Vice President at AIGA Las Vegas
Las Vegas, Nevada Area
- Current
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- Vice President at AIGA Las Vegas
- Principal at BUREAU 149
- Past
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- Print Design Manager at The Selling Source
- Graphic Designer at The Envision Group
- Graphic Designer at CMSS Architects, PC
- Marketing Coordinator at Island Title Corporation
- Marketing Coordinator at T&C Surf Designs
- Education
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- University of Hawaii at Manoa
- Recommended
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14 people have recommended Arnold - Connections
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- Industry
- Marketing and Advertising
- Websites
Arnold Dela Cruz’s Summary
My objective is to establish myself within the local and national professional design community to develop key partnerships, expand my knowledge and understanding of design's role in business, as well as to contribute my time and talents towards meaningful initiatives that affect not only designers/creatives but society as well.
My experience includes retail, real estate, architecture, urban development, general market advertising, and online marketing technologies. As much as possible, I insist on basing persuasive, clear visual design on sound business strategies.
Arnold Dela Cruz’s Specialties:
Branding, corporate identity, print, advertising, marketing, point-of-purchase, web design, broadcast media, illustration, storyboarding, off-line editing, copy writing, casting, directing
Arnold Dela Cruz’s Experience
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Vice President
AIGA Las Vegas
(Design industry)
September 2008 — Present (2 months)
In accordance with AIGA's national mission of education, professional development and fostering bonds between those involved in the design community, AIGA Las Vegas provides a full calendar of speaking events, educational workshops, and social events.
Everything from how to set up a job for letterpress, to pointers on how to set up a freelance practice, to how to promote your design business, AIGA Las Vegas is your source for enriching your design knowledge.
AIGA is also an excellent platform to become involved in the Las Vegas design community and reach local design professionals.
Our events are open to members, students and non-members. -
Principal
BUREAU 149
(Design industry)
April 2008 — Present (7 months)
BUREAU 149
// Interactive Marketing + Branding + Design
http://bureau149.com
// OUR IDENTITY
Bureau 149 is a full-service interactive agency specializing in helping clients leverage web technologies and channels for marketing, branding and promotion. We apply an integrated solution of design, strategic planning and measurable ROI. -
Print Design Manager
The Selling Source
(Privately Held; 201-500 employees; Internet industry)
March 2007 — October 2008 (1 year 8 months)
Communicates with vice president of marketing on project status, team dynamics, and other managerial topics.
Works in conjunction with interactive design manager to develop strategic creative for parent company and its associate companies. Assists in relaying project objectives and assigning tasks to team.
Directs small team of print graphic designers in the following areas: brand development, corporate identity, print communication design, advertising, page layout, and multimedia. -
Graphic Designer
The Envision Group
(Privately Held; 1-10 employees; Marketing and Advertising industry)
May 2005 — March 2007 (1 year 11 months)
Worked closely with creative and art director to develop sound strategic creative across several media including video, web, and print.
Focused heavily on marketing strategic development, branding, corporate identity, advertising, web design, print, logo, and direct mail. Other experience included developing SEO/SEM strategies, copy writing, promotional strategies, product design, internal systems/ processes/ procedure design. -
Graphic Designer
CMSS Architects, PC
(Privately Held; 11-50 employees; Architecture & Planning industry)
November 2002 — April 2005 (2 years 6 months)
Print collateral, advertising, editorial layouts, trade show exhibit design, corporate identity, press checks, web design consultant, photography.
Notable accomplishments include resurrecting and revamping client newsletter complete with new name, design refresh of all existing marketing collateral and company id, and the design of firm's first comprehensive urban planning brochure for Rocketts Landing, LLP. -
Marketing Coordinator
Island Title Corporation
(Privately Held; 51-200 employees; Real Estate industry)
April 2000 — July 2002 (2 years 4 months)
Coordinated marketing promotions, monitor web traffic, delivered requests for title searches and escrow documents via website from loan processors and Realtors to title officers and searchers, event planning, class instructor.
Design responsibilities included advertising, print, banner ads, PowerPoint presentation, trade show booths, promotional items, and marketing collateral.
Key accomplishments include the design refresh of company logo, creation of company tag line, "The Touch of Aloha" (still in use), the design of new reception area, and recognition as Employee of the Month for Outstanding Leadership (April 2002). -
Marketing Coordinator
T&C Surf Designs
(Privately Held; 201-500 employees; Sporting Goods industry)
December 1994 — April 2000 (5 years 5 months)
Began as a part-time, seasonal sales staff member at Pearlridge Center. While attending college, promoted to manager trainee. Upon graduation, promoted to assistant manager. Promoted to marketing coordinator in January of 1998.
Assisted senior marketing coordinator with event planning, media planning, media buying, developing annual marketing calendars, planning and coordinating in-store promotions, developing employee sales incentives, and analyzing trends.
Worked closely with production manager to develop broadcast advertising creative including radio and television spots. Tasked with developing storyboards, script writing, casting, location scouting, wardrobe, directing, and post-production.
Arnold Dela Cruz’s Education
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University of Hawaii at Manoa
B.A., Graphic Design, 1991 — 1997
Worked as a resident adviser for a few years to help offset college costs.
- Activities and Societies:
- Education volunteer at Hanauma Bay through university marine sciences school.
Additional Information
Arnold Dela Cruz’s Websites:
Arnold Dela Cruz’s Interests:
Graphic design, web design/development, industrial design, environmental design, leadership development, emerging technology, film making, photography, drawing, painting, home improvement, real estate, politics, surfing, skateboarding, snowboarding, motorcycles, music
Arnold Dela Cruz’s Groups:
American Institute of Graphic Arts (AIGA), National Association of Photoshop Professionals, Program Advisory Committee for Graphic Design (Art Institute Las Vegas)
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eOffice -
Advertising Professional -
VegasFlex -
Web Standards Design + Development
Arnold Dela Cruz’s Contact Settings
Interested In:
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- new ventures
- expertise requests
- reference requests
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