VP Marketing, Mu Dynamics
San Francisco Bay Area
- Current
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- Vice President, Marketing at Mu Dynamics, Inc.
- Past
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- Vice President, Marketing Programs at Fortinet, Inc. (www.fortinet.com)
- Director, Corporate Marketing (Acting VP Corporate Marketing) at Foundry Networks
- Director, Corporate Marketing at Juniper Networks
- Director, Marketing at Broadcom Corporation
- Manager, Corporate Marketing at Cisco Systems
- Manager, NSD Marketing & PR at 3Com
- Supervisor at BMc Strategies, M&P and Weber
- Education
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- Emerson College
- University of Colorado at Boulder
- SUNY Potsdam
- Ardsley High
- Recommended
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10 people have recommended Adam - Connections
-
500+
connections
- Industry
- Computer & Network Security
- Websites
Adam Stein’s Summary
20+ years of marketing experience focusing on successful closed-loop revenue ROI programs, CRM lead gen and industry-specific technical content development.
Global leverage using conventional and social media marketing programs in networking (networking hardware, development tools, software, communications silicon) and consumer goods (Eastpak Backpacks, Fanueil Hall Marketplace, Brigham's Ice Cream and 3M's 1988 Olympic Sponsorship Programs).
Adam Stein’s Specialties:
Experienced Marketing executive, program development, social media, product launch content/positioning, product marketing, outbound marketing, lead generation, web content/automation analytics and channel marketing leadership
Adam Stein’s Experience
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Vice President, Marketing
Mu Dynamics, Inc.
(Privately Held; Information Technology and Services industry)
January 2006 — Present (3 years 7 months)
WW marketing - developed new unexpected network application testing marketspace, strategic and tactical marketing programs that build revenue including market product/technology focus, CRM-optimized network operator lead generation, build out electronic footprint via social networking, sales solution content, web CMS, and air cover (public relations and branding)
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Vice President, Marketing Programs
Fortinet, Inc. (www.fortinet.com)
(Privately Held; 501-1000 employees; Computer & Network Security industry)
February 2004 — January 2006 (2 years)
WW marketing role to develop lead generation (20%+ of 2004 and 2005 revenue through marketing programs), vertical market product/technology focus, solutions marketing development, channel, web, public relations, branding and market awareness programs
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Director, Corporate Marketing (Acting VP Corporate Marketing)
Foundry Networks
(Public Company; 501-1000 employees; FDRY; Computer Networking industry)
December 2002 — February 2004 (1 year 3 months)
Acting VP marketing reporting to CEO and co-founder, responsible for WW program development, product launch positioning and execution. Focus areas include lead generation, web content development, annual report and customer newsletter creation, related marketing programs of analyst relations and public relations staff management.
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Director, Corporate Marketing
Juniper Networks
(Public Company; 1001-5000 employees; JNPR; Computer Networking industry)
January 2001 — July 2002 (1 year 7 months)
Responsible for technical and business marketing content creation (e.g., T-Series) web site development, customer publication content and product launch/marketing spokesperson. Leads M/A marketing, positioning. Earnings content creation.
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Director, Marketing
Broadcom Corporation
(Public Company; 1001-5000 employees; BRCM; Computer Networking industry)
May 1997 — December 2000 (3 years 8 months)
Marketing lead for home networking business unit (formerly Epigram Inc.), also led home networking marketing activities for HomePNA (www.homepna.org). Responsible for market launches, technology evangelism, web content, advertising, marketing communications, developed earnings scripts and corporate presentations for BRCM co-founders and VP Finance.
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Manager, Corporate Marketing
Cisco Systems
(Public Company; 10,001 or more employees; CSCO; Computer Networking industry)
February 1994 — May 1997 (3 years 4 months)
Led newly-created function responsible for all M/A outbound marketing efforts (21 acquisitions) including business unit positioning, IOS software marketing, analyst and press spokesperson. Worked extensively with senior management team. Led Packet magazine expansion, advertising supported efforts.
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Manager, NSD Marketing & PR
3Com
(Public Company; 1001-5000 employees; COMS; Computer Networking industry)
January 1993 — February 1994 (1 year 2 months)
Managed outbound marketing programs for 3Com's Network Systems Division (NSD) - NetBuilder and AccessBuilder including product launches, PR agency management and content development for sales teams.
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Supervisor
BMc Strategies, M&P and Weber
(Privately Held; 11-50 employees; Marketing and Advertising industry)
September 1986 — January 1993 (6 years 5 months)
Marketing, PR and Advertising account business development and management of agency staff. Programs include Boston Central Artery Business Development, EastPak Backpacks, Coalition for Reliable Energy, New Hampshire Yankee/Seabrook Station. Responsibilities included transitioning all West Coast client programs to open up new Palo Alto-based W. Coast HQ.
Adam Stein’s Education
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Emerson College
MA , Marketing , September 1986 — June 1988
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University of Colorado at Boulder
BA , Sciences , 1983 — 1986
- Activities and Societies:
- Ski Club
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SUNY Potsdam
1981 — 1983
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Ardsley High
1977 — 1981
Additional Information
Adam Stein’s Websites:
Adam Stein’s Interests:
Skiing, Sport Fishing, Baseball, Hockey, Road Races
Adam Stein’s Groups:
YMCA Silicon Valley/E. Palo Alto Board Member, Silicon Valley Association of Startup Entrepreneurs, IMS Forum
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Cisco Alumni Association -
Silicon Valley American Marketing Association -
IP Multimedia Subsystem - IMS -
RSA Conference -
Telecom Professionals -
OpenNetworker.com -
CISCO -
Digital Forensics Association (DFA) -
The Boston Computer Society -
CRM Experts -
Foundry Networks Alumni -
Emerson College Alumni Association -
Unified Communications -
Networkers Club for all Cisco networkers (http://www.hightecher.com) -
Cisco club -
Foundry Networks (now Brocade) 500+ -
Juniper Alumni -
3Com Alumni Association -
Broadcom Corporation Employees & Alumni -
North American Call Center Professionals -
3COM Alumni -
University of Colorado Boulder Alumni -
Telecommunications Media Group -
Software Test & Performance Group -
LTE (Long Term Evolution) - 3GPP -
CONNECTIONS™ -
Net Neutrality Phase II: The Battle of 2009 -
pcapr by Mu Dynamics -
TesLA Alliance -
Fortinet Alumni (and Employee) Group -
Mu Dynamics -
Customer Advisory Board .org -
Silicon Valley Netsuite User Group
Adam Stein’s Honors:
My marketing teams at Mu, Cisco, Juniper, Foundry, Broadcom have closely aligned with sales for measurable ROI, greatly influenced company direction, produced great content, and received numerous industry awards.
Recent details online at http://www.mudynamics.com/news/awards.html
Adam Stein’s Contact Settings
Interested In:
- career opportunities
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
