Arturo Pelayo

Arturo Pelayo

Instructional Designer & Social Media Strategist

Greater Chicago Area

Past
  • Founder at Media Alchemy
  • Instructional Design Graduate Assistant at Western Illinois University
  • Media Alchemist, Community Manager & Organizer at The Scholar Ship - Royal Caribbean Cruises Ltd.

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Education
  • Western Illinois University
  • Macquarie University - Graduate School of Business
  • The Scholar Ship
  • Western Illinois University
  • Technische Universität München
  • Instituto Tecnológico y de Estudios Superiores de Monterrey

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Recommended
Arturo has 1 recommendation(s) 1 person has recommended Arturo
Connections
135 connections
Industry
Online Media
Websites

Arturo Pelayo’s Summary

Arturo Pelayo coaches individuals and organizations in utilizing the web & social media tools to help them reach costumers and markets.

Arturo has a Master of Science in Instructional Design and has worked with CEOs and top executives in the USA, UK and Mexico for their web strategy needs. Be it in eLearning, communications, public relations or marketing,

With visioneering, stamina and quick integration into multicultural, multidimensional departments and executive teams, Arturo uncovers hidden synergy and alchemy.

Arturo Pelayo’s Specialties:

Arturo brings know-how to emerging technology trends to seize opportunities, unleash innovation and growth in the global horizontal social economy.

Arturo Pelayo’s Experience

  • Founder

    Media Alchemy

    (Online Media industry)

    1982 — 2009 (27 years )

  • Instructional Design Graduate Assistant

    Western Illinois University

    (Educational Institution; 1001-5000 employees; WIU; Higher Education industry)

    June 2006 — April 2008 (1 year 11 months)

    • Worked at the Office for Partnerships, Professional Development and Technology at the College of Education and Human Services (COEHS).

    • Acted as Instructional Designer for the College of Education and Human Services Podcasting Initiatives through the Apple iTunes U service.


    • Developed NautiCast a Higher Education Podcast recorded on board The Scholar Ship,which is a recognized academic program aboard a transformed passenger ship hosting both undergraduate and postgraduate students on semester-long voyages around the world. NautiCast is syndicated on iTunes U here:

    http://deimos.apple.com/WebObjects/Core.woa/Browse/wiu.edu.1445063868.01458642977.1504450581?i=1801712326



    • Developed training materials for Faculty, Staff and Students on the creation, development and publication of online materials such as podcasts.

  • Media Alchemist, Community Manager & Organizer

    The Scholar Ship - Royal Caribbean Cruises Ltd.

    (Privately Held; 5001-10,000 employees; Online Media industry)

    February 2007 — March 2008 (1 year 2 months)

    • Founding member of Visionary Produktions, a collaborative media group that integrated the efforts of photographers, videographers, bloggers & enthusiasts.

    • Creator & Manager of The Scholar Ship Social Networking Community on facebook.

    - Handled daily interaction with a membership that peaked 680 members at the first anniversary.

    - Provided immediate feedback to members.

    - Prompted members to blog their ocean-going experience. Fourteen blogs have since been logged.

    - Promoted the advance creation of Onboard Life programming through groups that began collaborating through facebook. Such groups include:

    > The Social Justice Group, where I also led the first ever Oxfam Hunger Banquet simulation in a cruise ship.

    > The Model of United Nations (MUN).

    > The Podcasting Club & Photography Club (which became Visionary Produktions).

    > Mac Users Group, where I led training in iPhoto, iMovie and other applications. Over 20 students switched to Mac after debarkation.

  • Systems Engineer

    Siemens Medical Solutions - Molecular Imaging Group

    (Public Company; 10,001 or more employees; SI; Medical Devices industry)

    September 2005 — May 2006 (9 months)

    • Work in a Multi-functional environment specializing in Research and Development of next-generation multi-modality medical equipment with a focus on image quality, system integration, system reliability, cost reduction, best practices and overall product efficiency.

    • Demonstrated a good grasp of knowledge of professional principles, skills in cross-functional areas and applied them through successfully recommending, initiating, developing and completing innovative solutions in basic to moderate tasks.

    • Assisted in IEC standard validation testing for Symbia producline sale authorization in The People’s Republic of China.  

    • Acted as a conduit of support across the functional areas of expertise, including but not limited to, the Systems Engineering Group members while gaining expertise. By enhancing such support role, general guidance, practical hands-on training to new personnel and staff in proven areas of expertise was provided.

  • Materials Engineering Analyst.

    Siemens Energy & Automation

    (Public Company; 10,001 or more employees; SI; Electrical/Electronic Manufacturing industry)

    June 2005 — August 2005 (3 months)

    In charge of material selection and purchasing. Monthly transactions in excess of $70,000

    Developed training materials for the purchasing department while streamlining the operations of the administrative area of purchasing.

  • e-Learning Classroom Manager, Computer Science Department

    Western Illinois University

    (Educational Institution; 1001-5000 employees; WIU; Higher Education industry)

    August 2000 — May 2005 (4 years 10 months)

    • Provided instruction to more than 40 users per hour.

    • Maintained laboratory systems use and operation.

    • Developed direct 1:1 customer relations.

    • Enhanced training experience in classroom setting.

  • International Friendship Club President

    Western Illinois University

    (Educational Institution; 1001-5000 employees; WIU; Higher Education industry)

    April 2004 — January 2005 (10 months)

    • Achieved the incorporation of the largest Student Organization in Campus into the Student Services Division.

    • Accomplished the appointment of an Administrative Advisor, three full time Graduate Assistants.

    • Implemented a Structural and Philosophical change in the Organization, moving from a Vertical to a Horizontal model;

    • Developed an Institutional Image Strategy.

    • Ensured increased funding for the fulfillment of the IFC Mission.

    • Designed & implemented a strategy to revise the IFC Constitution that was four years outdated.

    • Streamlined the Data Management System & implemented a Backup System.

    • Proposed more than 24 initiatives in the University-wide Quality of Life Committee.

    • Developed activities that emphasized on cultural awareness, student engagement and civic responsibility.

    • Enhanced minority group leadership development & representation.

  • Teaching Assistant, Satellite Education Network

    CAIT.org

    (Partnership; 51-200 employees; Higher Education industry)

    September 2003 — May 2004 (9 months)

    • Aided in providingng instruction (Spanish I & II) to more than 400 High School students across the continental United States through the Satellite Dish Network & DirecTV.

  • International Friendship Club Vice President

    Western Illinois University

    (Educational Institution; 1001-5000 employees; Higher Education industry)

    April 2003 — April 2004 (1 year 1 month)

    • Consolidated the Public Relations Group and integrated a Webmaster position.

    • Streamlined electronic and printed media development and its logistic distribution.

  • Materials Engineering Praktikanten

    Siemens Medical Solutions - Computed Tomography Group - Erlangen, Germany

    (Public Company; 10,001 or more employees; SI; Medical Devices industry)

    June 2003 — August 2003 (3 months)

    Erlangen, GERMANY. SIEMENS Medical Solutions: Computed Tomography (CT) Group.

    • Worked with the Materials, Chemistry & Physics Groups.
    • Enhanced Data Acquisition System Sensors for CT.
    • Executed durability, strain & long term testing for Multi-modality medical imaging equipment.
    • Report development in English and German.

  • Production Assistant, Satellite Education Network.

    CAIT.org

    (Partnership; 51-200 employees; Higher Education industry)

    September 2002 — May 2003 (9 months)

    • Collect and classify audiovisual material into standardized media.

  • Public Relations Coordinator for International Friendship Club

    Western Illinois University

    (Educational Institution; 1001-5000 employees; WIU; Higher Education industry)

    October 2002 — April 2003 (7 months)

    • Implemented a Website for the first time in the organization's history.
    • Created a portfolio of electronic and hard copy publicity assets.

  • Database Developer.

    CAIT.org

    (Partnership; 51-200 employees; Higher Education industry)

    August 2000 — May 2001 (10 months)

    Database Developer.

    • Illinois Secretary of State SECURITY CLEARANCE.

    • Developed coding for the University’s STARS
    (Student/Alumni Records System) Database.

    • NCREL Curriculum Mapping Website. (www.ncrel.edu).

    • Internal Project Management.

    • Research & Development of User Interface Design.

Arturo Pelayo’s Education

  • Western Illinois University

    Master of Science , Instructional Design and Technology , 2006 — 2008

    • Graduate Assistant of the Office for Partnerships, Professional Development and Technology at the College of Education and Human Services (COEHS). June 2006 - January 2008.

    • Instructional Designer for COEHS Podcasting initiatives and the Apple iTunes U service.

  • Macquarie University - Graduate School of Business

    International Communication 2007 — 2007

  • The Scholar Ship

    Diploma , Postgraduate International Communications Learning Circle , 2007 — 2007

    The Scholar Ship is a globally recognized academic program aboard a transformed passenger ship hosting students on semester-long voyages around the world. Participants from diverse cultural backgrounds come together to co-create life-changing experiences that develop their intercultural competence and foster friendships reaching the far corners of the world.

    Activities and Societies:
    Social Justice Group, Model of United Nations, Oxfam, Amnesty International,

  • Western Illinois University

    Bachelor of Science , Physics , 2000 — 2005

    Minors: German, French, Mathematics and Manufacturing Engineering Technology (Mechanical Design).

    August - December 2002 Undergraduate Research Assistant:
    WIU Physics Department."Electrostatic Properties of Milkweed Fluff".

    Activities and Societies:
    01/05-05/05 Amnesty International

    2004–2005 Trainer, GLBT Safe Space

    2003-2005 Campus & Community Quality of Life Committee; WIU Strategic Plan: Student Life Implementation Team; Grade Appeal Committee.

    2002–2005 International Friendship Club: Public Relations, Vice President & President.

    2002-2003 Physics Dept, WIU. Volunteer, Science Week After-School Outreach Program.

    2001–2004 U.S. Dept. of Education’s Annual Intl. Education Week Volunteer.

  • Technische Universität München

    Diploma , German Language, Science, Technology and Culture Course , 2001 — 2001

    Study Abroad: June - August 2001

    Munich, GERMANY. Technische Universitat München, Student Scholar.
    Sponsored by the Deutscher Akademischer Austauschdienst (DAAD).

  • Instituto Tecnológico y de Estudios Superiores de Monterrey

    High School Diploma , 1997 — 2000

    • Spring 2000: 1st Place: Better Company Award. "Entrepreneurship & Company Modeling Fair".

    • 1997 – 2000: Foundation Student Scholar.

    Activities and Societies:
    • Spring 2000: High School Yearbook Committee.

Additional Information

Arturo Pelayo’s Websites:

Arturo Pelayo’s Interests:

Innovation, Networking, Entrepreneurship, Apple Technologies, Podcasting, Digital Photography, DVD Authoring, Instructional Design, Interaction Design, Industrial Design, Human Computer Interaction, Graphic Design, Industrial Psychology, Industrial Anthropology, Molecular Imaging, Mechanical Engineering, Aeronautics, Marketing. Traveling, Scuba Diving,

Arturo Pelayo’s Groups:

2008 - 2009 Association of International Education Administrators (AIEA).

Since 2007 Apple Developer Connection: Student Member.

2005 - 2007 Amnesty International.

2006 - 2007 WIU Strategic Plan Implementation Team Member

Since 2005 Blue Key National Honor Society.

2004 – 2005 National Association of Foreign Student Affairs (NAFSA).

2003 - 2005 WIU Grade Appeal Committee.

2001 – 2003 WIU Quality of Life Committee; Strategic Plan: Student Life
Implementation Team.

2000 - 2001 Society of Manufacturing Engineers., International Friendship Club

  •    h+ Community
  •    Business Innovation Factory Community
  •    Visual Effects, Film and Games Professionals (www.vfx-recruit.com)
  •    TUM Alumni Club
  •    WIU Alumni Group
  •    The Scholar Ship Alumni Group
  •    KAUST
  •    The Designers Accord
  •    Let's Create Chicago - connecting content creators with brands and business owners

Arturo Pelayo’s Honors:

• Institute for International Education, Diversity Scholar 2007. ($10,000 grant to attend The Scholar Ship's September 2007 Voyage).

• Who's Who Among Students in America’s Colleges and Universities 2008.

• 18th Annual WIU President's Excellence in Diversity Award Recipient, 2007.

• First Hispanic Student to graduate from a Bachelor of Science in Physics at WIU.

• Who's Who Among Students in America’s Colleges and Universities 2005.

• Graduated with Special Recognition Honors by the Office of the President.

• Blue Key National Honor Society Inductee in 2005.

• National Dean's List Honoree. Inducted in the 2004-2005 Academic Year.

• Dean’s List, College of Liberal Arts & Sciences, WIU 2004.

• University Foundation Scholar 2000-2005.

• Society of Manufacturing Engineers' 2001 Scholar.

Arturo Pelayo’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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