Aura Tatu

Current

Business Developer at Chase Corp (Self-employed)

Past

Sales Manager at Top Internet Portal in East Europe
Marketing manager at Sanoma Hearst Romania

Education

Universitatea 'Transilvania' din Brasov

Recommended

2 people have recommended Aura

Connections

173 connections

Industry

Marketing and Advertising

Websites

Aura Tatu’s Summary

Marketing projects in social networks and virtual worlds, developing strategies to help brands to increase online audience, building communities around brands and studying consumer behavior in virtual space.

aura.tatu@gmail.com

Projects:
Virtual Bucharest in Second Life
Valentino Rossi Fan Club in Second Life
1st Romanian Company in Second Life
FHM launching special 3D edition for Second Life

Aura Tatu’s Specialties:

marketing, sales, media, advertising, online, virtual worlds, 3D

Aura Tatu’s Experience

Business Developer
Chase Corp (Self-employed)

(Self-Employed; 1-10 employees; Marketing and Advertising industry)

January 2003 — Present (6 years 11 months)

interactive marketing
community building
online social networking
projects in virtual worlds
realistic avatar creation
Sales Manager

Top Internet Portal in East Europe

(Public Company; 51-200 employees; Online Media industry)

September 2006 — November 2007 (1 year 3 months)

Advertising sales - major accounts
Website monetization strategies (business/consumer)
Product development
Strategic marketing&sales consulting
Marketing manager

Sanoma Hearst Romania

(Public Company; 51-200 employees; Publishing industry)

February 1999 — November 2004 (5 years 10 months)

Increase sales of the assigned titles - Cosmopolitan, FHM, Mami, Story, Tv Story, Bobo
Increase profits by launching line and brand extensions
Prepare and implement strategic marketing plans
Organize events
Find sponsors and deal partnerships

Aura Tatu’s Education

Universitatea 'Transilvania' din Brasov

MA , Philology - English primarily , 1993 — 1997

Various courses, workshops on marketing, PR and new media

"Marketing in Virtual Worlds" - San Jose
“Managing your market” - by Sanoma Magazines Int'l - Prague / Budapest
“The future of magazines”- by Dr. A. Husni - Amsterdam - “Marketing management”
“Online marketing”
“The power of print”
“Communication in print media”
"Selling strategies, client management"

Additional Information

Aura Tatu’s Websites:

Aura Tatu’s Interests:

visual arts (painting, photo, cinema), home decoration and lifestyle, individual sports (skiing, running, swimming), technology development, gadgets, videogames, virtual reality