Arron Kallenberg

Arron Kallenberg

Software Engineer & Tech Entrepreneur

Greater New York City Area
Information Technology and Services

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Arron Kallenberg's Overview

  • Technical Co-Founder & CTO at
  • Co-Founder at Localcents, INC.
  • Participant at TechStars
  • Investor & Manager at Private Real Estate Investment & Management
  • Founder at Kalbay Systems

500+ connections


Arron Kallenberg's Summary

Arron grew up in rural Alaska in a beach house that he helped his father and grandfather build. Summers were spent as a deckhand on his family’s commercial fishing boat; and winters were divided between school, snowboarding and teaching himself how to write code.

In 2000 Arron moved to the “Lower 48” to study math, computer science and Cultural Anthropology at Western Washington University. An economic downturn in the commercial fishing industry prompted Arron to “dropout” of college and start Kalbay Systems, a web-based application development firm. Arron has been working in tech ever since.

In 2007 Arron moved to Boulder, Colorado to participate in TechStars, a mentorship-driven seed stage investment fund. In 2008 Arron co-founded Olive Interactive, LLC. Olive Interactive built and released two products called and DandyID, which offered social media identity management services to businesses and brands respectfully.

In 2009 VaynerMedia, a social media agency co-founded by Gary Vaynerchuk, took an equity position in Olive Interactive. This provided Arron with the opportunity to work with Gary out of VaynerMedia's New York office throughout 2010. In 2011 and DandyID were both acquired by a Canadian tech company.

Arron's firsthand experience being raised in a rural fishing community, combined with his intense interest in computer science and cultural studies provide much of the inspiration that he now applies toward


Project Management, Business Development, Fundraising, Investor Relations, Software Development

Arron Kallenberg's Experience

Board Member

Olive Interactive LLC

Partnership; 1-10 employees; Internet industry

April 2008Present (6 years 6 months) Greater New York City Area

Olive Interactive, LLC builds web-based services that help businesses and individuals develop, manage, track and monetize their social media presence. The company currently offers two principal services and ( is a paid service that establishes your brand on hundreds of the most popular social media and social networking sites at once. Choose the Business, Corporate, or Enterprise Package and will create an account on 100, 150 or 300 social media sites respectfully. The service secures your name and/or vanity URL, and embeds your messaging, logo and links into each account.

DandyID ( is a free service for managing, sharing & tracking your online identities. It links with nearly 400 social sites and offers various plugins and extensions that allow you to port your complete identity across the web. In addition, DandyID Pro offers personalized tracking and analytics for $4.99 a
month, which collects data on traffic to your social media profiles anywhere that you are sharing your DandyID identities.

Founder & Advisor

Information Technology and Services industry

September 2010Present (4 years 1 month) Greater New York City Area is a music video discovery service and fan-driven promotional platform that is working to redefine the way fans gain access to and connect with their favorite artists. I started FanSignal as a side project in the fall of 2010 with a small seed investment from Gary Vaynerchuk. In 2011 Phase One Network took a 50% equity position in the project and has since agressively worked to mature and commercially launch the site. Although I do not currently maintain an official position at FanSignal, I am still actively involved in advising Phase One's management team as well as the development team, which I helped put in place.

Co-Founder & CTO


Privately Held; 1-10 employees; Marketing and Advertising industry

October 2010Present (4 years) Greater New York City Area

RevHarvest is a performance-based ad network co-founded by myself and Frankie Brannon. I assisted with business development and was also fully responsible for RevHarvest's proprietary ad serving and optimization technology. I architected and developed the technology from scratch to fulfill our specific requirements, which included serving millions of ads across multiple high traffic publishers. Needless to say, the project offered several unique technical challenges that were extremely rewarding to overcome. Incidentally, building on this experience, Frankie went on to join the Obama campaign's digital display ad team during the 2012 election.

Technical Co-Founder & CTO

Privately Held; 1-10 employees; Computer Networking industry

December 2011June 2013 (1 year 7 months) New York, New York is a social recommendation utility that allows consumers to make better informed purchasing decisions by leveraging the expertise of their social network. I originally co-founded Villij in 2006. One year later it was accepted into TechStars. The project was shelved for a few years while I worked on other ventures (see below). In 2012 Which Ventures Inc ( announced that it had acquired Villij. As the CTO at Which Ventures, I hired the entire development team, worked with management to rethink the product and eventually rebuilt Villij from the ground up. Business Insider later named Villij one of the most successful startups to come out of TechStars.


Localcents, INC.

June 2006April 2008 (1 year 11 months)

Between 2006 and early 2008 Localcents, Inc created two consumer facing applications: and is a free online classifieds and local coupon site. (currently inactive) set out to be a people & content recommendation engine for the distributed web. In 2007 Villij was accepted in to TechStars, a seed stage mentor-driven investment fund. Localcents, INC. also created a PHP development framework, which is available for license.



Privately Held; 51-200 employees; Internet industry

May 2007August 2007 (4 months)

TechStars is a mentorship-driven seed stage investment fund for web and software startups. In 2007 I participated in TechStars Boulder as the one of the co-founders of

Real Estate industry

20042006 (2 years)

Bought, fixed up and flipped a 5 bedroom house in Bellingham, WA. Invested in a second property with my good friend Loren Castillo. After renovating the property, Loren bought me out, which in turn allowed me to focus full time on Localcents, INC.


Kalbay Systems

20032006 (3 years)

I founded Kalbay Systems while attending Western Washington University in 2003. Kalbay was a consulting firm that specialized in creating custom web-based business process solutions. We had a wide variety of clients, including many in the real estate and manufacturing industries. We assisted Catholic Community Services with an early web-based fundraising campaign. We also did some interesting work for a boutique financial firm. In addition we built a remarkably successful proprietary data-driven sales solution for a local contracting firm. I shutdown Kalbay after Localcents received funding in 2006.

Arron Kallenberg's Publications

Arron Kallenberg's Skills & Expertise

  1. Software Engineering
  2. Software Development
  3. Business Development
  4. Project Management
  5. Fundraising
  6. Investor Relations
  7. Web Applications
  8. Entrepreneurship
  9. Start-ups
  10. JavaScript
  11. PHP
  12. Product Management
  13. Web Development
  14. User Interface Design
  15. SEO
  16. Management
  17. Social Media
  18. Social Networking
  19. Analytics
  20. Leadership
  21. Google Analytics
  22. Enterprise Software

View All (22) Skills View Fewer Skills

Arron Kallenberg's Education

Western Washington University

Cultural Anthropology


Homer High School

High School Diploma


Activities and Societies: I taught intermediate and advanced web design as part of the community schools program. I volunteered in the school cafeteria for all four years of high school. I was also an active member of the fencing club and competed in the western sectionals, successfully qualifying for Junior National in Foil.

Arron Kallenberg's Additional Information


Prgramming, Snowboarding, Fencing, Sailing

Groups and Associations:


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