually & created a new $20M briefing center.
  • Re-engineered sales engagement to improve quality and commitment by sales and executives.
  • Number one rated quality and volume presenter in the center.

• Senior Director, Corporate Communications

  Sun Microsystems Inc.

  (Public Company; Computer Hardware industry)

  1999 — 2001 (2 years)

  Directed all aspects of global communications functions, including media and analyst relations, internal communications, m&a, customer and launch events.
  • Centralized 100+ people to develop Sun’s image Sun through the dot-com boom to a market cap exceeding IBM.
  • Twice won Sun’s marketer-of-the-year award.
  • Very successfully developed the company’s media and influencer image and secured high profile placements in almost all major global print and news media; established many new innovations in PR metrics and tools.

• Director, Corp Comms, Exec Comms, Industry PR

  Sun Microsystems Inc.

  (Public Company; 10,001 or more employees; SUNW; Computer Hardware industry)

  1997 — 1999 (2 years)

  Built Sun’s corporate public relations, analyst relations, global events and executive image development functions during a time of massive expansion within the industry and Sun.
  • Created the first truly successful executive communications functions in the company.

• Speechwriter

  Sun Microsystems Inc.

  (Public Company; 10,001 or more employees; SUNW; Computer Hardware industry)

  1995 — 1997 (2 years)

  Built up a reputation that stands to this day as longest-lasting speechwriter to Scott McNealy and Sun’s management team.
  • Orchestrating up to 500 speeches annually into fully produced shows.
  • Successfully helping develop the image and standing of Scott McNealy (Sun CEO), Ed Zander (ex CEO Motorola), Eric Schmidt (now CEO Google) and all members of Sun’s management team.
  • Also managed financial services and then industry PR, putting Sun in the first cover stories of several national newspapers and magazines, as a result winning several company-wide internal awards.

• Senior Account Executive

  Shandwick Communications

  (Public Company; Computer Hardware industry)

  1993 — 1995 (2 years)

  Managing services and financial services industry public relations business in excess of $5M annually the agency of record for Sun and for other Silicon Valley accounts.
  • Developed successful account relationships, led new business pitches and won the WSJ’s annual “tackiest” PR person award.

• Senior Manager, Advertising & Corp. Identity

  Unisys Ltd

  (Public Company; UIS; Computer Hardware industry)

  1989 — 1993 (4 years)

  • Launched several new major integrated advertising and direct campaigns across Europe.
  • Re-branded Unisys across the UK.
  • Launched customer reference program.

• Publications, Production Manager

  Burroughs Machines Ltd

  (Public Company; Computer Hardware industry)

  1983 — 1989 (6 years)

  • Displaced entire central print production department with new buying and production system.
  • Created several award winning technology magazines used globally.
  • Pioneered meta-tagging to typesetting for production of all documentation.

• R&D Engineering

  ICL Ltd

  (Public Company; Computer Hardware industry)

  1982 — 1982 (less than a year)

  Analyst/programmer in CADES R&D group. The job that made me into the geek I am today.

• Forex, Telex and Collections Clerk

  Calif. Canadian Bank

  (Computer Hardware industry)

  1976 — 1976 (less than a year)

  • In a year prior to college and during holiday breaks worked in forex department of a small California bank as a trader, telex operator and collections clerk.

Jeremy Barnish’s Education

• University College London

  B.A. Honours, Geography, 1979 — 1982

Additional Information

Jeremy Barnish’s Websites:

• My Website

Jeremy Barnish’s Groups:

•    Unisys - Ever Worked - Employees and Contractors
•    University College London Alumni
•    Unisys Reconnected
•    Former Employees of Burroughs Corporation, The World's Largest Fraternity/Sorority

Jeremy Barnish’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• new ventures
• job inquiries
• expertise requests
• business deals
• reference requests
• getting back in touch