Arlo Guthrie

Arlo Guthrie

Art Director at Freeman

Greater Chicago Area

Current
  • Art Director at Freeman
Past
  • Marketing Manager at Defiant Theatre
  • Report Production Associate at The Dorenfest Group
Education
  • Illinois Institute of Art
  • Virginia Polytechnic Institute and State University
Connections
97 connections
Industry
Graphic Design
Websites

Arlo Guthrie’s Summary

Concept-driven Art Director, Graphic Designer, and Web Designer/Developer with experience in video editing and motion graphics. Experience in managing a team of designers from concept to completion. Capable of managing multiple projects under tight deadlines and still have enough energy to fight for more whitespace. Admires the work of Chip Kidd, Stefan Sagmeister, Khoi Vinh, Jonathan Hoefler and Tobias Frere-Jones. (I also like Paul Rand and Josef Muller-Brockmann, but who doesn't?) Nerdy enough to keep a network of Macs running like clockwork. Interested in engaging clients with compelling, solution-based design.

Arlo Guthrie’s Specialties:

Creative concepting for advertising, experiential marketing, and interactive media

Obsessive about clean, expressive typography

Exceptional writing skills

Experienced graphics software knowledge (Adobe Creative Suite, QuarkXPress)

Competent in web design and development (HTML, CSS, JavaScript, Flash, PHP, Apache, MySQL)

Working knowledge of digital video (Final Cut Studio, Adobe AfterEffects, QuickTime Pro)

Well-versed in both Mac OS X and Windows


Arlo Guthrie’s Experience

  • Art Director

    Freeman

    (Events Services industry)

    December 2008Present (8 months)

  • Art Director

    ProActive, A Freeman Company

    (Privately Held; Marketing and Advertising industry)

    February 2006December 2008 (2 years 11 months)

    Provides art direction for print and interactive design projects in tandem with Creative Directors and/or Producers

    Translates marketing objectives into creative strategies

    Delivers compelling proposal and presentation materials under tight deadlines

    Designs and develops a wide variety of deliverables including event branding, promotional collateral, speaker support, interactive media, and video/motion graphics

    Presents design solutions directly to clients, in conjunction with Account Managers

    Manages internal team of designers and outside creative resources such as copywriters, illustrators, photographers, and printers

    Maintains internal marketing resources -- including web site, e-newsletter, PowerPoint presentations, and document templates -- ensuring consistent branding across all collateral

  • Freelance Designer

    Self-employed

    (Self-Employed; Myself Only; Design industry)

    April 2000August 2007 (7 years 5 months)

    Designed printed materials for clients in various industries

    Authored multimedia solutions such as websites and promotional CD-ROMs

    Clients included PerformInk, ChicagoHome.com, Chicago Panel on School Policy, and many Chicago arts organizations

  • Marketing Assistant

    Glencoe/McGraw-Hill

    (Public Company; 10,001 or more employees; MHP; Publishing industry)

    June 2001February 2006 (4 years 9 months)

    Designed promotional materials for print and on-line delivery

    Maintained content of website and advised on functionality

    Developed and maintained intranet resources of customer data and product information

    Supported marketing efforts of Marketing Manager and national sales force

  • Marketing Manager

    Defiant Theatre

    (Non-Profit; 11-50 employees; Marketing and Advertising industry)

    19962002 (6 years)

    Designed most marketing collateral; designed and maintained online presence

    Developed, and implemented marketing plans for all company events

    Created and managed company’s first successful subscription campaigns, increasing subscriber base by 250% in two years

    (Volunteer position)

  • Report Production Associate

    The Dorenfest Group

    (Privately Held; 11-50 employees; Hospital & Health Care industry)

    August 1998March 2000 (1 year 8 months)

    Designed and built presentations, proposals, and marketing materials for consultants and executives, including graphs, charts, and diagrams

    Created custom Microsoft Office templates to standardize document creation

    Maintained library of over 12,000 archived documents

    (Formerly Sheldon I. Dorenfest and Associates)


Arlo Guthrie’s Education

  • Illinois Institute of Art

    BFA , Visual Communications , 20022005

  • Virginia Polytechnic Institute and State University

    BA , Theatre Arts , 19921996


Additional Information

Arlo Guthrie’s Websites:

Arlo Guthrie’s Groups:

AIGA

  •    Creative Professionals
  •    AIGA | the professional association for design

Arlo Guthrie’s Contact Settings

Interested In:

  • career opportunities
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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