Audrie Zettick Schaller

Audrie Zettick Schaller

The Schaller Group: Helping Mission-Based Organizations Achieve Maximum Impact Through Marketing & Web 2.0 Training

Harrisburg, Pennsylvania Area

Current
  • Partner at Jet Specialties Co., Promotional Products
Past
  • Business Professor at Central Pennsylvania College
  • Ridge Administration, Executive Assistant to Deputy Secretary at Pennsylvania Department of Public Welfare
  • Republican Candidate at U.S. Congress
  • Reagan Administration, Special Assistant to the Director of Policy, Planning and Legislation at U.S. Department of Health and Human Services
  • Reagan Administration-- Staff Assistant to the Secretary of Transportation & Congressional Liaison at U.S. Department of Transportation
Education
  • The Johns Hopkins University
  • The George Washington University - School of Business
Connections
24 connections
Industry
Management Consulting
Websites

Audrie Zettick Schaller’s Summary

Over 25 years of experience in private, public and nonprofit sectors, giving a unique and realistic perspective on the true operating environment of today's mission-based organizations.

Presented more than 75 workshops, including:

"How to Get the Most From Your Board" to local chapter Association of Fundraising Professionals

"Big Impact, Small Budget: Having an Effective Presence on the Web" to the statewide network of United Ways in PA.

“The Best Practices: the Best United Way Web Sites in PA,” Presented to United Way of PA Marketing Collaborative Seminar.

“Effective Business Communications,” Presented to Lancaster (PA) School District support staff.

Project and Grants Management at the Federal and State level.

Audrie Zettick Schaller’s Specialties:

Focus on:

--marketing communications
--nonprofit board development
--a passion for helping organizations better utilize web 2.0 technologies into their outreach efforts (See blog).


Audrie Zettick Schaller’s Experience

  • Adjunct Instructor

    Southern New Hampshire University

    (Educational Institution; Higher Education industry)

    February 2009Present (10 months)

    Adjunct instructor of undergraduate Management and Marketing.

  • Business Instructor

    University of Phoenix

    (Public Company; APOL; Higher Education industry)

    June 2007Present (2 years 6 months)

    Facilitator for bachelor and master coursework in business, including Sustainable Customer Relationships, Managing the Business Enterprise, and Integrated Business Topics (Strategic Planning). Based at Harrisburg, PA campus.

  • Principal

    The Schaller Group

    (Management Consulting industry)

    May 1998Present (11 years 7 months)

    Marketing communications, training and development workshops to help organizations become more productive in achieving their missions.

    Past clients include United Way of Pennsylvania, PA Alliance for Children and Families, and a range of local nonprofits and small business. Also served a range of local, state and national political candidates in outreach, fundraising and issues research.

    Managed the annual statewide Alexis de Tocqueville Society Dinner at the Governor’s Residence (2000-2004). Recognizes major donors who have given at least $10,000 to their local United Way.

    Coordinated "Building Our Communities" initiative for United Way of Pennsylvania--12+ town meetings/workshops across PA, reaching thousands of local nonprofits, business and citizens to help leverage resources for welfare reform. Developed presentations, training/resource manuals and supporting website on best practices.

    Statewide Director, PA Alliance of Children and Families 1998-2005.

  • Partner

    Jet Specialties Co., Promotional Products

    (Marketing and Advertising industry)

    1984Present (25 years )

    Managed promotional products company transition from a small home-based business to a major showroom facility. Developed new markets via web, direct mail and trade shows. Oversaw all aspects of strategic planning including sales force development, tax issues, and increased use of information technology. Accomplishments include Increasing gross revenue 300% in 2-year effort and developing use of technology/web.

  • Business Professor

    Central Pennsylvania College

    (Privately Held; 51-200 employees; Higher Education industry)

    October 2004June 2007 (2 years 9 months)

    Taught a full range of business courses at the 100 through 400 level. Oversaw bachelor and associate degree capstone business internships and honors/independent study. Accomplishments include: Outstanding professor rating in yearly student surveys. Developed hands-on projects in both traditional and online formats in the following disciplines: management, marketing, project management, advertising, business principles, business communications. Innovated new approaches to Blackboard classes, include online “scavenger hunts” and team business projects utilizing "wiki."

  • Ridge Administration, Executive Assistant to Deputy Secretary

    Pennsylvania Department of Public Welfare

    (Government Administration industry)

    May 1995May 1998 (3 years 1 month)

    Worked at senior management level in the Office of Income Maintenance during welfare reform. Report to Deputy Secretary and worked with Secretary of Public Welfare and Governor's staff to prepare policy and public briefings.
    •Spokesperson in videos, television, debates, and legislative and community forums for the “roll-out” of major welfare reform policy changes.
    •Coordinated, planned and executed statewide marketing initiative for welfare-reform project, reaching 3,500+ participants across the state of Pennsylvania.
    •Planned 10 community “town meeting-style” forums and accompanying communications materials including PowerPoint presentations.
    •Coordinated media contacts between broadcast and print reporters and departmental staff.

  • Republican Candidate

    U.S. Congress

    (Public Policy industry)

    January 1990November 1990 (11 months)

    Republican Candidate for U.S. Congress (PA-8)

  • Reagan Administration, Special Assistant to the Director of Policy, Planning and Legislation

    U.S. Department of Health and Human Services

    (Government Agency; 10,001 or more employees; Government Administration industry)

    19871989 (2 years )

    Appointment in the Office of Human Development Services, parent agency to Admnistrations on Aging; Children Youth and Families; and Developmental Disabilities. Management position, working with senior level appointees. Researched/wrote Reports to Congress, testimony, legislative briefings, policy analysis papers, Notices of Proposed Rulemaking, and speeches.
    Managed $4.2 million in cross-agency initiatives on Family Caregiving; Pediatric AIDS; and Alcohol Abuse. Only non-medical professional to serve on Assistant Secretary for Health's Taskforce on Pediatric AIDS; wrote key portions of action plan disseminated to nation's governors.

  • Reagan Administration-- Staff Assistant to the Secretary of Transportation & Congressional Liaison

    U.S. Department of Transportation

    (Public Policy industry)

    April 1981June 1983 (2 years 3 months)

    Wrote and edited testimony, Report to Congress; briefed legislative staff and transportation executives on key issues; coordinated briefings for the regional representatives of the Secretary of Transportation.


Audrie Zettick Schaller’s Education

  • The Johns Hopkins University

    B.A. , Social and Behavioral Sciences , 19761980

  • The George Washington University - School of Business

    MBA , Business Marketing


Additional Information

Audrie Zettick Schaller’s Websites:

Audrie Zettick Schaller’s Groups:

•Hemlock Girl Scout Council—(past) Board of Directors; Chairperson, Fund Development Committee (past);
•Girl Scout Leader, Hershey PA (present)
•Girl Scouts, USA— lifetime member

•PA Alliance for Children and Families, former State Director

•Freedom Valley Girl Scout Council, (past) Board of Directors, Chairman, Fund Development Committee

•United Way of Bucks County, (past) Communications Committee

•Bucks County Council on Alcoholism and Drug Dependence—(past) Board of Directors

•Family Service Association of Bucks County—(past) Board of Directors

American Legion Auxiliary (Hershey Post 386)

Also: formerly a Republican Committeewoman, Judge of Elections, Poll Worker and Volunteer for various campaigns (more info on request).
Top Conservatives on Twitter
Smart Girl Politics

  •    The George Washington University School of Business
  •    Johns Hopkins University Alumni
  •    Johns Hopkins University Alumni Association
  •    Republican National Committee
  •    Non-Profit Marketing
  •    Reagan Administration Alumni

Audrie Zettick Schaller’s Honors:

Toastmasters, First Place, Persuasive Speaking Contest, Club and Area competition, Washington, D.C. (Federal Dept. of Transportation club)
Gold Award, United Way of Bucks County
Woman of the Year, Neshaminy Business & Professional Women's Club
Woman of the Year, March of Dimes, Bucks County
Commendation from U.S. Assistant Secretary for Health for work on Pediatric AIDS Task Force
Gold Award, Girl Scouts of the U.S.A.


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