Alan Webber

Alan Webber

Location
Alexandria, Virginia (Washington D.C. Metro Area)
Industry
Internet

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Alan Webber's Overview

Connections

500+ connections

Alan Webber's Publications

  • Inside the vault: keeping consumer data safe in a digital world

    • Sprinklr
    • December 11, 2013

    In the era of “Big Data,” ensuring data security is vital for the privacy of the consumer and the health of your business. The average U.S. data breach cost $5.4 million last year – clearly enterprise brands can’t afford to neglect the privacy and security of their customers. Industry leaders from Intel Corporation, Symantec, Altimeter Group, CEB TowerGroup and more weigh in.

  • Guarding the Social Gates: The Imperative for Social Media Risk Management

    • Altimeter Group
    • August 9, 2012
    Authors: Alan Webber

    Social media is the modern Pandora’s box: it has had a meteoric rise as a tool to interact and engage with customers, but also a dark underside exposing companies to new types of risk. Almost two-thirds of companies surveyed say that social media is a significant or critical risk to their brand reputation, yet 60% of companies either never train their employees about their corporate social media policies or do so only upon hiring. Moreover, 43% of companies have less then one full-time equivalent (FTE) dedicated to managing social media risk.

    To safeguard brand reputation, protect information and intellectual property, and mitigate legal actions, organizations need to be more proactive about managing social media risk. To set up an effective social media risk management process, organizations need to focus on four areas, outlined within this report: 1) Identifying social media risks; 2) Assessing and prioritizing those risks against limited resources; 3) Mitigating and managing those risks to reduce the impact on the organization; and 4) Evaluating emerging risk against mitigation efforts.

Alan Webber's Skills & Expertise

  1. Qualitative Research
  2. Thought Leadership
  3. Research
  4. Social Media
  5. Government
  6. Strategic Thinking
  7. Competitive Intelligence
  8. Market Research
  9. Strategic Consulting
  10. Business Strategy
  11. Competitive Analysis
  12. Customer Experience
  13. Knowledge Management
  14. Analysis
  15. Strategic Planning
  16. Management Consulting
  17. Analytics
  18. User Experience
  19. Web 2.0
  20. Strategy Development
  21. Digital Strategy
  22. Data Analysis
  23. CRM
  24. Consulting
  25. Strategy
  26. Leadership
  27. Product Management
  28. Program Management
  29. Strategic Communications
  30. Business Development
  31. Management
  32. Marketing Research
  33. Marketing Strategy
  34. Project Management
  35. Marketing
  36. Entrepreneurship
  37. Quantitative Research
  38. Public Speaking
  39. Public Policy
  40. Start-ups
  41. Proposal Writing

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