Tony Baldwin

Tony Baldwin

Sports Information Director at Concordia University Texas

Location
Austin, Texas Area
Industry
Public Relations and Communications

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Tony Baldwin's Overview

Current
Past
Education
Connections

189 connections

Websites

Tony Baldwin's Summary

A versatile public relations professional, social media manager and digital marketer with a proven ability for pitching stories and executing campaigns.

Developed a strong track record of leading social media and digital marketing campaign strategies for several higher education athletics departments, including the University of Texas at San Antonio (UTSA), Concordia University Texas and University of the Ozarks.

Professional experience over the last 11 years has included works in many different aspects in public relations and social media marketing, including graphic and publication design, press release and feature writing, digital photography and website management.

Specialties: social media manager, digital marketing, public relations, website content management, press release writing, media pitching, graphic design, desktop publishing, online listening.

Tony Baldwin's Experience

Sports Information Director

Concordia University Texas

Nonprofit; 201-500 employees; Higher Education industry

August 2013Present (1 year 2 months) Austin, Texas Area

• Oversee communications and marketing efforts for entire athletics department
• Sole creator of department's social media campaigns

Assistant Athletics Communications Director/Social Media Coordinator

The University of Texas at San Antonio

Educational Institution; 1001-5000 employees; Higher Education industry

September 2010August 2013 (3 years) San Antonio, Texas Area

• Led department's social media efforts
• Served as primary contact for baseball, volleyball, men’s tennis and women’s tennis teams
• Assisted with coverage of football, including practice and game coverage
• Led social media marketing campaigns and strategy, while providing a majority of digital content
• Served as the assistant editor for the football game day program while assisting with media roundtables and creating flip cards

Sports Information Director

Concordia University Texas

Nonprofit; 201-500 employees; Higher Education industry

July 2009September 2010 (1 year 3 months) Austin, Texas Area

• Served as the spokesman for the Concordia Texas athletics department
• Led social media and online marketing strategies

Website Content Writer

University of the Ozarks

Nonprofit; 51-200 employees; Higher Education industry

July 2007July 2009 (2 years 1 month) Clarksville, Arkansas

• Served as main content writer for the institution’s website
• Spearheaded the initial social media campaigns for admissions and advancement offices
• Designed and assisted with launch of new Ozarks athletic website

Sports Information Director

Madonna University

Educational Institution; 201-500 employees; Higher Education industry

July 2006July 2007 (1 year 1 month) Livonia, Michigan

• Served as main media contact for the university’s 11 varsity sports
• Designed award-winning media guides for volleyball, men’s and women’s basketball, men’s and women’s soccer and baseball

Sports Information Director/Intramurals Director

Concordia University Ann Arbor

Educational Institution; 51-200 employees; Higher Education industry

July 2000July 2003 (3 years 1 month) Ann Arbor, Michigan

• Served as the spokesman for the Concordia-Ann Arbor athletics department
• Led the digital marketing strategy and was the sole creator of online content

Tony Baldwin's Honors and Awards

  • Volleyball media guide voted third in the nation at Division C Level

    College Sports Information Directors of America
    • May 2007
  • Volleyball media guide voted sixth in the nation

    NAIA-SIDA
    • May 2007
  • Website named fourth in the nation

    NAIA-SIDA
    • May 2007

    Content and original design included in voting criteria.

  • Received NCAA grant to attend CoSIDA Convention

    American Southwest Conference
    • April 2009

Tony Baldwin's Skills & Expertise

  1. Student Services
  2. Photoshop
  3. InDesign
  4. Public Relations
  5. Public Speaking
  6. Press Releases
  7. Social Media
  8. Facebook
  9. Webmaster Services
  10. Social Media Marketing
  11. Marketing Communications
  12. Twitter
  13. Communication Strategy
  14. YouTube
  15. Student Development
  16. Student Leadership
  17. QuarkXPress
  18. Photography
  19. Graphic Design
  20. Adobe Creative Suite
  21. Website Management
  22. Dreamweaver
  23. Editing
  24. Feature Articles
  25. Event Planning
  26. Strategic Communications
  27. AP Style
  28. Copy Editing
  29. Media Relations
  30. Web Content Management
  31. Digital Marketing

View All (31) Skills View Fewer Skills

Tony Baldwin's Education

Arkansas Tech University

Master of Science, College Student Personnel

20092011

Graduation date: August 13, 2011
Final GPA: 3.833

Concordia University-Ann Arbor

Bachelor of Arts, Communication

20002003

Activities and Societies: Baseball, soccer, sports information assistant

Tony Baldwin's Additional Information

Websites:
Interests:

Social media, sports information, baseball, travel, graphic design, photography, the great outdoors, plant-based food

Groups and Associations:

CoSIDA, NCBWA

Honors and Awards:

• 2006 Madonna volleyball media guide voted third in the nation at the Division C level for CoSIDA
• 2006 Madonna volleyball media guide voted sixth in the nation by NAIA-SIDA
• 2006-07 Madonna website named fourth in the nation by NAIA-SIDA

Contact Tony for:

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