
Communications Advisor at Research In Motion
Toronto, Canada Area

Communications Advisor at Research In Motion
Toronto, Canada Area
As a skilled PR and marketing professional with a background in agency, corporate and non-profit, I bring experience in the following areas:
- Copy editing/quality assurance
- Corporate identity standards
- Media relations
- Media training
- Interviewing
- Research (primary and secondary)
- PR planning, execution and evaluation
- Internal communications
- Business development: reviewing/providing compelling content for winning sales proposals
- Supplier analysis/procurement
- Events (from small seminars to large conferences)
- Product marketing and promotion
- Publication management: courseware, books
- Presentation development and delivery
- Competitive analysis; SWOT
- Broadcast production: script development for TV, radio, podcasts/webcasts; voice-over services; on-camera (e.g. participating in live or pre-recorded interviews as organization spokesperson; hosting/anchoring special event broadcast)
My specialization is writing for diverse audiences through multiple formats: websites (including company sites and social media applications), press releases, advertorials, product descriptions, brochures, speeches, articles, white papers, newsletters, etc.
(Public Company; RIMM; Wireless industry)
September 2009 — Present (3 months)
Please contact me for more information on my responsibilities and accomplishments in this position.
(Privately Held; Information Technology and Services industry)
July 2004 — September 2009 (5 years 3 months)
Please contact me for more information on my responsibilities and accomplishments in this position.
(Recreational Facilities and Services industry)
June 2003 — June 2004 (1 year 1 month)
Maternity leave - contract. Please contact me for more information on my responsibilities and accomplishments in this position.
(Public Company; Marketing and Advertising industry)
April 2001 — May 2003 (2 years 2 months)
Please contact me for more information on my responsibilities and accomplishments in this position.
Certificate , New Managers Course , 2005 — 2005
Post-Graduate Diploma (Co-op) , Corporate Communications , 2000 — 2001
BA , Media, Information & Technoculture , 1996 — 2000
Canadian Public Relations Society, International Association of Business Communicators
• Inbound Marketing Certified Professional - 2009
• Writer and Editor, PRLink – CPRS Hamilton newsletter – 2005 to 2006
• Award of Recognition – Marketing and PR mentor for Hamilton youth employment project – 2004
• PR Chair, The Great Big Music Gig – event to promote music education in schools – 2004
• Hamilton Publicity Chair, Bell Walk for Kids – 2003
• Canadian Music Week Volunteer – 2001
• Guest speaker on the PR profession at various events (e.g. PR education programs, seminars for students)
• Achieved honours level in piano exams with the Royal Conservatory of Music