Senior Strategist - Razorfish
Greater Philadelphia Area
Senior Strategist - Razorfish
Greater Philadelphia Area
Interactive and digital media strategist with 10 years of wide-ranging experience in marketing, advertising, Internet, magazine and newspaper industries. Expertise in emerging consumer technologies and innovation. Especially skilled at identifying, understanding and explaining important trends within diverse consumer groups and media industry. Proven ability to communicate strategic ideas and agency vision to clients through white papers, presentations and email communications. Excellent management and interpersonal skills.
Research, writing, in-depth knowledge of consumer technology usage and adoption, healthcare marketing, healthcare technology, mobile marketing, telematics, broadband industry
(Marketing and Advertising industry)
2008 — Present (1 year)
(Marketing and Advertising industry)
2007 — 2008 (1 year)
(Educational Institution; Higher Education industry)
February 2008 — May 2008 (4 months)
Taught an Interactive Media class for juniors and seniors.
(Marketing and Advertising industry)
December 2005 — May 2007 (1 year 6 months)
Generated white papers on agency intellectual property for existing and potential clients within the healthcare, pharmaceutical and technology industries. Contributed consumer, competitive and emerging technology research and analysis for new client pitches and client presentations. Led primary and secondary research efforts on many projects. Managed writers and other vendors.
(Non-Profit; Internet industry)
August 2003 — November 2005 (2 years 4 months)
(Educational Institution; 1-10 employees; Writing and Editing industry)
November 2001 — July 2003 (1 year 9 months)
Conceived, wrote and edited news, sports and feature stories for Princeton University's alumni magazine, which published 17 issues annually, and website.
(Privately Held; 51-200 employees; Media Production industry)
November 2000 — November 2001 (1 year 1 month)
(Privately Held; 501-1000 employees; Newspapers industry)
February 1998 — October 2000 (2 years 9 months)
(Privately Held; 501-1000 employees; Newspapers industry)
February 1997 — February 1998 (1 year 1 month)
MS , Newspaper Journalism , 1995 — 1996
Extensive coursework in writing, editing, media trends and communications research at the SI Newhouse School of Public Communications
BA , English, History , 1991 — 1995