Armando Alves

Current

Web Strategist at Fullsix Portugal
Author at A Source Of Inspiration

Past

Head Of Interactive at Draftfcb
Co-Author at Age Of Conversation
Guest lecturer at Cap Gemini Ernst & Young

Senior Interactive Developer at Foote Cone & Belding
Guest lecturer at Restart
Web Developer at Digital Branding
Project Manager at Moutinho e Athayde
International Marketing Manager at Sobrinca

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Education

Universidade da Beira Interior

Recommended

3 people have recommended Armando

Connections

302 connections

Industry

Marketing and Advertising

Websites

Armando Alves’s Summary

Digital Marketing consultant with solid experience in online advertising solutions and development of web based applications.

With several years of experience with the Flash platform and also with a sound understanding of information architecture and web standards.

A blogger writing at asourceofinspiration.com, featured on AdAge Power150, and amongst the most important European blogs on marketing and advertising.

Armando Alves’s Specialties:

Advanced Knowledge:
Online Advertising, Web Design, Social Media

Advanced Knowledge (programming):
Actionscript, RIAs, XHTML, CSS

Intermediate Knowledge:
E-marketing, information architecture, web analytics, Usability

Intermediate Knowledge (programming):
XML, XSL, PHP, Ajax, Javascript, ASP, Perl, .Net

Intermediate Knowledge (graphic):
Interactive Television, Video Editing, Desktop Publishing and Graphic Design

Basic Knowledge:
Mobile Marketing and E-Commerce

Armando Alves’s Experience

Web Strategist

Fullsix Portugal

(Privately Held; Marketing and Advertising industry)

May 2009 — Present (7 months)

Planning long term digital strategy for brands, building social media initiatives and exploring emerging trends and technologies.
Author

A Source Of Inspiration

(Marketing and Advertising industry)

2006 — Present (3 years )

Since 2006, publishing fresh ideas for digital creativity, an influential european blog on digital marketing and advertising.

Website: http://www.asourceofinspiration.com/
Head Of Interactive

Draftfcb

(Public Company; ipg; Marketing and Advertising industry)

January 2007 — May 2009 (2 years 5 months)

I'm currently overseeing the interactive unit, developing solutions with new media and establishing interactive best practices
With strong understanding of Internet industry, I'm building a new interactive team to deliver strategic online advertising solutions.

I'm also responsible for interactive project management, defining requirements and outsourcing contractors. Further responsibilities include determining technology direction for company and working with systems administrator to manage internal infrastructure.
Co-Author

Age Of Conversation

(Marketing and Advertising industry)

May 2008 — October 2008 (6 months)

Co authoring for the second edition of the Age of Conversation project, on the topic of "A New Kind of Creative".

The Web site: http://www.ageofconversation.com
Guest lecturer

Cap Gemini Ernst & Young

(Public Company; CAP; Management Consulting industry)

February 2008 — April 2008 (3 months)

Invited speaker for workshop series on Web Management, targeted at senior executives.
Senior Interactive Developer

Foote Cone & Belding

(Privately Held; Marketing and Advertising industry)

April 2002 — December 2006 (4 years 9 months)

Designs and develops html prototypes, visual interfaces and interactive applications.

Builds visual human interfaces respecting user-centered design principles.

Works with the product development team to design interactive user experiences.

Designs and develops online advertising solutions.
Guest lecturer

Restart

(Professional Training & Coaching industry)

March 2004 — June 2004 (4 months)

Lectured seminars on Interactive Creativity, within the Advertising Creativity course.
Web Developer

Digital Branding

(Privately Held; 11-50 employees; Internet industry)

July 2000 — May 2002 (1 year 11 months)

Programming of internet applications and websites;
Integration and Interface development in HTML, XML/XSL with ASP;
Actionscript Development and Flash Design;
Development of multimedia aplications;
Integrated pilot project for interactive television in Portugal, based on MSTV platform;
Project Manager

Moutinho e Athayde

(Privately Held; 1-10 employees; Internet industry)

April 1999 — July 2000 (1 year 4 months)

Web project manager
International Marketing Manager

Sobrinca

(Public Company; 51-200 employees; Apparel & Fashion industry)

October 1998 — April 1999 (7 months)