Aruni Gunasegaram

Current

• Director of Operations at Austin Technology Incubator
• CEO/Founder at Babble Soft, LLC

Past

• Freelance Writer at various publications
• Adjunct Lecturer at The University of Texas at Austin McCombs School of Business
• CEO/Founder at Isochron

• Senior Auditor at Dresser Industries
• Staff Accountant at KPMG Peat Marwick

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Education

• The University of Texas at Austin - The Red McCombs School of Business
• The University of Texas at Austin - The Red McCombs School of Business

Recommended

9 people have recommended Aruni

Connections

401 connections

Industry

Computer Software

Websites

• Babble Soft
• Babble Soft Applications
• entrepreMusings

Aruni Gunasegaram’s Summary

After undergrad I worked as an outside auditor at KPMG and at Dresser Industries (now Halliburton) as an internal auditor which gave me the inside and outside financial picture of several great companies. I left Dresser to get my MBA in 1996.

In 1997, I co-founded Isochron (www.isochron.com). As the founding CEO, I coordinated the raising of $15 million in equity financing, hiring of 30+ people, closing the company's first $1 million in revenue, hiring my replacement, as well as managing Investors and attempting to manage our Board of Directors. :-) What a great education!

After leaving Isochron in 2001, I consulted, taught entrepreneurship at The University of Texas at Austin Red McCombs School of Business, had two kids, co-wrote success profiles for alumni publications, and launched a new company called Babble Soft, LLC (www.babblesoft.com).

I am currently bootstrapping Babble Soft, and I'm in the process of building strategic partnerships with key players in the baby and parenting industry.

Aruni Gunasegaram’s Specialties:

entrepreneruship, negotiation, public speaking, building a small business, marketing, fundraising, managing an organization, finance, accounting, teaching

Aruni Gunasegaram’s Experience

• Director of Operations

  Austin Technology Incubator

  (Educational Institution; 10,001 or more employees; Higher Education industry)

  June 2008 — Present (1 year 6 months)

  ATI works with early stage technology companies to increase their odds of success and decrease their time to capital and markets. Since our founding in 1989, ATI has worked with over 150 teams of entrepreneurs, who collectively have raised over $725 million dollars in investor capital while at ATI.
  
  ATI is a not-for-profit division of The University of Texas at Austin: their mission is to create jobs and wealth in Central Texas through technology entrepreneurship, and to provide unparalleled opportunities for the University of Texas community.

• CEO/Founder

  Babble Soft, LLC

  (Partnership; Computer Software industry)

  March 2005 — Present (4 years 9 months)

  Babble Soft offers web and mobile software tools that facilitate communication between caregivers by enabling them to record information about feedings, baby sleep, diaper changes, medicine intake, and immunization records as well as provides breastfeeding support, pumping, and medicine dose schedules for Mom. We also offer a one year baby photo album with milestones and family tree.

• Freelance Writer

  various publications

  (Privately Held; Myself Only; Writing and Editing industry)

  October 2004 — September 2008 (4 years )

  I co-write articles on alumni for university publications on the topic of success. Please see my blog at http://www.entrepremusings.com for recent articles.

• Adjunct Lecturer

  The University of Texas at Austin McCombs School of Business

  (Educational Institution; 10,001 or more employees; Higher Education industry)

  January 2002 — May 2004 (2 years 5 months)

  I taught Entrepreneurship to undergraduate business students.

• CEO/Founder

  Isochron

  (Privately Held; Wireless industry)

  January 1997 — June 2001 (4 years 6 months)

  I was the founding President/CEO of Isochron Data Corporation (www.isochron.com). Isochron develops software and wireless solutions for soft drink bottling companies to help them manage distribution of product and maintenance of vending machines.
  
  I was responsible for achieving the company’s first $1 million in revenue, growing the company from 2 to 35 people, raising $15.5 million in equity financing from angels and institutional venture capital firms, assembling the Board of Directors and Advisors, and internally coordinating the hiring of her replacement.
  
  From November 2000 to June 2001 I assumed the role of Chief Strategy Officer where I was responsible for corporate strategy, marketing, and public relations. Isochron was sold to a group of private investors in March 2002.
  
  Isochron’s business plan was the winner of the 1997 University of Texas at Austin’s MOOT Corp® business plan competition (www.mootcorp.org).

• Senior Auditor

  Dresser Industries

  (Public Company; Oil & Energy industry)

  July 1994 — June 1996 (2 years )

• Staff Accountant

  KPMG Peat Marwick

  (Partnership; Accounting industry)

  August 1992 — June 1994 (1 year 11 months)

Aruni Gunasegaram’s Education

• The University of Texas at Austin - The Red McCombs School of Business

  MBA , 1996 — 1998

• The University of Texas at Austin - The Red McCombs School of Business

  BBA , Accounting , 1988 — 1992

Additional Information

Aruni Gunasegaram’s Websites:

• Babble Soft
• Babble Soft Applications
• entrepreMusings

Aruni Gunasegaram’s Interests:

entrepreneurship, technology, kids, public speaking, teaching, small business

Aruni Gunasegaram’s Groups:

Association for Women in Technology - Austin, Social Media Club of Austin, Twitter

•    Women 2.0
•    Austin High-Tech
•    McCombs MBA Alumni Network
•    Tweeple
•    Women Who Tech
•    Austin Technology Incubator - Alumni

Aruni Gunasegaram’s Honors:

Texas Business Hall of Fame Scholarship Recipient - 1997

Aruni Gunasegaram’s Contact Settings

Interested In:

• consulting offers
• new ventures
• expertise requests
• business deals
• getting back in touch