VP Marketing, Strategy (Panorama Software), social marketing expert, entrepreneur, beginner investor and a Metallica fan
Greater Seattle Area
VP Marketing, Strategy (Panorama Software), social marketing expert, entrepreneur, beginner investor and a Metallica fan
Greater Seattle Area
1 more...
Worked 8 years at Microsoft in various marketing, Product management and management roles.
Currently leading the WW marketing and business strategy for Panorama Software. In my role I am responsible for defining the future products of Panorama, delivering specifications for R&D and what to develop and marketing the finished product in the market space.
Experienced in most marketing and product management competencies: Product planning, demand generation, AR/PR, online marketing; events & trade shows, business development, partnering, etc.
Very strong strategic capabilities, have good references from past and current executives.
Software Marketing; Product Marketing; Product Management; Strategy planning; Strategy consulting; Product Management; Program Management
(Privately Held; 51-200 employees; Computer Software industry)
November 2005 — Present (4 years 1 month)
As VP of Marketing and Strategy, I focus on Panorama’s long term product and business strategy and define the value proposition for Panorama's product line. Currently, I am responsible for all aspects of Panorama's marketing including all demand generation activities, AR/PR, corporate marketing and business development. I also own the responsibility of defining the future roadmap for Panorama in the BI and Proactive Business Intelligence space. With an ongoing focus on aligning Panorama’s offerings with both customer requirements and technology advancements, I ensures that Panorama retains its position as one of the most advanced Business Intelligence companies in the industry, has a strong brand recognition and growing awareness in the market.
(Computer Software industry)
2009 — 2009 (less than a year)
(Public Company; 10,001 or more employees; MSFT; Information Technology and Services industry)
January 2003 — November 2005 (2 years 11 months)
After working for Microsoft Israel for over 4 years I moved the Microsoft’s head quarters in Redmond WA. My first job was to own the execution of world wide campaigns for the Microsoft server products through the different Microsoft subsidiaries. In my year and a half in this role I developed extensive knowledge of international market behavior as well as running global campaigns with hundreds of millions of dollar campaigns.
(Public Company; 10,001 or more employees; MSFT; Computer Software industry)
May 1998 — January 2003 (4 years 9 months)
I started my work at Microsoft in the Israeli subsidiary where I held different Product marketing management roles. The products under my responsibility include MS Office, SharePoint and Ebiz servers. During my 4 year in the subsidiary I managed 4 product launches including MS Office, drove all AR/PR and marcom related activities, advertising, events, demand generation and sales enablement and support.