Scott Baradell

Owner/President, The Idea Grove

Dallas/Fort Worth Area

Current
  • Owner/President at The Idea Grove
Past
  • Vice President, Corporate Communications at Belo Corp.
  • Vice President, New Business Development at eSoftSolutions
  • Co-Founder and Vice President of Marketing at Brightpod
Education
  • Southern Methodist University - Cox School of Business
  • University of Virginia
Connections
500+ connections
Industry
Public Relations and Communications
Websites

Scott Baradell’s Summary

Scott, an accomplished corporate brand strategist and communicator who has been the senior corporate communications executive for two Fortune 1000 companies, founded the Idea Grove marketing and public relations agency in January 2005.

Prior to the Idea Grove, Scott served from 2001 to 2004 as vice president of corporate communications for Belo Corp., a diversified media company with 2004 revenues of more than $1.5 billion. Prior to Belo, Scott served as vice president of corporate communications for PageNet, a wireless communications company with 1999 revenues of $1 billion.

Scott also co-founded Brightpod, a venture-funded technology consulting company acquired by InPhonic in 2001. During his career, Scott has gained broad-ranging industry experience encompassing financial services, travel and health care.

In addition to his executive management skills, Scott, a former senior reporter for the Dallas Times Herald, is a distinguished writer. His writing has earned awards from the International Association of Business Communicators, Texas Public Relations Association, Associated Press Managing Editors of Texas, and Virginia Press Association, among other organizations.

Scott has an MBA from Southern Methodist University and a Bachelor of Arts from the University of Virginia. He maintains an APR designation from the Public Relations Society of America.

Scott Baradell’s Specialties:

branding and identity, brand positioning, social media, blogs, marketing communications, public relations


Scott Baradell’s Experience

  • Owner/President

    The Idea Grove

    (Privately Held; 1-10 employees; Public Relations and Communications industry)

    January 2005Present (4 years 11 months)

  • Vice President, Corporate Communications

    Belo Corp.

    (Public Company; 5001-10,000 employees; BLC; Newspapers industry)

    December 2001December 2004 (3 years 1 month)

  • Vice President, New Business Development

    eSoftSolutions

    (Privately Held; 51-200 employees; Information Technology and Services industry)

    August 2001December 2001 (5 months)

  • Co-Founder and Vice President of Marketing

    Brightpod

    (Privately Held; 11-50 employees; Telecommunications industry)

    October 2000July 2001 (10 months)

  • Vice President, Corporate Communications

    PageNet

    (Public Company; 5001-10,000 employees; Telecommunications industry)

    July 1994October 2000 (6 years 4 months)

  • Manager, Marketing Communications

    H.D. Vest Financial Services

    (Public Company; 201-500 employees; Financial Services industry)

    January 1993July 1994 (1 year 7 months)

  • Staff Writer

    Dallas Observer

    (Public Company; Newspapers industry)

    January 1992October 1992 (10 months)

  • Staff Writer

    Dallas Times Herald

    (Privately Held; Newspapers industry)

    August 1989December 1991 (2 years 5 months)

  • Staff Writer

    Lynchburg News & Advance

    (Privately Held; Newspapers industry)

    August 1987August 1989 (2 years 1 month)


Scott Baradell’s Education

  • Southern Methodist University - Cox School of Business

    MBA , 19982000

  • University of Virginia

    19831987


Additional Information

Scott Baradell’s Websites:

Scott Baradell’s Groups:

  •    DFW Entrepreneur Network
  •    Linking Dallas
  •    Public Relations Society of America (PRSA National)
  •    SMU COX MBA Alumni
  •    Photography Industry Professionals
  •    The Age of Conversation Authors and Fans
  •    Designers Talk
  •    MarketingProfs
  •    Adobe Photoshop Group
  •    Dolfans unite!
  •    PRSA Dallas Chapter
  •    MyWikiBiz User Group
  •    Middle East HR
  •    Career Thought Leaders Consortium

Scott Baradell’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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