
Chief Wine & Beer Wench at WineHarvest
Tampa/St. Petersburg, Florida Area

Chief Wine & Beer Wench at WineHarvest
Tampa/St. Petersburg, Florida Area
Ashley is a multi-faceted food & beverage professional and enthusiast. She has experience working in multiple realms of the food, beverage & hospitality industry as well as had experience working in marketing, advertising and public relations.
Ashley is currently pursuing certification as a Certified Specialist of Wine and aspires to one day join the Court of Master Sommeliers. She is also a beer connoisseur and currently authors "The Beer Wench" blog.
Ashley also prides herself in being an early adopter and avid user of Social Media. It is her goal and prerogative to combine her passion for the restaurant, food & beverage industry with her love and obsession for social media and the Internet.
(Wine and Spirits industry)
July 2009 — Present (1 month)
Jack of All Trades.
More info to come...
(Hospitality industry)
February 2008 — Present (1 year 6 months)
The purpose of The Beer Wench blog is to share relevant and interesting beer knowledge, suggestions, and experiences with the rest of the online beer loving community.
I love beer. I love everything about beer. I love the endless combinations of different types and amounts of malt, water, yeast and hops. I love the different nuances of each style of beer. I love the chemistry behind brewing beer. I love craft brewers and the people who enjoy the art of homebrewing. I love writing about beer. I love talking about beer. I love collecting beer. I love sharing beer with others. I love beer.
I love social media. I love the endless opportunities, connections and friendships that can result from the use of social media. I thrive on exchanging information and ideas via the internet. I love being able to connect with people all over the world who share similar passions and interests in life through the use of social media tools. Social media is amazing!
(Privately Held; 11-50 employees; Marketing and Advertising industry)
September 2007 — August 2008 (1 year)
*Built the agency's Account Planning department from the ground up
*Founded and served as sole writer and editor of agency newsletter
*Researched emerging trends/ industry trends/ consumer trends
*Collected and analyzed data from primary and secondary research
*Implemented research data into strategy and planning tactics
*Educated Account Service on market trends and consumer insights
*Educated agency, clients and potential clients on social media technologies and interactive trends
*Assisted new business development through research and lead generation
*Facilitated creative brainstorms
*Experienced writing press releases
*Served as cultural steward and networker
*Organized and executed social events
(Restaurants industry)
2008 — 2008 (less than a year)
(Privately Held; 11-50 employees; Restaurants industry)
August 2006 — August 2007 (1 year 1 month)
* Staff Recruitment/Hiring/Training/Development/Motivation
* Problem Solving / Troubleshooting
* Inventory Management/Ordering/Profit and Loss Analysis
(Privately Held; 1-10 employees; Sports industry)
January 2006 — July 2006 (7 months)
* Instructed Swimming Technique to Athletes
* Created & Conducted Swim Practices/ Competitions
(Educational Institution; Education Management industry)
February 2006 — June 2006 (5 months)
BA , Psychology, Criminology , 2001 — 2005
* Graduated Cum Laude
* Big Ten Scholar Athlete Award 2002, 2003, 2004, 2005
* Ohio State Scholar Athlete Award 2002, 2003, 2004 ,2005
* Most Improved OSU Female Swimmer 2002
* Buckeye Power Club Award 2003
Thinking. Writing & reading. Learning & teaching. Listening & talking. I love people. I love food, wine, beer and travel. I love social media. I especially love sharing food, wine, beer and travel experiences with people via social media. I am a super geek.