Arnaud Joakim

Arnaud Joakim

Internet Marketing Specialist at Lexum

Location
Montreal, Quebec, Canada (Montreal, Canada Area)
Industry
Internet

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Arnaud Joakim's Overview

Current
Past
  • Internet Marketing Consultant at Webfirm
  • Online Marketing Manager at Hartco
  • Online Marketing Manager at Metafore
  • Online Marketing Manager at Microserv
  • Online Marketing Manager at MicroAge
  • Founder & Marketing Director at Bissac
  • Webmaster Europe at Quiksilver
  • Référencement et Affiliation Site Web Internet at Accor
Education
  • Champlain Cegep
  • Copenhagen International School
  • AQT
  • AQT
Connections

500+ connections

Websites

Arnaud Joakim's Summary

A highly experienced and innovative internet marketing professional who has demonstrated the ability to launch, optimize and manage web portals to maximize efficiency and ROI. Specialist knowledge in search engine optimization, content creation, distribution and management, affiliate marketing, online advertising, offshore outsourcing and marketing campaigns. Driven by challenge, excellent interpersonal and communication skills, good team-worker, creative and motivated, attention to detail, quick learner and independent worker.

Specialties: My blog has reached the 15,000th position in the world in terms of internet traffic with a maximum of 10,000 unique visits per day.

Arnaud Joakim's Experience

Internet Marketing Specialist

Lexum

Sole Proprietorship; 11-50 employees; Information Technology and Services industry

September 2013Present (1 year 1 month) Montreal, Canada Area

Improve and enhance Lexum's visibility online -- operate daily web campaigns to position the company in the global market.

Founder & President

eMarket Elite

Sole Proprietorship; 1-10 employees; Internet industry

January 1999Present (15 years 9 months) Montreal, Canada Area

- Hire, train and manage a team of 6 dedicated outsourcing SEO workers
- Market research, build and manage 50 web properties averaging total of 7k unique visitors a day
- Negotiate affiliate advertising deal with eBay Partner Network & Amazon & TradeDoubler
- Extensive experience in managing outsourcing workers (Philippines & Madagascar & Elance & Odesk)
- Published articles on SEOMOZ.ORG (MOZ.COM) & SEARCHENGINEPEOPLE.COM

Training and managing a team of 7 virtual assistants to achieve success in various online marketing campaigns.

Internet Marketing Consultant

Webfirm

Public Company; 51-200 employees; ASX:WFM; Internet industry

July 2012January 2013 (7 months) Melbourne, Australia

- Conception & launch of new website webfirm.com
- Team training & establishment of best practices and latest technologies (ie: merge to cloud)
- SEO product creation and elaboration of processes to deliver products
- Hire and train an outsourcing team from Philippines (lowered costs by 40%)
- Lead generation campaigns through content marketing & PPC

Online Marketing Manager

Hartco

Public Company; 501-1000 employees; Information Technology and Services industry

December 2008January 2011 (2 years 2 months) Montreal, Canada Area

- Managing websites: hartco.com, microage.ca, metafore.ca, microserv.ca
- Coordinating weekly newsletters for clients & leads
- Lead creation & nurturing campaigns
- Project Manager for the Metafore.ca website revamp
- Coordinating various online advertising campaigns and improve current ROI
- Create online marketing plans to increase sales and web traffic
- Increase traffic across all networks by 40%
- Increase online sales by 80% for Metafore.ca to $1.2M

Online Marketing Manager

Metafore

Privately Held; 1001-5000 employees; Information Technology and Services industry

December 2008January 2011 (2 years 2 months)

Online Marketing Manager

Microserv

Privately Held; 501-1000 employees; Information Technology and Services industry

December 2008January 2011 (2 years 2 months)

Online Marketing Manager

MicroAge

Privately Held; 51-200 employees; Information Technology and Services industry

December 2008January 2011 (2 years 2 months)

Founder & Marketing Director

Bissac

January 2006January 2008 (2 years 1 month) Graulhet, France

Bissac is the first Fashion & Apparel company to create the Customizable Handbag.

- Planning and coordinating web marketing campaigns, optimizing ROI and SEO
- Building and managing e-commerce portal, mastering market place
- Producing marketing and sales support materials with attention to branding
- Building partnerships with online/offline press media and e-commerce partners
- Creating and managing content, analyzing and tracking site traffic and trends (Google Analytics)
- Planning and supervision of 10 B2C and B2B trade shows for the promotion of our products
- Export our products internationally to Japan, Australia and England

Webmaster Europe

Quiksilver

Public Company; 5001-10,000 employees; ZQK; Apparel & Fashion industry

May 2005October 2005 (6 months) St-Jean-de-Luz, France

- Managing new $1M web portal and training employees
- Content creation, graphic design and HTML integrator for Roxy
- Translation in French and English

Référencement et Affiliation Site Web Internet

Accor

Public Company; 10,001+ employees; AC; Hospitality industry

November 2003December 2003 (2 months) Paris Area, France

Our team took care of Search Engine optimization and web affiliation for their 4000 hotels around the world. Worked on the 22nd floor of La Tour Montparnasse with a beautiful view of Paris!

- Planning and managing PPC campaigns for hotels across the world
- Creating search engine optimized landing pages and monitoring their efficiency

Arnaud Joakim's Publications

  • How to Build a Great Contest

    • SEOMOZ (MOZ.com)
    • May 21, 2011
    Authors: Arnaud Joakim

    A few weeks ago I launched my very first contest on one of my various french websites. My objective was to increase my Facebook fans, Twitter followers, newsletter signups and improve the notoriety of my website. The contest is now over and I've had time to analyze the results and I must say I am quite impressed!

Arnaud Joakim's Skills & Expertise

  1. Internet Strategy
  2. Internet Recruiting
  3. Internet Services
  4. Internet Entrepreneur
  5. Online Advertising
  6. Online Reputation Management
  7. Online Lead Generation
  8. Search Advertising
  9. Organic Search
  10. Local Search
  11. Search Engine Ranking
  12. Marketing Strategy
  13. Digital Marketing
  14. Email Marketing
  15. Marketing Research
  16. Online Video Marketing
  17. Social Media Marketing
  18. Social Marketing
  19. Social Media
  20. Content Management
  21. Outsourcing
  22. Google Adwords
  23. Campaign Strategies
  24. Facebook Marketing
  25. Twitter
  26. Link Building
  27. Managerial
  28. Project Management
  29. Google Analytics
  30. Google Groups
  31. Bing
  32. SEO
  33. SEO copywriting
  34. SEOmoz
  35. SEO Audits
  36. Web Commerce
  37. Conversion Optimization
  38. Landing Page Optimization
  39. Website Development
  40. Website Monetization
  41. Website Promotion
  42. Lead Generation
  43. Strategic Leadership
  44. Team Building
  45. Blogging
  46. CEOs
  47. Direct Marketing
  48. Hosting
  49. Hardware
  50. Technology

View All (50) Skills View Fewer Skills

Arnaud Joakim's Languages

  • English

    (Native or bilingual proficiency)
  • French

    (Native or bilingual proficiency)

Arnaud Joakim's Education

Université de Pau et des Pays de l'Adour

Bachelor computer science & multimedia, Licence Pro Multimédia

20042005

Université Paris-Est Créteil (UPEC)

Maitrise des Sciences de Gestion MSG

20032003

London Metropolitan University

Bachelor, Marketing

20022003

Champlain Cegep

Commerce

20002002

Copenhagen International School

Economics

19981999

AQT

AQT

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