Marketing Technology'ist
London, United Kingdom
- Current
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- Chief Technology Officer at Aegis Group plc
- CTO at Aegis Media Global
- Past
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- Regional Technology Director EMEA - Y&R/Wunderman at Young & Rubicam Brands
- Chief Operating Officer EMEA at WPP - Core Media Technologies
- Regional Technology Director EMEA at Young and Rubicam
- Director at Advice by Telephone
- Education
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- Loughton CFE
- St John's
- Recommended
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7 people have recommended Trevor - Connections
-
90
connections
- Industry
- Marketing and Advertising
- Websites
Trevor Attridge’s Summary
Adaptable, commercial, proactive and practical problem solver.
An effective communicator who expresses complex technical concepts with clarity and ease and works equally well with technical professionals, senior managers and external clients.
" Trevor will grasp any project irrespective of complexity and manage it right through to delivery. Over the years we worked together I have seen countless examples of this approach and attitude. That he manages to be fun and engaging to work with is a plus. " source : Mark Taylor. Chief Information Officer ( 2001 - 2005 ), Wunderman/Y&R
Trevor Attridge’s Experience
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Chief Technology Officer
Aegis Group plc
(Public Company; 10,001 or more employees; AEGS.L; Marketing and Advertising industry)
February 2008 — Present (1 year 10 months)
Working closely with the leadership team to Influence and dictate the technical aspects to meet business objectives.
Global responsibility for managing the physical and personnel technology infrastructure including technology planning and deployment, network and systems management, integration testing, and developing technical operation personnel.
Overseeing the development of enterprise standards and technology architecture, technology evaluation and transfer along with managing customer relationships and operations areas. -
CTO
Aegis Media Global
(Marketing and Advertising industry)
2008 — Present (1 year )
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Regional Technology Director EMEA - Y&R/Wunderman
Young & Rubicam Brands
(Public Company; 10,001 or more employees; WPPGY; Marketing and Advertising industry)
2004 — 2008 (4 years )
Combination of technical skills and understanding of the business is harnessed to propose innovations and deliver value to internal and external clients, whilst remaining responsible for the strategic technology decisions and delivery across 20 markets.
Wunderman provides customer relationship marketing and interactive services, as well as customer data collection and analysis used for planning and targeting its clients' marketing efforts. In addition, its KnowledgeBase Marketing unit supplies demographic data used for marketing databases.
If you've ever felt the need to "Be a Pepper," you can thank Young & Rubicam Brands (Y&R), the advertising and media services unit of UK-based WPP Group has developed memorable commercial spots for many clients, including the well-known tag line of Dr Pepper.
It has been a wholly owned subsidiary of WPP since 2000, but continues to operate as a self-contained group " source : http://www.adbrands.net / http://answers.com -
Chief Operating Officer EMEA
WPP - Core Media Technologies
(Public Company; 10,001 or more employees; WPP; Marketing and Advertising industry)
March 2002 — March 2004 (2 years 1 month)
Following Y&R’s acquisition by WPP, and the successful creation of shared technology group for Young & Rubicam companies, role was expanded to take on responsibility for the rest of the WPP group companies.
Setup of seperate organisation within the group.
Demonstrable financial savings against external commercial organisations.
Effective use of internal talent pools to service the wider group.
Inclusion of other " top 3 " WPP group advertising agency involving a technical team merger with personnel from two previously competing organisations.
The need to drive change quickly in a new environment required strong relationship building and persuasion skills in order to deliver substantial efficiency gains for the group.
" WPP Group is one of the world's largest media and communications services conglomerate, with operations in more than 100 countries " source : http://www.answers.com -
Regional Technology Director EMEA
Young and Rubicam
(Public Company; 10,001 or more employees; WPP; Marketing and Advertising industry)
1999 — 2002 (3 years )
Responsible for internal strategic, implementation and definition technology decisions across 20 markets.
In addition to providing and upgrading internal support and solutions, promoted IT’s potential to deliver proactive commercial tools which enhance both internal teams and client relationships. -
Director
Advice by Telephone
(Privately Held; 1-10 employees; Information Technology and Services industry)
September 1992 — August 1994 (2 years )
Providing computer helpdesk and support services to small / medium sized business.
Worked in partnership with UK's top publishers to provide services to their readership for the following magazines - Computer Shopper (joint venture co - branded offering) Personal Computer World and What PC?
Later diversified into Internet services through partnership with one of the largest independent BBS systems in the north of England.
" Running my own business from such a young age taught me self-reliance and was an essential grounding in all aspects of owning and running a business – including new business development, marketing, client relations, negotiation skills, budgeting, P&L, cash flow management and people skills. "
Trevor Attridge’s Education
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Loughton CFE
BND , Computer Sciences , 1988 — 1990
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St John's
1982 — 1987
Additional Information
Trevor Attridge’s Websites:
Trevor Attridge’s Interests:
• Squash, gym and irregular football • Lifetime wish to view the earth from space
Trevor Attridge’s Groups:
• Member of the Institute of Practitioners in Advertising (IPA)
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WPP Alumni -
Young & Rubicam Alumni in the world
Trevor Attridge’s Contact Settings
Interested In:
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
