Ashley Woods
Senior Account Manager at Mach Media
- Location
- Gent Area, Belgium
- Industry
- Public Relations and Communications
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Ashley Woods's Overview
- Current
-
- Senior Account Manager at Mach Media
- Honorary Consultant, Communications & PR at International Peace Bureau (IPB) Geneva a federation of over 300 NGO's in 70+ countries
- Director at REAL Exhibition Development
- Past
-
- Founder and Managing Director at AWP Ltd
- Managing Editor at VII
- International Sales Manager at Lookat Photos
- Office Manager at Tien Wah Press
- Events Manager at Magnum Photos
- Education
-
- University of Nottingham
- The International School, Singapore
- The International School of Penang (Uplands), Malaysia
-
St Andrews School, Brunei
- Recommendations
-
1 person has recommended Ashley
- Connections
-
500+ connections
Ashley Woods's Summary
Ashley Woods was born in Aldershot, UK in April 1967 and grew up in Far East Asia (Brunei, Malaysia and Singapore).
Having worked for such international brand names as Magnum Photos (Paris), Lookat (Zurich), VII (Paris) and Tien Wah Press (Malaysia), Ashley initially earned himself a reputation managing and promoting internationally known artists and photographers; negotiating copyright, coordinating image and print production and organizing major public and media events internationally. Ashley has excellent cross-cultural communication and interpersonal skills and speaks English, French and German.
He presently works as a Senior Consultant for Mach Media, a specialised MarCom agency based in Belgium. He is also an Honorary Consultant for the International Peace Bureau (IPB) Geneva, the oldest and largest peace federation in existence and was responsible for organizing their Nobel Peace Prize centenary celebration in 2010 in Geneva entitled Making Peace. www.makingpeace.org
In 2009 he founded REAL Exhibition Development, a non-profit organization and network bringing together professionals from the media and advertising who wish to bring about social change by offering their expertise to civil society, international networks and charities.
In 2008 he co-produced an educational film and photographic exhibition with the International Red Cross Museum, Geneva entitled 'In-Security: The Nuclear Dilemma' www.nucleardilemma.org. The exhibition has been endorsed by the International Peace Bureau (www.ipb.org), Engineers and Scientists for Global Responsibility (www.inesglobal.com) and Mayors for Peace (mayorsforpeace.org).
Specialties
- PR, communication & information management
- Event and {media} campaign concept & management
- Photography: international marketing and sales
Ashley Woods's Experience
Senior Account Manager
Mach Media
Privately Held; 1-10 employees; Marketing and Advertising industry
April 2011 – Present (10 months)
Mach Media, a division of the Across Group, is an international team of Native English-speaking MarCom Consultants, Copywriters, Event & Project Managers and interim Marketing Communication Managers developing and managing cross-media strategies for multinational companies.
www.machmedia.be
Honorary Consultant, Communications & PR
International Peace Bureau (IPB) Geneva a federation of over 300 NGO's in 70+ countries
Nonprofit Organization Management industry
2008 – Present (4 years)
The IPB is dedicated to the vision of a World Without War and is the oldest international peace federation in the world. Founded in 1891 and won the Nobel Peace Prize in 1910 : since then 13 IPB officers have been recipients of the Nobel Peace Prize. With 320 member organisations in over 70 countries the IPB is truly a global network, bringing together expertise and campaigning experience in a common cause. IPB has United Nations Consultative Status since 1977 and is the Secretariat for the NGO Committee for Disarmament (Geneva). www.ipb.org
Director
REAL Exhibition Development
2007 – Present (5 years)
REAL Exhibition Development (REAL) is a non-profit organization founded in 2007.
Comprising of respected professionals from the media, including Ashley Woods, formerly with Magnum and VII Photos, REAL puts its talent toward helping NGO's and other non-profit organizations, networks and charities in communicating to the general public and the media on major critical issues of our time, through photography, film and new media.
Founder and Managing Director
AWP Ltd
January 2004 – November 2008 (4 years 11 months)
Specializing in the negotiation of Rights to the international online, print and broadcast media as well as marketing and promotion (PR) of image-based projects.
Achievements :
- Negotiation and sale of Copyright
- Organization of media events (e.g. debates, book launches, film premieres)
- Production of multimedia presentations and exhibitions as well as internet sites, catalogues, flyers and invitations
- Book packaging and promotion : negotiation of Foreign Rights and distribution
Clients :
• The International Red Cross Museum, CH : Production of an educational touring exhibition
• Intervalles Publishing, Fr : production and promotion of an illustrated photographic book
• Warner Independent Films, Fr : organization and PR of a film premiere
• London School of Communication, UK : visiting MA lecturer
• Paris Match, Time, Sunday Times, Stern magazine: negotiation of publication rights
Managing Editor
VII
Privately Held; 1-10 employees; Photography industry
2001 – 2003 (2 years)
Founded in 2001, by seven of the world’s most celebrated photographers. Responsible for overall development and management (company branding, worldwide sales and marketing) ; creation and implementation of a global marketing and sales strategy ; negotiation of rights for advertising and media (online / internet, print, TV, billboard, POS, exhibitions and books etc…) ; office accounting, hire and training of sales staff.
Achievements :
- Successful launch and management of the Paris head office
- Concept and development of a Content Management System (CMS)
- Design and management of a fully functional interactive and informative web site
- Production of a major international ad campaign (‘Think Pad’) for IBM Microsoft.
International Sales Manager
Lookat Photos
1996 – 2001 (5 years)
Responsible for overall marketing and promotion of the company worldwide, media, corporate and advertising relations. Development of relations with the international media, advertising agencies (corporate and public) and private industry
Achievements :
- Negotiation and sale of illustrated stories to the world’s print and online media
- Development of relations with leading ad agencies and corporations, resulting in successive international campaigns for Swiss Telecom and UBS Banking Corporation
- Media management and PR for the World Economic Forum, Davos (4 year exclusive contract)
- Publication of the book ‘Swiss Writers’ funded by the Swiss Cultural Ministry
- Organisation and PR of a major public event at the Royal Festival Hall, London
Office Manager
Tien Wah Press
1996 – 1996 (less than a year)
Responsible for sales, operations, profitability, appearance and success of the company in France.
Achievements :
- Successful management of communications between head office, London and France
- Improved supervision of print and delivery schedules - renewal of existing contracts
- Delivery of the major retrospective book ‘The Life of Robert Doisneau’ to Ed. Lionel Hoëbeke
- Improvement of TWP’s image (through the media) as a leading printer of illustrated books
Events Manager
Magnum Photos
Privately Held; 51-200 employees; Photography industry
1994 – 1996 (2 years)
Responsible for ongoing international relations and organization of events notably with the cinema industry.
Achievements :
- Distribution and sale of multiple sets of the company’s largest exhibit to date: ‘Magnum Cinema’
- Management of major corporate partners such as ‘Chronopost’ and the French Cultural Ministry
- Organization of exhibit presentations in over 30 countries
- PR for Theo Angelópoulos’s film ‘Le regard d'Ulysse’ (Ulysse’s Gaze), Grand Prix, Cannes
Ashley Woods's Skills
Ashley Woods's Education
University of Nottingham
BaHons, Communication / photojournalism
1986 – 1989
Activities and Societies: News Editor, College newspaper
The International School, Singapore
1980 – 1986
Activities and Societies: School athletics champion (1500 - 5000m) and 'Victor Ludorum' 1980-1982
The International School of Penang (Uplands), Malaysia
1977 – 1980
Activities and Societies: 800 + 1500m runner
St Andrews School, Brunei
1974 – 1977
Went to school with HRH Crown Prince General Dr Haji Al-Muhtadee Billah, Brunei.
Ashley Woods's Additional Information
- Interests:
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people, education, health, culture: photography, art, film, social media, sustainable development, disarmament, environment, leisure: scuba diving, skiing, swimming, cycling, playing badminton with my little boy...
- Groups and Associations:
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National Union of Journalists
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- Honors and Awards:
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BaHons
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