Annie Katrina Lee

Annie Katrina Lee

Community & Product Marketing at Pinterest

Location
San Francisco, California (San Francisco Bay Area)
Industry
Marketing and Advertising

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Annie Katrina Lee's Overview

Current
Past
Education
Connections

500+ connections

Annie Katrina Lee's Experience

Community & Product Marketing

Pinterest

Privately Held; 201-500 employees; Internet industry

June 2012Present (2 years 4 months)

Helping people discover the things they love and inspire them to do those things in real life.

Freelance

Seared With Love

September 2007May 2013 (5 years 9 months)

Editor of food and lifestyle blog www.searedwithlove.com

Category Marketing Manager

Amazon.com

Public Company; 10,001+ employees; AMZN; Internet industry

September 2011June 2012 (10 months) Greater Seattle Area

Product marketing for iconic mobile device launches, marketing program and channel management for the Wireless category (e.g., e-mail, site merchandising, search, social media, and advertising), and seasonal/promotional campaigns including:

Penny-Pincher Sale (Black Friday & Cyber Monday 2011); Hotspot Holidays (December 2011); New Year, New Phone (Facebook Sweepstakes, January 2012); Love Your EVO (Sprint, February 2012); DROID Madness (Verizon, March 2012); Spring Into Sprint / Sprint Through Spring (Sprint, April 2012)

Alumni Board of Governors

Seattle University

Educational Institution; 501-1000 employees; Higher Education industry

September 2009June 2012 (2 years 10 months) Greater Seattle Area

Advisory board for Seattle University Alumni Relations: annual strategic planning participant, contributing author for SU Alumni Magazine, formal mentor for the Albers Student Mentor Program, and guest speaker for various student & alumni events.

Global Marketing Communications Manager

Microsoft

Public Company; 10,001+ employees; MSFT; Computer Software industry

May 2010August 2011 (1 year 4 months)

Creation of sales collateral and presentations for SMB display advertising products—including webinars to generate awareness and educate customers on new product offerings, resulting in new leads for mid-market sales teams.

Senior Display Operations Manager

Microsoft

Public Company; 10,001+ employees; MSFT; Computer Software industry

April 2008May 2010 (2 years 2 months)

Technical operations for online display advertising campaigns on various Microsoft properties such as MSN Homepage and media networks. Project liaison for msnbc.com product marketing team re: launching new properties and ad units.

Search Media Strategist

Microsoft

Public Company; 10,001+ employees; MSFT; Computer Software industry

August 2005March 2008 (2 years 8 months)

SEM for premium clients and agencies such as Hotwire, Vegas.com, and Razorfish. Evangelizing Microsoft adCenter at industry events such as Search Engine Strategies (SES) and Search Marketing Expo (SMX).

Marketing Intern

Seattle Mariners

Privately Held; 51-200 employees; Sports industry

June 2005August 2005 (3 months)

Marketing and PR for Mariner games, advertising sales for Safeco Field.

Online Marketing Intern

Ticketmaster

Public Company; 5001-10,000 employees; TKTM; Entertainment industry

April 2005June 2005 (3 months)

Ticketmaster (Seattle) website management, promotions for events and concerts.

Client Services

US Bank

Public Company; 10,001+ employees; USB; Banking industry

September 2002January 2005 (2 years 5 months)

Client services for financial products, in-branch marketing promotions, and incentive programs.

Annie Katrina Lee's Languages

  • Korean

Annie Katrina Lee's Skills & Expertise

  1. Online Advertising
  2. SEM
  3. Digital Media
  4. Product Marketing
  5. Marketing Communications
  6. Email Marketing
  7. Strategic Partnerships
  8. Social Media Marketing
  9. Strategy
  10. Advertising
  11. Marketing
  12. PPC
  13. Online Marketing
  14. Facebook
  15. Blogging
  16. Social Media

Annie Katrina Lee's Education

University of Washington

M.A., Digital Media

2009

Activities and Societies: MCDM Flip the Media Blog Editorial Team, Germany & Switzerland Business Study Tour, Microsoft Social Media Marketing Case Study Competition (3rd Place), Interactive Map Project for WA State Technology Industry Association

Seattle University - Albers School of Business & Economics

B.A., Business Administration, Marketing

2005

Activities and Societies: Commencement Speaker, New Student Orientation Advisor & Coordinator, St. Ignatius Chapel Choir, Belize Outreach Program, Mexico Mission Trek, Hui O Nani Hawaii Club, Marianas Tao Tao Tano Club, Marketing Club

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