Atul Patel

Digital Media and Advertising

Orange County, California Area

Current
  • Partner at Bay State Partners
Past
  • Consultant at LoanGenie
  • Consultant at Financial Freedom, subsidiary of Indymac Bank
  • Director, Business Development at Root Markets, Inc

4 more...

Education
  • University of California, Los Angeles
Connections
500+ connections
Industry
Internet
Websites

Atul Patel’s Summary

I have experience in both startups and large corporations -- I co-founded and sold a software company and started off my career at several Fortune 500s. I use aggressive out-of-box thinking, metrics and analytics, speed, and common sense to execute.

I am now involved in digital advertising in the major interactive mediums, including display (CPM Advisors), video (Vidshadow), and mobile (ThirdPop). Additionally, I am on the advisory boards for several companies, including EgoTV (professional content creator) and InsideUp (B2B Lead Generation).

Atul Patel’s Specialties:

Business development, product development, partnerships, software architecture, advertising systems, Internet and video monetization, customer relationship management, lead management, building technology and marketing teams


Atul Patel’s Experience

  • CEO

    OneScreen Inc.

    (Public Company; 11-50 employees; Internet industry)

    October 2008Present (1 year 2 months)

    Company: Video content and publisher network with proprietary video technology, Internet advertising technology and services, and a significant global presence

    Role: CEO, product and strategic development

  • Advisor

    EgoTV

    (Internet industry)

    October 2008Present (1 year 2 months)

    Company: Media company that builds, manages, and markets original media brands, including brands include original online publishers, such as Ego TV, and shows, such as Dream Jobs with Tom Arnold, and gets 17MM page views/ month and the other properties also have significant traffic.

    Role: Advisor from early inception

  • Board Member

    CPM Advisors

    (Marketing and Advertising industry)

    September 2008Present (1 year 3 months)

    Company: CPM Advisors is an online advertising network and platform founded by online media and advertising experts. We are available to members of the media for comment as industry experts concerning online advertising, behavioral targeting, privacy, social network/media advertising and related topics

    Role: Assisted in founding the company; business development

  • Partner

    Bay State Partners

    (Internet industry)

    August 2007Present (2 years 4 months)

    Company: Incubator for products and services focused on digital monetization, including mobile, lead generation, display advertising, search, and video

    Role: Building out startup products in areas of Internet, video and mobile advertising, lead generation, and more

    Products: Prospect Science, ThirdPop, BankAround


Atul Patel’s Education

  • University of California, Los Angeles

    BA , Economics , 19972001

    Specialization in Computing/Computer Programming

    Activities and Societies:
    Business Economics Club, Undergraduate Business Society

Additional Information

Atul Patel’s Websites:


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