Scott Baradell

Current

Owner/President at The Idea Grove

Past

Vice President, Corporate Communications at Belo Corp.
Vice President, New Business Development at eSoftSolutions
Co-Founder and Vice President of Marketing at Brightpod

Vice President, Corporate Communications at PageNet
Manager, Marketing Communications at H.D. Vest Financial Services
Staff Writer at Dallas Observer
Staff Writer at Dallas Times Herald
Staff Writer at Lynchburg News & Advance

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5 more...

Education

Southern Methodist University - Cox School of Business
University of Virginia

Recommended

22 people have recommended Scott

Connections

500+ connections

Industry

Public Relations and Communications

Websites

Scott Baradell’s Summary

Scott, an accomplished corporate brand strategist and communicator who has been the senior corporate communications executive for two Fortune 1000 companies, founded the Idea Grove marketing and public relations agency in January 2005.

Prior to the Idea Grove, Scott served from 2001 to 2004 as vice president of corporate communications for Belo Corp., a diversified media company with 2004 revenues of more than $1.5 billion. Prior to Belo, Scott served as vice president of corporate communications for PageNet, a wireless communications company with 1999 revenues of $1 billion.

Scott also co-founded Brightpod, a venture-funded technology consulting company acquired by InPhonic in 2001. During his career, Scott has gained broad-ranging industry experience encompassing financial services, travel and health care.

In addition to his executive management skills, Scott, a former senior reporter for the Dallas Times Herald, is a distinguished writer. His writing has earned awards from the International Association of Business Communicators, Texas Public Relations Association, Associated Press Managing Editors of Texas, and Virginia Press Association, among other organizations.

Scott has an MBA from Southern Methodist University and a Bachelor of Arts from the University of Virginia. He maintains an APR designation from the Public Relations Society of America.

Scott Baradell’s Specialties:

branding and identity, brand positioning, social media, blogs, marketing communications, public relations

Scott Baradell’s Experience

Owner/President

The Idea Grove

(Privately Held; 1-10 employees; Public Relations and Communications industry)

January 2005 — Present (4 years 11 months)
Vice President, Corporate Communications

Belo Corp.

(Public Company; 5001-10,000 employees; BLC; Newspapers industry)

December 2001 — December 2004 (3 years 1 month)
Vice President, New Business Development

eSoftSolutions

(Privately Held; 51-200 employees; Information Technology and Services industry)

August 2001 — December 2001 (5 months)
Co-Founder and Vice President of Marketing

Brightpod

(Privately Held; 11-50 employees; Telecommunications industry)

October 2000 — July 2001 (10 months)
Vice President, Corporate Communications

PageNet

(Public Company; 5001-10,000 employees; Telecommunications industry)

July 1994 — October 2000 (6 years 4 months)
Manager, Marketing Communications

H.D. Vest Financial Services

(Public Company; 201-500 employees; Financial Services industry)

January 1993 — July 1994 (1 year 7 months)
Staff Writer

Dallas Observer

(Public Company; Newspapers industry)

January 1992 — October 1992 (10 months)
Staff Writer

Dallas Times Herald

(Privately Held; Newspapers industry)

August 1989 — December 1991 (2 years 5 months)
Staff Writer

Lynchburg News & Advance

(Privately Held; Newspapers industry)

August 1987 — August 1989 (2 years 1 month)