Barbara Jones (Bausman)

Current

Founder/CEO at One2One Network & Intutition Marketing

Past

SVP Marketing at Columbia Records
SVP Marketing at Warner Bros. Records
SVP Marketing at Maverick Recording Company

VP Marketing at The Work Group/Sony Music
Product Manager at Columbia Records
Sr Director Marketing at Uni Distribution
College Rep ('86-'88) / Marketing Coordinator ('88-'90) at A&M Records

see less...

4 more...

Education

Southern Methodist University
Rolling Meadows High School

Recommended

1 person has recommended Barbara

Connections

500+ connections

Industry

Marketing and Advertising

Websites

Barbara Jones (Bausman)’s Summary

Senior marketing executive with 20+ years of brand marketing, strategic planning, sales and distribution experience at major entertainment media companies directing large, high profile projects and global product launches.

Well-rounded manager with a firm grasp of the financials complemented with solid creative capabilities. Responsible for overseeing multi-million dollar project and department budgets.

Manages big picture objectives with the knowledge and understanding of the necessary details to accomplish goals.

Strong leadership and interpersonal skills dealing with every department and division of the company as well as with external business relationships.

A level-headed executive who is able to multi-task and meet deadlines in a fast-paced environment with the ability to prioritize and manage several tasks and individuals at once.

Energetic, passionate leader with entrepreneurial spirit and outstanding integrity.

Barbara Jones (Bausman)’s Specialties:

Word of Mouth Marketing, Buzz Marketing, Marketing to Women, Marketing to Moms, Blogger PR, Social Media, Twitter, Sponsorships, Event Planning, Music/Entertainment Business Liason

Barbara Jones (Bausman)’s Experience

Founder/CEO

One2One Network & Intutition Marketing

(Marketing and Advertising industry)

January 2008 — Present (1 year 11 months)

One2One Network is THE Women's Word of Mouth Marketing Network. One2One Network Members are women 21-70+ who actively promote products and services using a one-to-one approach online and offline within their community and social circles. One2One Network focuses on women and especially moms.

Services include: Blogger PR & Promotion, Viral/Word of Mouth Marketing, Sampling & Seeding, Experiential/Custom Events, Mobile Phone Promotion, Surveys & Consumer Insight.

Brand focus: Entertainment, Health & Beauty, Fashion, Wellness, Travel & Leisure, Wireless, Electronics, Children & more.

Intuition Marketing LLC is a consulting company focused on THE most influential and powerful consumer: adult women.
SVP Marketing

Columbia Records

(Public Company; 501-1000 employees; Music industry)

April 2005 — May 2007 (2 years 2 months)

Senior Vice President and Head of Marketing
SVP Marketing

Warner Bros. Records

(Public Company; Music industry)

February 2002 — April 2005 (3 years 3 months)

Senior Vice President in charge of Project Marketing, Strategic Marketing, Event Creation & Coordination
SVP Marketing

Maverick Recording Company

(Public Company; 51-200 employees; Music industry)

February 2000 — February 2002 (2 years 1 month)

Head of Marketing
VP Marketing

The Work Group/Sony Music

(Public Company; 51-200 employees; Music industry)

January 1995 — February 2000 (5 years 2 months)

Project Management, Event Planning
Product Manager

Columbia Records

(Public Company; Music industry)

June 1993 — December 1994 (1 year 7 months)

Created and managed marketing plans for various artist projects
Sr Director Marketing

Uni Distribution

(Public Company; 10,001 or more employees; Music industry)

November 1990 — June 1993 (2 years 8 months)

Head of AMRs (Alternative Marketing Reps) dealing with promoting projects from Geffen/DGC and MCA Records to Independent Record Retail
College Rep ('86-'88) / Marketing Coordinator ('88-'90)

A&M Records

(Music industry)

1986 — 1990 (4 years )

Barbara Jones (Bausman)’s Education

Southern Methodist University

BA , Communications , 1984 — 1988

Activities and Societies:

Delta Delta Delta
Rolling Meadows High School

Additional Information

Barbara Jones (Bausman)’s Websites:

Barbara Jones (Bausman)’s Interests:

Supporting Women Entreprenuers, Mompreneurs, Women Bloggers, Autism causes, Social Media & Snowboarding

Barbara Jones (Bausman)’s Groups:

WOMMA, Chicks Who Click, BlissDom '09, Mom 2.0 Summit, AWNY, BlogHer'08, HBS Dynamic Women in Business Conference, Aspen Artist Developement Conference, Toy Fair 2008, Marketing & PR Innovators and more.