VP, Engagement at Cultural Strategies
Austin, Texas Area
- Current
-
- VP, Engagement at Cultural Strategies
- Hispanic Engagement Consultant at Independent Professional (Self-Employed)
- Food Writer - Taco Journalist at TacoJournalism
- Director, Hands On Central Texas at United Way Capital Area
- Past
-
- Programs & Events Manager, Volunteer Center at United Way of the Capital Area
- Education
-
- St. Edward's University
- Recommended
-
5 people have recommended Armando - Connections
-
329
connections
- Industry
- Non-Profit Organization Management
- Websites
Armando Rayo’s Summary
My experience is deep rooted in the community and nonprofit sector. My expertise lies in community & civic engagement, social innovation, strategic planning, collaborations, program management and new business development. I am an innovative leader with the ability to find solutions to support high quality programs and projects. I am visionary, strategic, results driven and have the ability to motivate and facilitate diverse teams and individuals toward success. I have strong analytical skills, experience in training, coaching and consulting, am fully bilingual (English/Spanish) & have a strong commitment to civic life.
Armando Rayo’s Specialties:
Building capacity & creating opportunities for change in communities with a specialization in Hispanic/Latino engagement, community engagement & volunteerism, project management, leadership development & social innovation.
Armando Rayo’s Experience
-
VP, Engagement
Cultural Strategies
(Marketing and Advertising industry)
January 2009 — Present (1 year )
Cultural Strategies Inc. is a Hispanic-centric communications and marketing consulting firm partnering with advertising agencies, public relations firms, and businesses to develop marketing strategies that resonate with a Multicultural America.
Our mission is to provide you with sound advice, imaginative marketing concepts, and purposeful communication strategies that enhance your company’s impact and profitability. We invest ourselves in understanding your business and industry from the inside out; a core value that allows us to guide clients successfully in achieving their economic, cultural, social, and political goals and objectives.
Hispanic Engagment
Building community relationships and trust within Hispanic communities utilizing authentic engagement strategies that create advocates for campaigns and issues. Our process is an inclusive, innovative, and culturally relevant approach that informs, educates, engages and effects change in attitudes and behaviors.
www.cultural-strategies.com -
Hispanic Engagement Consultant
Independent Professional (Self-Employed)
(Privately Held; Internet industry)
June 2008 — Present (1 year 7 months)
As a consultant, I am focused on building capacity & creating opportunities for change in communities with a specialization in Hispanic/Latino engagement & marketing, community engagement & volunteerism, project management, leadership development & social innovation.
-
Food Writer - Taco Journalist
TacoJournalism
(Food & Beverages industry)
July 2007 — Present (2 years 6 months)
-
Director, Hands On Central Texas
United Way Capital Area
(Non-Profit; 51-200 employees; Non-Profit Organization Management industry)
July 2002 — Present (7 years 6 months)
I run Hands On Central Texas, a program of United Way Capital Area. Hands On Central Texas strengthens communities though meaningful volunteer action. We provide over 400 volunteer opportunities & projects, Days of Service and Volunteer Leadership opportunities.
Career Highlights:
Created Hands On Central Texas & have engaged more than 50,000 people in 5 years in being active in civic life.
Developed the Community Engagement Initiative to increase capacity of the community & the nonprofit sector to address critical social issues through national partnerships with the Harwood Institute for Public Innovation, Points of Light & Hands On Network & United Way of America. The engages thousands of Central Texans through the Community Engagement Summit, Public Innovators Labs, Community Studio, Culture Connections, Volunteer Project Leader Certification Trainings, Echoes of Color Film Series, Hands On Innovation Workshops, MLK Peace Bench Project, Gifts in Kind and Days of Service. -
Programs & Events Manager, Volunteer Center
United Way of the Capital Area
(Non-Profit; 51-200 employees; Non-Profit Organization Management industry)
July 2000 — July 2002 (2 years 1 month)
• Managed volunteer engagement events including United Way Day of Caring, HEB Feast of Sharing Holiday Dinner, Volunteer of the Month Awards, Motorola Marathon, Austin-American Statesman’s Capitol 10,000, Austin Bergstrom International Airport Runway 5K.
• Managed nonprofit capacity building programs including Donated Goods Program, Volunteer Solutions, online volunteer recruitment system, & Criminal Background Check programs.
• Established and maintained relationships with local media in print, radio, web and television.
• Responsible for corporate and private sponsor relations for various events.
Armando Rayo’s Education
-
St. Edward's University
Additional Information
Armando Rayo’s Websites:
Armando Rayo’s Interests:
Community Engagement, Hispanic Engagement, Community Change, Volunteerism, Social Media, Community Organizing, Social Innovation, Social Entrepreneurship
Armando Rayo’s Groups:
2007-08 President, Texas Association of Volunteer Centers & Hands On Action Centers
2007-08 Advisory Member, Neighboring Taskforce, Points of Light & Hands On Network
2007-08 Member, Greater Austin Forum for Diversity & Inclusion, Public Innovators Lab, Nonprofit Sector
Twitter
-
Hispanic Net -
Leadership Austin -
United Way Capital Area Supporters -
Consultants Network -
ENTREPRENEURS-GET FUNDED -
Community Engagement -
Young Hispanic Professional Austin Association -
Non Profit Professionals -
Austin Social Media Club -
BoardSource -
NetworkInAustin.com -
Idealist.org -
The Chronicle of Philanthropy -
Stwittergy: Twitter Strategies for Business -
Twitter For Business -
LATINOS UNITED FOR A CHANGE -
501 Tech Club Austin -
Latinos in Social Media -
Capital IDEA -
Philanthropy World -
Lights. Camera. Help. The Non Profit Film Festival -
GAHCC -
Austin Area Green Professionals and Green Enthusiasts -
Austin EcoNetwork
Armando Rayo’s Honors:
2009 Austin Social Media’s Top 100: Nonprofit & Advocacy by New Media Lab
2008 Public Innovators Lab Graduate, Harwood Institute for Public Innovation
2008 Panelist/Presenter, National Conference on Volunteering & Service
2008 Panelist/Presenter, United Way of America Community Leaders Conference
2008 State Co-Chair, V3 Campaign
2008 Finalist, Austin Under 40 Awards
2007 Everyday Democracy (formerly Study Circles): Facing Racism in a Diverse Nation Training Graduate
Contributing Writer, GivingCity Blog & Magazine
The Chronicle of Philanthropy, featured in diversity segment: Inching to the Top
National Public Radio (NPR) MarketPlace, featured in The Business of Managing Volunteers
Armando Rayo’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
